Patrick Joynt Email & Phone Number

Redwood City, Ca, Us

Los Angeles, California, Us

Help clients find the insights they need to create great games for fans. It's that "easy!"

Los Angeles, Ca, Us

I worked with the Player Platform team to investigate the various elements of the Riot experience which aren’t directly the games themselves. It was a shocking number of things, considering Riot’s multiple games, decade+ of history, and millions of enthusiastic fans. Think social tools, esports, UX, accessibility, usability, and all the other many things that go into making an experience great. Key Current Activities: • Identified, designed, and implemented research studies to identify player preferences and behaviors that impacted marketing decisions and commercial performance• Designed surveys and conducted IDIs, focus groups, and other research methodologies to gather consumer insights and measure key performance metrics• Worked collaboratively with internal partners to define research objectives, design studies, and develop research plans. Worked with external research vendors to design and implement studies and ensure high-quality results were met within agreed timelines and budgets

Seattle, Wa, Us

Brought my user and marketing research in-house to support upcoming titles from Amazon Games. I led critical pieces of research with multiple teams to evaluate usability, gameplay, and accessibility at multiple stages of titles, created the pre-launch research plan for a title, and expanded the scope of research by working closely with teams and helping expand the perceived value of research.Key activities included:▪ Led qualitative and quantitative research projects that created strategic insights and drove business outcomes.▪ Managed vendor and internal partner relationships to ensure projects are completed on time and within budget.▪ Communicated insights about their gamer communities of players, viewers and broadcasters to inspire action in product design, marketing communication and publishing strategy.

As a small business owner, provided research services for a variety of clients, including Amazon Games, EA, and Sony Interactive. Conducted and managed projects including small-scale qualitative projects through to national scale quantitative work.Key activities included:▪ Was a core partner with Amazon Game Studios for the award-winning MMO New World as well as accessibility and strategy exploration and reporting▪ Served as a go-to partner for multiple research firms for moderation and analysis outsourcing

Minneapolis, Mn, Us

Planned and conducted research in the video game and digital consumer spaces, built and managed client relationships, and provided direct expertise working with consulting clients. That expertise ranged from production-focused hands-on testing to global brand strategy insights.Key activities included:▪ Built key client relationships with a focus on both growth and sustainability over the long-term▪ Helped build the vision for numerous clients at the strategic and tactical levels, including marketing direction, segment creation, and overall sentiment analysis▪ Collaborated on multiple AAA games, including Star Wars: Battlefront, Star Wars: Galaxy of Heroes, and Mafia 3

Burbank, Ca, Us

Analyzed gamers’ habits and industry trends, forecasted gamers’ future needs, and drafted short- and long-term product development strategies. Liaised with stakeholders and C-suites, communicated research finding, advised on best consumer strategies, and provided decision-making support. Responsible for hiring, growing and developing team members across WB’s global offices, typically managing a team of six to eight researchers.Key activities included:▪ Led gaming consumer research efforts internationally and liaised with internal cross-functional teams and vendors on various games’ functionality, including design, testing, analysis and presentation.▪ Provided expert guidance on creation and management of franchise plans for specific product IP.▪ Worked on various video games, including Batman: Arkham Knight, Witcher III, Lego Dimensions, Shadow of Mordor, Shadow of War, and Infinite Crises. Also collaborated on various mobile titles.

Hollywood, Fl, Us

VGMarket is a leading market research firm for the video game industry. During my tenure, VGMarket saw more than a 4x increase in revenue while growing the overall margin, client base, and staff (all specific revenue figures under NDA).-Expanded core business model from primarily AAA playtesting to include all aspects of AAA, F2P, social, and mobile testing. -Developed Metacritic prediction review process, resulting in tremendously accurate forecasts of final game quality compared to traditional mock reviews.-Continued to manage and grow nation-wide team of in-house experts.-Projects worked on across VGMarket experience include Battlefield, Street Fighter, Telltale’s The Walking Dead, Mass Effect, Call of Duty, Farmville, Nike+ Kinect, World of Warcraft, Diablo, The Sims, Where’s My Water?, Rage of Bahamut, and more.-Managed VGMarket's day-to-day operations and staff of 25+

Hollywood, Fl, Us

VGMarket is a leading market research firm for the video game industry. During my tenure, VGMarket saw more than a 4x increase in revenue while growing the overall margin, client base, and staff (all specific revenue figures under NDA).-Expanded core business model from primarily AAA playtesting to include all aspects of AAA, F2P, social, and mobile testing. -Developed Metacritic prediction review process, resulting in tremendously accurate forecasts of final game quality compared to traditional mock reviews.-Continued to manage and grow nation-wide team of in-house experts.-Projects worked on across VGMarket experience include Battlefield, Street Fighter, Telltale’s The Walking Dead, Mass Effect, Call of Duty, Farmville, Nike+ Kinect, World of Warcraft, Diablo, The Sims, Where’s My Water?, Rage of Bahamut, and more.-Managed VGMarket's day-to-day operations and staff of 25+

Hollywood, Fl, Us

VGMarket is a leading market research firm for the video game industry. During my tenure, VGMarket saw more than a 4x increase in revenue while growing the overall margin, client base, and staff (all specific revenue figures under NDA).-Expanded core business model from primarily AAA playtesting to include all aspects of AAA, F2P, social, and mobile testing. -Developed Metacritic prediction review process, resulting in tremendously accurate forecasts of final game quality compared to traditional mock reviews.-Continued to manage and grow nation-wide team of in-house experts.-Projects worked on across VGMarket experience include Battlefield, Street Fighter, Telltale’s The Walking Dead, Mass Effect, Call of Duty, Farmville, Nike+ Kinect, World of Warcraft, Diablo, The Sims, Where’s My Water?, Rage of Bahamut, and more.-Managed VGMarket's day-to-day operations and staff of 25+

Master Of Business Administration - Mba

Ba, Linguistics