Patrick Ferrell Email & Phone Number

Stealth company developing innovative mobile socialization app. Team built, development underway, seed round in progress.

Miami, Fl, Us

I develop marketing plans and launch strategies, as well as roadmap ideas for product development (dating app that leverages Bluetooth, GPS, and AI technology). I engage in extensive outreach for potential investors, and assist the CEO as needed, including the development of the product launch. I analyze various financials in preparation for discussions with investors. Among my achievements:❖Revamped the entire investor deck and ES/LI profile to optimize fundraising efforts, including a compelling Executive Summary and a streamlined, powerful pitch deck.

I consulted with clients to provide expertise and support on key business objectives. Additionally, I managed upgrades for personal property in preparation for asset sale. Past successes:❖Wrote a detailed launch and marketing/sales plan for Krome Labs to enable the company to penetrate Enterprise customer verticals successfully.❖Developed a comprehensive expansion plan for Suspect Technologies to penetrate other key verticals beyond Law Enforcement, including detailed marketing/branding tools and techniques.❖Worked with early-stage water sensing company H2O Sense to expand fundraising and sales efforts, including deck, ES, marketing collateral, and product development activities.

Ventura, California, Us

I drove business development for an IoT company with advanced sensor technology and data analytics benefits. I focused the company’s strategic efforts on water damage detection and mitigation solutions, with a focus on property management, MFUs, and rental housing buildings. My accomplishments include:❖Initiated and opened direct relationships with 2 of the largest PM firms in the Western U.S., with over 200K combined housing units and 1.5K+ buildings under management.❖Developed new pricing models and approaches for property management partners, as well as marketing collateral that educated on dashboard capabilities and highlighted data analysis/operations tools.

I was brought on board to optimize minimal resources and leverage network in order to build a sales pipeline from scratch. Reporting directly to the CEO and CTO, I assembled and led the business development and sales strategy team. I oversaw all phases of the full sales lifecycle. Key highlights:❖Grew the pipeline from zero to over $10M, creating a multimillion-dollar, rapid-growth sales funnel through the vetting of 14 verticals and the subsequent penetration of the most effective (Property Management and Insurance verticals).❖Secured multiple global dealer and technology partnerships with U.S. and international firms, including a White Label partnership with a Middle Eastern tech company (for a key part of the product line) and an installation contract with the largest property management firm in California.

I spearheaded strategic planning and management for all business development and sales operations. I managed all aspects of major tradeshows, and pursued and raised over $250K in angel investments. I recruited, deployed, and managed a nationwide broker network of 12 firms and individuals, and wrote and distributed a Broker Manual. I am proud to have:❖Grew the sales pipeline from zero to over $800K. Build relationships and negotiated sales with Harry & David, ABC Fine Wines, Smithsonian, the largest Southeastern U.S. distributor, and Hallmark, as well as 100s of specialty retailer chains.❖Identified and created new distribution and sales channels in schools, museums, florist shops, specialty retail businesses, and professional sports organizations.

I directed all aspects of a start-up company, including staff recruitment and management. I provided sales and marketing expertise within a tight budget and limited resources. I drove the vision and strategy for product development, influenced all site features, conducted focus groups, and analyzed consumer tests to optimize the UI and customer experience site-wide. Notably, I:❖Designed and rolled out a social networking site that grew to over 50K members (site contained over 350 activity profiles).❖Led the successful launch of the company and v1.0 of site with only $400K in angel funding, as well as gaining positive press regarding the company’s concept via TechCrunch.

I oversaw all functions and activities for a start-up fitness and wellness center. I wrote the strategic plan, built the franchise model, and raised $1.2M in angel funding. I established all operational procedures and policies, and led all facets of community outreach and engagement events. Past achievements:❖Identified an untapped market and created a hands-on, technology-based customer experience. Subsequently, founded, designed, and built a 12K sq. ft. facility that hosted the world’s 1st fitness and wellness company focused on the young adult market.❖Gained favorable recognition from high-profile publications/media sources, including C/NET, MSNBC, The New York Times, The Boston Globe, and AP. ❖Cultivated a nutrition and physiological advisory relationship with Stanford University.

I raised $16M in VC funding and grew the community to 1.5M active members. I led the development of 4 product lines, and optimized online ad exposure and consumer engagement for 200+ major media companies, including WebTV, Chicago Sun-Times, GO Network, NPR, and Arizona Republic. I led a team of 10 in capturing media and community partnerships across the U.S. and Canada. Managed the company to 140 staff. Co-founded with Reid Hoffman.

I grew the company from a start-up to $60M in annual revenues and over 200 team members within 5 years, earning the Entrepreneur of the Year Award for my efforts. I became a leading source for the gaming industry, launching and managing numerous products. I conceptualized and launched E3, representing the 2nd largest tradeshow launch in history, and created a new TV show, GamePro!, that aired nationwide on syndicated and cable TV for 3 years. I fostered partnerships with industry-leading companies, and maintained a Top 3 ranking for Employee Satisfaction across 80 divisions each year.

Atari Games (Controller & Sales Operations)Hamilton/AVNET Electronics (Regional Operations Controller) Failure Analysis Associates, Now EXPONENT (Controller/Photo Lab Manager)Foster Farms (Senior Cost Accountant)Peat Marwick, Mitchell & Co., Now KPMG (Staff Accountant)Experience here included management of accounting and finance areas, operations including warehousing/ASICS lab/Photo Lab, systems audits, HR function management, and product introduction and development.