Patrick Emmen work email
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Patrick Emmen personal email
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Sneaker lover and traveller with a passion for Southern European food & wine. Professionally I greatly enjoy working on the digital frontier of media and marketing. Connecting brands and retailers in building meaningful connections with their audience through technology is what makes every day challenging and exciting! A positive, pragmatic, and entrepreneurial marketing professional with a proven track record of driving growth and building strategic partnerships in the (retail) media and advertising industry. Expertise in (retail) media, programmatic technology, and digital advertising. Skilled in developing and executing media and monetization strategies. I'm described by colleagues, clients and partners as an energetic guy with a can do mentality and very eager to make a positive impact.Profound (>15 years) knowledge of digital marketing and advertising (programmatic) buying / selling landscape.
Omnicom Media Group
View- Website:
- omnicommediagroup.com
- Employees:
- 6086
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Managing PartnerOmnicom Media GroupNetherlands -
Member Of The Via Retail Media TaskforceVia Nederland Jul 2022 - PresentAmsterdam AreaWorking closely with industry leaders to shape the future of retail media in the Dutch market, streamlining retail media buying and selling processes. Huge focus on industry standards to create more impactful and efficient solutions for brands and retailers -
Head Of Strategic Partnerships Retail Media & Lead Retail Media Network ProjectsStreaem Retail Media Platform Sep 2022 - PresentAmsterdam AreaStreaem (part of Newcraft & VML) is on a mission to drive Retail Media growth, we connect brands and retailers (directly) through technology. Streaem is a new generation Retail Media platform with a strong focus on digital and in-store advertising solutions and services to accelerate retailers growth. -
Lead Retail Media Services & TechnologyNewcraft Jan 2022 - Dec 2022AmsterdamNewcraft Retail Media Services & Technology creates value propositions for brands and retailers. We develop and execute retail media / monetisation programs realising incremental revenue streams for retailers. -
Industry Lead / Senior Consultant & Lead Paid MarketingNewcraft Jan 2021 - Mar 2022AmsterdamNewcraft a leading digital e-commerce consulting firm helps businesses achieve results faster through digital acceleration. We develop future-proof strategies, innovative propositions, optimise performance across all channels and make sure our clients obtain the digital capabilities to accelerate growth. -
Client Leadership Director UnileverMindshare Jan 2019 - Dec 2020Amsterdam Area, NetherlandsMindshare is a global media and marketing services company. As one of the world's largest media agencies, Mindshare is responsible for a large majority of GroupM/WPP's global marketing billings and campaigns.• P&L responsible for Unilever client team across Mindshare & Greenhouse• Responsible and accountable for the marketing- and communication strategy, media buying & planning (ATL / BTL for off- and online)• Member of client leadership team at Mindshare -
Client LeadGreenhouse Jan 2019 - Dec 2020Eindhoven, North Brabant, Netherlands• P&L responsible for client team (Volvo, Randstad, ING and Brabantia)• Establish and maintain relationships with our top clients• Create comprehensive digital strategies that align with the overall (client)business goals and objectives• Create new internal processes and ways of working to reach a higher level of efficiency• Responsible for driving new media / tech innovations (surprise clients)• Drive award winning cases -
Digital StrategistGreenhouse Aug 2017 - Dec 2018Eindhoven, North Brabant, Netherlands -
Programmatic Demand Director & Partnerships BeneluxImprove Digital Jul 2015 - Jul 2017AmsterdamImprove Digital is Europe’s leading independent publisher monetisation technology provider (SSP). Committed to increase revenue for media owners, Improve Digital provides an innovative platform to automate and improve the monetisation of advertising and audience, across all screens (directly or programmatic).• Increase awareness of the Improve Digital network in the Benelux• Programmatic advisor for media agencies, trading desks and publishers• Manage and build relationships… Show more Improve Digital is Europe’s leading independent publisher monetisation technology provider (SSP). Committed to increase revenue for media owners, Improve Digital provides an innovative platform to automate and improve the monetisation of advertising and audience, across all screens (directly or programmatic).• Increase awareness of the Improve Digital network in the Benelux• Programmatic advisor for media agencies, trading desks and publishers• Manage and build relationships with buyers across the programmatic display, video, and mobile display ecosystem• Creatively market new publisher inventory to media buying network• Analyzing market and purchasing trends and translating them into actionable insights for publishers and buyers• Evangelize programmatic buying- and selling together with DSP’s and agencies Show less -
Head Of Digital Media Hollandsnieuwe (Vodafone Sim Only)Online Supply Aug 2013 - Jun 2015Amsterdam Area, NetherlandsOnline Supply is a full service digital marketing (inhouse) agency with a strong focus on performance. Specialized in SEM, Display advertising, Affiliate Marketing and Web Analytics. Worked for major clients like Vodafone, hollandsnieuwe, Sony and Huawei. • Leading the digital marketing team of hollandsnieuwe (Vodafone sim only) for strategy and execution of all paid media channels -
Senior Rtb ConsultantSociomantic Labs Limited Feb 2013 - Jul 2013AmsterdamSociomantic labs is a leading provider of real-time bidding solutions for eCommerce advertisers across the globe. The RTB eCommerce platform is specially tailored to deliver groundbreaking targeting and ad personalization solutions to help advertisers dramatically improve the performance of their online display advertising.• Strategic and operational account management• Responsible for growing key accounts (OTTO, Albelli, Studentmobiel.nl)• Provide day to day in-depth account… Show more Sociomantic labs is a leading provider of real-time bidding solutions for eCommerce advertisers across the globe. The RTB eCommerce platform is specially tailored to deliver groundbreaking targeting and ad personalization solutions to help advertisers dramatically improve the performance of their online display advertising.• Strategic and operational account management• Responsible for growing key accounts (OTTO, Albelli, Studentmobiel.nl)• Provide day to day in-depth account analysis and optimization of campaigns Show less -
Industry Lead TelecomM4N Dec 2009 - Jan 2013Amsterdam Area, NetherlandsM4N the largest affiliate marketing network in the Netherlands generating more than 350 million in consumer sales in 2010. M4N provides e-commerce websites an online sales channel through affiliates who promote and sell products, services or bring in more new clients. In 2011 zanox one of the largest performance marketing networks in Europe acquired M4N. Zanox is the leading performance advertising network in Europe.• Responsible for growing key accounts, accounts strategy and publisher… Show more M4N the largest affiliate marketing network in the Netherlands generating more than 350 million in consumer sales in 2010. M4N provides e-commerce websites an online sales channel through affiliates who promote and sell products, services or bring in more new clients. In 2011 zanox one of the largest performance marketing networks in Europe acquired M4N. Zanox is the leading performance advertising network in Europe.• Responsible for growing key accounts, accounts strategy and publisher development• Teamlead (3 FTE) Show less -
OwnerUitjes.Nl Jan 2004 - Oct 2009Amsterdam Area, Netherlands• Co-founded lead generation platform for organized city tours, events, and high-quality experiences• Responsible for online marketing & sales
Patrick Emmen Skills
Patrick Emmen Education Details
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Hbo NederlandInternational Marketing Management -
Mindshare Emea Momentum Future Leaders ProgrammeOrganisational Leadership
Frequently Asked Questions about Patrick Emmen
What company does Patrick Emmen work for?
Patrick Emmen works for Omnicom Media Group
What is Patrick Emmen's role at the current company?
Patrick Emmen's current role is Managing Partner.
What is Patrick Emmen's email address?
Patrick Emmen's email address is pa****@****ail.com
What schools did Patrick Emmen attend?
Patrick Emmen attended Hbo Nederland, Mindshare Emea Momentum Future Leaders Programme.
What are some of Patrick Emmen's interests?
Patrick Emmen has interest in Economic Empowerment, Politics, Soccer, Education, Environment, Science And Technology, Online Marketing, Movies, Arts And Culture, Health.
What skills is Patrick Emmen known for?
Patrick Emmen has skills like Online Advertising, Affiliate Marketing, Online Marketing, E Commerce, Conversion Optimization, Performance Based Marketing, Seo, Digital Marketing, Sem, Account Management, Display Advertising, Marketing.
Who are Patrick Emmen's colleagues?
Patrick Emmen's colleagues are Veronique Deman, Julka Om, Van Anh Tran Luu, Godzik, Geoff, Stefano Corona, Mark Tzintzis, Oscar Andrés Gallegos Pardo.
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Patrick Emmen
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Patrick Emmen
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