Patrick Mcfarlane Email & Phone Number

Executive level branding & creative services Producer with Strategic Program Management experience managing traditional & emerging/interactive media from pitch, discovery, design, development, production to post. Accountable and responsible for brand implementation, standards, legal to schedule, budget & team or vendor management of all work flowing into the creative team from the point of brief to finished product or campaign deployment.Patrick started his agency producing career in the Advertising & Marketing department at UPN and since then he's worked on pioneering brands such as Fandango, TiVo and ABC at Pittard Sullivan. Developed an almost unnatural love for emerging interactive and convergent media. Been Executive Producer, Head of Production, at ATTIK where he lead the SCION brand launch. And he's darkened TBWA/Chiat/Day's doorstep as their sole Emerging Media Program Manager supervising integrated digital development and production for online, viral, gaming, mobile and Immersive marketing engaging users across multiple touch points. Sold cheesburgers, fries and shakes online for Carl's Jr./Hardee's brands and pushed trips to AU for clients Qantas Airways and NZ & AU Tourism while at MZA/Spacedog. To heading up operations for Screenpush, developing brands & online platforms including Dreamjobbing.com, ReImagine.me & AVP.com.With an emphasis in new media and multimedia productions, Patrick's specialized skills and experience at maximizing project efficiencies, vendor relations and guaranteeing consistent service levels across multiple campaign verticals. Past responsibilities include project planning, high-level project status reporting, staff & vendor and process development. Working daily with the creative, media and account teams to ensure that project dependencies are managed across multiple program initiatives, critical to developing synergies between projects that resulting in greater efficiency, higher quality product and enhanced ROI.

Listed skills include Integrated Marketing, Video, Interactive Marketing, Broadcast, and 17 others.

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  Emerging Media Program Manager

  Tequila\

  United States

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  Santa Clara University

  Communication - Tv Production / Digital Filmmaking