Patrick Goss

Patrick Goss Email and Phone Number

VP Marketing/CMO | OTC/CPG, MedTech, Medical Devices, Big Pharma | Brand building, Product Management, Upstream and Downstream Marketing | Global, Regional and Local experience | P&L/Financial Management @ Baxter International Inc.
Patrick Goss's Location
New York City Metropolitan Area, United States, United States
About Patrick Goss

How did a former naval architect who used to design nuclear submarines become a global marketing leader? By leveraging the creative problem-solving mindset of an engineer, coupled with inherent leadership qualities and a discovered passion for brand development. With extensive experience in medical devices, OTC/CPG, and Rx categories, I have demonstrated success in local, regional, and global roles across companies ranging from $10M to $90B annually.My expertise encompasses P&L responsibility, B2B and B2C business, managing teams of 10 to 30 individuals (both remote and in-person), agency management, forecasting, pricing, brand/business planning, and various other marketing and leadership duties.Having lived and worked in the US, Chile, Panama, and Germany, I have covered over 125 countries and have a proven ability to collaborate effectively with diverse teams. I believe that people are the driving force behind growth, culture, and organizational change, and I am passionate about rallying organizations around a shared vision and executing it with clarity and precision.Beyond developing leaders, I take immense pride in leading teams to translate strategy into actionable execution, ultimately driving success in the market.

Patrick Goss's Current Company Details
Baxter International Inc.

Baxter International Inc.

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VP Marketing/CMO | OTC/CPG, MedTech, Medical Devices, Big Pharma | Brand building, Product Management, Upstream and Downstream Marketing | Global, Regional and Local experience | P&L/Financial Management
Patrick Goss Work Experience Details
  • Baxter International Inc.
    Global Marketing Director
    Baxter International Inc. Nov 2023 - Present
    Deerfield, Illinois, Us
  • Cmo Alliance
    Member
    Cmo Alliance Apr 2023 - Present
    San Francisco, Us
    The Chief Marketing Officer Alliance is collective of passionate CMOs and aspiring CMOs, connecting and learning collaboratively through events, podcasts and other ways that form a catalyst for success and growth.
  • Dentsply Sirona
    Senior Director, Global Strategic Marketing
    Dentsply Sirona 2021 - 2023
    Charlotte, North Carolina, Us
    Led the premium implant business servicing dentists and patients worldwide, leading a team of 10 across the US, Sweden and Germany.
  • Sanofi
    Vp Marketing/Global Head Of Laxatives Category
    Sanofi 2021 - 2021
    Paris, France, Fr
    As Sanofi’s Global Head of Laxatives, I directed a global business with 4 brands selling in 110+ markets, including DULCOLAX, the world’s #1 lower digestive brand and 2nd largest global brand in Sanofi Consumer Healthcare. I led a global cross-functional team and served as member of Digestive Health Leadership team.► Positioned business as fastest growing Global Digestive Brand in 2021.► Increased agility and reduced costs by creating seasonal promotional bundles for key celebrations (e.g., Lunar New Year, Ramadan, and Colon Cancer Awareness Month).► Drove an innovation for laxatives, commercializing in key markets, and partnering with market research to develop a new concept that filled an unmet need in key markets.
  • Sanofi
    Senior Global Strategic Marketing Director, Digestive Health Category [International Region Focus]
    Sanofi 2018 - 2021
    Paris, France, Fr
    In this Germany based Senior Global Marketing Director role, I led a Digestive Health business of Sanofi Consumer Healthcare across 90 markets in Asia Pacific, the Middle East, Africa, and Eurasia. I developed and implemented multichannel engagement (MCE) plans for healthcare professionals.► Implemented new strategy to grow the global brands and market share pts across the region.► Drove digital transformation to boost share of prescriptions/recommendations for Enterogermina and Essentiale. ► Ignited and empowered Essentiale brand growth in China with improved healthcare professional plans, increasing indications and improving medical evidence. ► Created and executed the DULCOLAX Implementation Guide – a roadmap with clear go-to-market approaches.
  • Sanofi
    Global Strategic Marketing Director, Cough/Cold/Allergy + Nutritional Health Category [Latam Focus]
    Sanofi Jan 2017 - Jun 2018
    Paris, France, Fr
    As Global Marketing Director, Nutritional Health and Cough/Cold/Allergy Categories, I co-created and co-led the Brand Success Activation initiatives while serving as member of CCA and LATAM Leadership Teams.► Achieved category growth for nutritional health and for cough/cold/allergy across all the markets in LATAM in 2018. ► Led allergy switch opportunities in Brazil, Colombia, and Peru to ensure a proper switch from pure Rx to a combined Rx/OTC.► Shaped PHARMATON® Multivitamin strategy, shifting the brand focus to growing penetration globally.
  • Boehringer Ingelheim
    Vp Of Marketing Chc Ropu South America
    Boehringer Ingelheim 2014 - 2016
    Ingelheim Am Rhein, Rhineland-Palatinate, De
    In this Chile based VP Marketing role, I served as marketing head for 8 South American countries and member of the South America Leadership team. I ignited organizational change to manage brand strategies through the regional teams.► Delivered 2 consecutive years of market share and net sales growth. ► Instilled new strategic mindset of regional team to enable growth in market shares and net sales. ► Positioned South America Region to win the “Brand Planning Excellence Award” for the best consumer brand plans at the 2016 BI Global Brand Summit.
  • Boehringer Ingelheim
    Director, Lower Gastrointestinal Marketing
    Boehringer Ingelheim 2011 - 2014
    Ingelheim Am Rhein, Rhineland-Palatinate, De
    In this role as Director, Lower Gastrointestinal Marketing I drove DULCOLAX to the highest net sales and market share in brand history for 2 consecutive years.
  • Smartanalyst
    Senior Director Of Cpg And Consumer Healthcare Marketing Strategy
    Smartanalyst 2008 - 2011
    During my tenure with SmartAnalyst, I was repeatedly promoted from initially Senior Analyst to Senior Director of CPG and Consumer. ► Led marketing strategy consulting practice to 15%+ growth in 2010 by partnering with sales to focus on key clients.►Delivered 190+ projects across various categories, including gastrointestinal, analgesics, overactive bladder, allergy, upper respiratory, cough/cold, restless leg syndrome, type 2 diabetes, and vitamins/supplements.
  • American Express
    Senior Manager
    American Express 2006 - 2008
    New York, Ny, Us
  • Johnson & Johnson
    Brand Management
    Johnson & Johnson 2002 - 2006
    New Brunswick, Nj, Us

Patrick Goss Education Details

  • Duke University - The Fuqua School Of Business
    Duke University - The Fuqua School Of Business
  • Rensselaer Polytechnic Institute
    Rensselaer Polytechnic Institute
    Mechanical Engineer
  • Webb Institute
    Webb Institute
    Naval Architecture And Marine Engineering

Frequently Asked Questions about Patrick Goss

What company does Patrick Goss work for?

Patrick Goss works for Baxter International Inc.

What is Patrick Goss's role at the current company?

Patrick Goss's current role is VP Marketing/CMO | OTC/CPG, MedTech, Medical Devices, Big Pharma | Brand building, Product Management, Upstream and Downstream Marketing | Global, Regional and Local experience | P&L/Financial Management.

What schools did Patrick Goss attend?

Patrick Goss attended Duke University - The Fuqua School Of Business, Rensselaer Polytechnic Institute, Webb Institute.

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