Patrick Mullaney Email & Phone Number

Philadelphia, Pa, Us

Mississauga, Ontario, Ca

Mississauga, Ontario, Ca

One of the first full-time employees hired in the US. Made an immediate impact with the organization and marketing department by identifying and implementing an FDA-compliant MLR marketing material review and submission protocol. Marketing and MLR teams work closely together to define a proper content strategy that doesn’t confine the brand messaging we want to push forward for our products. Developed and maintained strong working relationships with internal colleagues. Execute timely and efficient implementation of the brand strategy and tactical plan, ensuring marketing initiatives and messages appropriately drive utilization, differentiation, and sales growth. Contribute to the defining, development, and execution of the product strategy and vision. Incorporate internal and external stakeholder feedback to continuously refine the brand strategy.Create promotional material with internal and external stakeholders, including creative concept development, agency/vendor identification and management, review, and approval process. Ensure smooth development, approval, deployment, and maintenance of plan working with internal and external stakeholders. Work closely with management to optimize sales communications, sales force/marketing effectiveness.Support the strategic investment of the promotional budget including resources (budget, talent) and vendor management (performance of ad agency and other promotional agencies).Lead the development of innovative HCP, Nurse, and Consumer personal and non-personal (NPP) vehicles to maximize message delivery.Support and oversee overall conference strategy and execution. Manage Verity 360 – a centralized Intranet hub for sales employees to access key product documents, order marketing materials, exchange ideas, etc. Assist on speaker programs and KOL initiatives. Provide competitive and market analysis, develop, and maintain competitive intelligence.Perform various additional duties as assigned.

London, Gb

Contract role supporting the Digital Marketing department at Barclays.

Tel-Aviv, Il

Prepared product launch materials. Coordinated with new product strategy teams to identify market needs. Collected product details for new launches. Ensured product launches on time. Either led or helped the Marketing Communications team launch over 100 products across multiple therapeutic categories throughout my tenure, and numerous product re-launches. Products account for a market value of $16 billion in 2019 alone.Created FDA compliant launch materials and communications by leveraging design, proofing, internal reviews, and production, using Marketing Resource Management and Content Management System tools. Managed customer and corporate email marketing communications, regarding announcements and product portfolio changes, working closely with Product Managers and external industry pricing organizations. Maintained internal and external email distribution lists containing 3,000+ users. Partnered with internal resources including customers, designers, and brand teams to manage projects and communications that optimize positioning while ensuring timelines are met. Developed and implemented new promotional and marketing programs, including obtaining or writing content, providing design direction, overseeing production. Proofread and edit materials, ensuring corporate and departmental style guides.Responsible for working with several departments gathering information on product launches – Labels, Prescribing Information, FDA Approval Letter, Product Images. Marcom team was also responsible for managing product HDA forms for the full product portfolio (500+ NDCs).

Montabaur, Rheinland-Pfalz, De

Created content for the 1and1.com website, blog, print & digital ads, and email marketing campaigns that were sent to a distribution list of 500,000+ customers. Conceptualized email marketing campaigns from start to finish - writing, editing, and coordinating approvals.Analyzed key data from email campaigns including Open and Conversion Rates, leading to gradual increases of 5% in each metric. Holiday emails regularly had high engagement numbers. Assembled competitive marketing materials for competitor analysis presentations and general research.

King Of Prussia, Pa, Us

Amended customer data within their CRM system.Aggregated data in an Excel document, taking care to complete tasks in a timely manner.

Radnor, Pa, Us

Edited existing web content across the LFG digital landscape. Wrote e-delivery customer messaging, employee e-mail communication; such as showing them how to make purchases on the Lincoln Financial employee intranet.Managed multiple projects at any given time; for instance: process, writing, editorial, maintenance. Developed schemes for a social media presence for Lincoln Financial Group. Devised different plans to improve the workflow system in place, like allotting more time to the writer where needed. Created new copy for many landing pages on the websites; life insurance, fixed annuities. Assisted with the process of various work projects, such as the Lincoln 2010 calendar. Reported weekly on the status of the writer’s projects to the Content Director. Tracked the facilitation of editorial projects across the marketing team. Reviewed writer’s work for technical quality and content and provided feedback.

Us

Developed new ways to teach and aid the students every day as my team members and I led every grade from Kindergarten to eighth in recess. Designed an activity plan for each and every grade at the school. This activity plan included: time in the activity rooms, the Wii room and the fitness rooms. Also, activities they would play outside. Wrote a teaching plan based off of a PowerPoint presentation, test questions, activity schedule. This plan consisted of three parts: educate, test, and review to make sure they remembered the material. Some questions were as simple as match the vegetables and the fruits together or what is the difference between white and red blood cells? Required technical thinking and thought analysis of how to provide the students with the information. Collaborated with AmeriCorps team members to make sure the students performed well, academically and physically. Trained to lead students in enjoyable indoor and outdoor recreational activities. Taught a monthly general health and wellness course containing teachings on the human body, exercise, and the right kind of food to put into your body. Taught the six to eighth grade student body of around ninety. Marked the student’s progress as the school year went on. Reported to the AmeriCorps onsite manage as well as the schools’ Science teacher.

Bryn Mawr, Pa, Us

Led a group of young high school age individuals in all facets of basketball: practices, games, conditioning.