Patrick Devin Email & Phone Number

• Set and direct all standards, policies and procedures for event center.• Develop and implement a business plan and long term strategy for event operations increasing salesrevenue by 15%.• Conduct quarterly review of event operations to track productivity, effectiveness, and make appropriateadjustments to maximize workflow and efficiency.• Ensure department is working within budget and adjusts expenditures according to revenues.• Attend monthly board meetings with C-level executives to support event revenue.• Direct all day to day operations for event staff and sales department and delegate tasks to departmentheads as needed.• Lead event management/operation meetings to understand group needs, set appropriate expectations and gather critical information to communicate to event staff.• Manage all vendor operations including: food & beverage services, event rental supplies, event entertainment and janitorial services.• Reconcile all billing and invoices for events up to $175K using Micros, AMS, Compeat and Ctuit software systems.• Oversee, schedule, and manage staff of 40 people, including contracted labor staff, to successfully execute logistics for all events up to 2000 people.• Conduct individual employee evaluations, providing any necessary encouragement, training and feedback to ensure professional growth, performance success, and retention of happy employees.• Review staffing levels to ensure that client service and operational needs are met.• Ensure disciplinary procedures and documentation are completed according to Standard OperatingProcedures.• Maintain customer satisfaction to ensure retention and growth of the business through referrals and repeat events by cultivating strong working relationships with clients and vendors.

San Francisco Bay Area

• Assist designers and planners by managing event vendors to provide superior and seamless support for end-clients like SalesForce, Hotwire, and Yelp for 1000+ guests.• Work with clients to organize and design food and beverage layout for corporate events.

San Francisco Bay Area, Los Angeles, New York City

• Collaborated with cross-functional teams in a fast-paced sales environment to meet and exceed client expectations.• Developed and delivered detailed proposals tailored to clients’ specific business needs, ensuring high engagement and conversion rates.Managed end-to-end project delivery, from initiation through execution, ensuring on-time, within-budget completion of projects.• Prepared and presented precise, actionable reports for clients, offering insights into project performance, sales forecasts, and key metrics.• Provided high-level sales support to senior management, assisting in the development of business strategies and sales plans.• Supported the sales team by generating customized client presentations, coordinating meetings, and responding to client inquiries.• Tracked project milestones and deliverables, ensuring consistent communication and alignment with client goals and expectations.• Trained and mentored new team members, fostering a collaborative environment that supported the achievement of sales targets.

Sydney, Australia

Co-created and developed Mark Moon Fitness - an online health and fitness business with a range of cutting-edge workout programs that combine the perfect balance of strength, cardio fitness and recovery as well as meal plans and vitamin supplements optimized for each blood type. Roles included:• Managed all PR, Marketing, Advertising and branding for business development.• Built and maintained company website and manage all online business transactions.• Worked with magazine editors to write and develop editorial fitness pieces for publications on amonthly basis.

Palo Alto, Ca

• Built technology start-up brands through communications strategy, re-branding initiatives, mediarelations, trade show management, collateral coordination and market research.• Managed all client and press correspondence while securing top tier press briefings resulting incoverage for key clients including NComputing, Phoenix Technologies, eDiets.com, AdaptivePlanning and RingCube.• New client acquisition of Golden Gateway Financial, Zero1, Marketo, TechForward, and Bookemon.

Greater Salt Lake City Area

SDI provided business services for the Sorenson Group’s 37 companies, which included medicalresearch, pharmaceutical industries, as well as biotech, media software, real estate, and venture capital.Multiple responsibilities included:Project management• Managed all aspects of project development ensuring turnkey production and fiscal responsibility.• Developed strategic analysis of visibility and awareness of all 37 Sorenson companies whileimproving and reconfiguring marketing efforts resulting in 18% business growth.• Increased sales of SQUEEZE 4.0 software by 43% with product launch campaign.• Developed and delivered presentations on Sorenson products to top media agencies.• Led acquisition and account expansion of new business in 15 Sorenson companies.Event management• Organized logistics and raised money for high profile events attended by up to 300,000 people.• Served as Legacy of Life 2007 board member, organizing all aspects of event and program designfor Deseret Foundation’s Heart & Lung Research Foundation raising $500,000.Placement and editorial• Secured placements in top media outlets including: 60 Minutes, Forbes, U.S. News & World Report,The Wall Street Journal, The New York Times, USA Today, Newsweek, and CNET.• Responsible for editing and distribution of monthly news releases and facts sheets for all 37Sorenson companies.• Served as main point of contact for account managers, company executives, and manufacturers inregard to any press coverage or meeting facilitation.• Responsible for acquisition, development and maintenance of press contact lists for all Sorensoncompanies, pitching press stories, and responding to all press inquiries.

San Francisco Bay Area

• Responsible for new client acquisition and management of Salesforce, eSignal and Red RockSoftware