Patrick Heinzman, Mba Email & Phone Number

Westerville, OH, US

Columbus, Ohio Area

Columbus, Ohio Area

Manage ongoing scope, schedule, budget, and profitability for retail clients including ongoing global partnership management, program schedules, forecasts, communications, revenue growth, and on-time delivery of services and products. Lead ongoing continuous improvement, agile, and reporting efforts to improve operations internally, and for clients.

Specializes in the creation, management, and implementation of marketing objectives, and development of strategies to better position clients within their competitive environments. Services offered include: strategy development and review, marketing/advertising planning, communications/public relations, new concept development, brand development, directing.

Directed creation of, development and execution of ongoing marketing, branding, communications, and public relations, for the Baesman Group, Inc. brand, and all printing, fulfillment, warehousing, and strategic services including: loyalty marketing, multi-channel CRM programs, database technology, analysis and management, e-mail campaigns, creative design.

Directed, managed, and executed digital brand strategies, and online presence for Agency Q and client brands, including websites, online banner advertising, e-mail campaigns, e-commerce, mobile texting, mobile applications, and metric development. Adept at managing website applications utilizing SDL Tridion, Sitecore, and Ektron content management systems..

Directed all in-store marketing, advertising, and visual communication development, marketing of new store openings, local store marketing activities, store promotional activities, DSW endorsement selection and negotiation, gift card program management, and ongoing store marketing budgeting. Managed marketing continuity between store marketing messaging.

Directed development and execution of branding and marketing services for Retail Ventures (RVI), DSW, Filene’s Basement, and Value City Department Store brands including: ongoing marketing and advertising programs, business planning, strategic planning, brand building, brand identity management, local store marketing activities, communications, public.

Directed marketing function including ongoing planning, advertising and communications development, media selection/placement, e-commerce site development and implementation. Elements included television, radio, newspaper, in-store, and e-commerce. Directed marketing activities for new store openings, and strategic planning associated with brand identity.

Responsible for client satisfaction, growth, and project scoping. Developed and supervised strategic planning, market research, design, and concept implementation for RPA clients. Responsibilities included: supervision of daily client activity, market planning, strategic planning, timeline development, delivery, implementation, and profitability. Served on.

Bachelor Of Science In Business Administration, Business, Marketing

Master Of Business Administration, Business