Patrick Conboy Email and Phone Number
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Executive-level Marketing Professional with 15+ years of experience motivated to transition frombusiness ownership into a full-time corporate role, utilizing specialized skills in Strategic Planning,Brand Development, and the Customer Journey. Oversees the planning and execution of allmarketing and advertising initiatives with creativity and influence to effectively grow sales andincrease revenue.Chief Marketing Officer | Brand Storyteller | B2B-B2CEmail: patrickdevittconboy@gmail.comInnovative marketing specialist, and team consensus builder, defining company and brand value propositions through competitive positioning, provocative marketing strategies and execution, brand development, and designing exacting communications that both understand and aid the customer journey. The goal is “value creation” to progressively grow market share while establishing longer-term customer equity and loyalty.Superb skills in market analysis and trends with deep knowledge of marketing principles, and brand,product, and professional services management. Outstanding communicator with excellentrelationship-building and collaboration skills with the ability to lead and inspire a marketing team.CORE COMPETENCIES:• Strategic Planning• Brand Development• Digital & Traditional Media• B2C/D2C/B2B Marketing Strategy• Consumer Insights & Market Analysis• Lead Gen• Creative Content Development• Budget & Forecast• Media Relations• Agency & Partner ManagementACCOMPLISHMENTS:• Developed a new lead gen audience pipeline for an emerging fintech player, driving an additional$5M in revenues during the onset of the pandemic, blunting the impact of legacy clientele businessclosings. Currently undergoing successful exit/sale.• Conducted in-depth demographic analysis and segmentation to create a new online luxury retaildestination for aging adults and caregivers, with a 10.1% CAGR pre-pandemic.• Repositioned a struggling Fortune 100 retail brand for a successful turnaround, generating 35% incost savings, +$40M in added value media, and an aligned, focused brand narrative for maximummarketplace impact.Please contact me at 630.649.9264 with executive-level marketing opportunities.
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Business DevelopmentJohn Burns Construction Company Of Texas, Llc.Dallas, Tx, Us
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Chief Marketing OfficerEr Of Texas Oct 2023 - PresentFrisco, Texas, UsLeading marketing efforts for Texas-based standalone emergency centers, ER of Texas. Repositioning the brand and unifying the narrative to be executed enterprise wide. Engineering new approach in community outreach marketing efforts anchored by newly implemented marketing funnel and KPI scorecard. Enhancing website UX and new digital marketing campaign in the coming year. -
Founder, CeoElderluxe 2004 - PresentUsOnline B2C retailer with <10 employees targeting a segment of affluent aging adults with unique products and aids-to-daily living that help one “age well”, with style and panache. See: https://www.elderluxe.com/Bootstrapped self-funded project; researched, conceived and built over several years. I lead on-line store design and UX, merchandise assortment curation, marketing and oversight for operations.• Analysis of senior market defined highest potential cohort and understand need-states, creating a branded destination targeting a more educated, self-actualized “elite elder” and caregiver. National presence, counting several celebrities as repeat customers.• Designed custom luxury e-commerce site with unique/premium goods, personal concierge, call center, white glove delivery options and helpful online content for clientele.• Curated globally-sourced merchandise of upscale health and wellness aids to help senior adults age-in-placeo Identified, sourced and managed 1500+sku’s of warehoused and direct-ship fulfillmento Marketed through publicity tours, non-paid media, speaking engagements, wellness fairs, outbound calls, targeted email. SEO, SEM, PPC, digital ads and social media.o Pre-pandemic CAGR 10.1% with increasing customer conversion, unit volume, AOV and growing customer loyalty.o Awarded Internet Retailer HOT100, 2009 -
Chief Marketing OfficerSprout Funding (Usa) 2019 - 2023Irving, Texas, UsA small business B2B funding fintech with 15+ employees specializing in short-term working capital advances with $35M portfolio in annual advance receivables. Currently undergoing sale of company operations.Re-oriented the Sprout Funding customer experience from solely transactional to a relationship-driven model. Built team consensus for a business model pivot to an alternative target opportunity during the onset of the pandemic, which blunted an almost certain company crisis.• Created a focused brand narrative repositioning the enterprise as the best funding alternative to traditional “slow banking”. Leveraged existing brand assets and re-prioritized to best deliver the identified customer benefits of speed, simplicity/ease and fairness.• Improved UX for website for greater efficiency, communicating the positioning and integration with AI underwriting tools; optimized the decisioning time from input to funding approval. This, with increased CTA’s and an improved application form, resulted in increased form completions/conversions (+8.9%).• Created sub-brand product Medi+Funding- targeting medical professionals- expanding reach to a high opportunity category outside of our core hospitality industry clientele closed by pandemic conditions. Resulted in $5M in incremental revenue within first year.• Drove overall top-of-funnel brand awareness and interest with a fully integrated media outreach including e-blasts, webinars, digital ads, social, video, localized radio, collateral, whitepapers, branded media partnerships and inbound call scripts. Lead generation increased +150%, and funding offers +5.3%. -
Vice President & Director, Strategic Marketing And PlanningJc Penney 1999 - 2004Plano, Texas, UsA Fortune 100 mass merchandise retailer with over 250K employees serving a broad middle market consumer with access to fashionable apparel, accessories, home goods and services. $17.8B in sales.Recruited to reposition the JCPenney brand, supporting turnaround efforts for a failing retailer. Directed $500M budget for national brand marketing, multi-cultural, national/local media, private label, packaging, CRM/research, credit card and fashion publicity.• Centralized marketing operations for 1200 stores; creating efficiencies, alignment with merchandise calendar and impact messaging.o Re-organized department of 250+; 7 direct reports.o Negotiated 35% savings across media mix.o Increase non-paid “added value” marketing by 45% in promotions, sponsorships, swag and schedule improvements.o Captured additional $120M co-op vendor marketing fundso Created merchandising platforms to elevate fashion positioning, including exclusive retail sponsorship for Academy Awards. o Top of mind brand awareness increased 15% (3 years ending 2003).• Vetted, hired and directed agency partnerships: one general market, two multi-cultural and one public relations group.• Authored JCP brand promise for company adoption, aligning divisions under one umbrella, one narrative, one mandate. Customer analysis drove development of defined consumer target personas and guided all marketing efforts.• Implemented JCP Scorecard, KPI report monitoring customer awareness, satisfaction, delivery for brand and competition. Aided in performance evaluation- identifying opportunities for stores/merchandising/messaging, aligned with turnaround objectives. • Delivered 3 straight years (2001-’03) of comp sales growth, +.9% in 2003; gross margin up +540bp over same period and operating profit +43%/4.4% of sales.o Increased store traffic +7%, increased market basket and sales/ft2 12%.
Patrick Conboy Skills
Patrick Conboy Education Details
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University Of Notre DameAdvertising & Marketing
Frequently Asked Questions about Patrick Conboy
What company does Patrick Conboy work for?
Patrick Conboy works for John Burns Construction Company Of Texas, Llc.
What is Patrick Conboy's role at the current company?
Patrick Conboy's current role is Business Development.
What is Patrick Conboy's email address?
Patrick Conboy's email address is pc****@****uxe.com
What is Patrick Conboy's direct phone number?
Patrick Conboy's direct phone number is +177337*****
What schools did Patrick Conboy attend?
Patrick Conboy attended University Of Notre Dame.
What are some of Patrick Conboy's interests?
Patrick Conboy has interest in Creative Cooking, Boating, Coaching, Upland Bird Hunting, Tennis, Golf.
What skills is Patrick Conboy known for?
Patrick Conboy has skills like Advertising, Strategy, Marketing Strategy, E Commerce, Marketing, Start Ups, Integrated Marketing, Management, Crm, Leadership, Brand Development, Marketing Research.
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