Helping scale the company to 23 products, shipping in 80+ countries with a total revenue of 140mm in 3 years.

Contracted by companies to evaluate their overall business strategy and day-to-day business operations. Delivered feedback and present scope of work, SWOT analysis, and recommendations to executive leadership. ● Partnered with companies QALO, WatchGang, and ROMWOD on the following platforms: Shopify, Woocommerce, Wordpress, and Amazon, targeting CBD, Hospitality, CPG industries. ● Partnered with C-suite executive teams to provide an organizational health analysis with a strategic plan for change, growth, and innovation. ● Designed and implemented business strategies for new product launches through e-commerce and wholesale distributors.● Developed growth plans to support clients with department design, organization, and growth by 20%. Anticipated future team needs to support growth by building out departments and expanding company organization charts.

Online brands that target massive markets with specialized and differentiated products. C4 is a fast-growing lifestyle brand offering personalized dog collars, matching belts & Apple watch bands, and statement accessories that give back. My Pooch Face is an online custom pet portrait that digitally paints your pet.Responsible for creating and executing strategy across all departments for three e-commerce brands (exploreC4.com, mypoochface.com, wildhoundcollars.com). Sales channels included multiple channels including DTC, B2B, B2B2C, and Amazon. ● Reintroduced B2B during the 2020 pandemic which resulted in 500k in additional gross sales.● Increased web sales during 2020 Q4 by 5x vs. prior year by overseeing new marketing initiatives using daily social spends.● Integrated a new customer service platform that resulted in an increase of customer satisfaction scores to 96%. ● Strategically orchestrated departments to launch new product designs for two brands to expand both company's offerings.● Streamlined manufacturing, printing, customer service, assembly-line production, and shipping resulting in an increase of order fulfillment by 1000%. ● Created a new inbound order system incorporating artists, customer interaction, printing facility to increase orders and decrease COG’s.

Barbells for Boobs is a 501(c)3 to help mobilize and empower people to take action against breast cancer. Developed, maintained, and evaluated the systems and procedures to ensure that the organization is not only functioning effectively, but efficiently. Assisted in taking over all operational responsibilities previously led by the CEO. This includes legal, HR, administration, donor support, marketing, and finance departments, remote contractors and all operational goals set forth by the Board of Directors. Redesigned and prioritized the company’s marketing initiatives while maintaining current and future partnerships. Implemented growth through social media marketing strategies that increased the following 2x in 6 months across all platforms.• Working in partnership with the founder and CEO to create the company strategy to assist with programs.• Directed organizational financial and budgetary activities to ensure fiscal stability and increased efficiency with the highest level of fiduciary commitment to our donors.• Assured the organization and its mission, program and services are consistently presented in a strong, positive image to relevant stakeholders.• Communicated monthly and quarterly goals to Board of Directors.• Championed new partnership program with over 16 new brands and managed all contracts and executed terms to ensure different strategies with each partner for ultimate brand success and exposure.• Implemented a more rigorous and strategic marketing campaign to drive our social media following and increase fundraising.

QALO was created on a foundation of commitment, quality, and functionality. After getting married, we realized what a nuisance wearing our traditional wedding band was. While we love our wives, and love being married, the reality was that our ring was getting in the way (literally) of our active lifestyle. Through a great deal of exploration, testing and optimization, we found that silicone wedding rings were the answer to our problem, and the QALO ring was born. The QALO community now consists of Firefighters, Police service members, Mechanics, Military personnel, Athletes, Outdoor Enthusiasts, Travelers, and more... all of which who are now able to live their every day lives safely and comfortably, while still representing their commitment to their spouse and family.● Launched digital product customization and web development, boosting sales by $5M in program’s first year; launched merchandise return app increasing customer satisfaction and significantly reducing labor costs.● Championed development and distribution of key retail displays to enhance sales within primary retail chains including Dick’s, Bass Pro, and Military Exchanges.● Developed social media presence and forged international partnerships, integrating key process improvements, including Shopify across Australia and Europe, boosting sales by 20%.● Managed design, development, and expansion of unique 33k square foot office space valued in excess of $1M.● Spearheaded development and implementation of annual staff performance evaluations and core operating standards. ● Developed licensing agreements with colleges and all five military branches.● Served as executive brand ambassador at national events, including Crossfit Games.

Planned, coordinated, and managed daily operations for multiple locations, monitoring staff and holding full P&L accountability for the budget, reversing two years of declining sales in six months and boosting sales by 10%, dramatically improving customer satisfaction ratios. I delivered high-volume sales increases across all channels of business operation to support revenue growth and aggregate sales initiatives.● Spearheaded improved business positioning, developing and implementing corporate standards, improving business systems, and overhauling company-wide invoicing and inventory systems.● Earned multiple awards, nominated Restaurant of the Year, Commitment to Service, and Companywide Hospitality accolades.● Designed and developed inventory system, increasing efficiency in supply operations (receiving, invoicing, and storing food).● Championed retraining of staff on company initiatives, reducing lost operating time by quantifiable figures.

Managed the growth from 1 initial location to then 4 in the greater Raleigh area, supervising staff and liaising with senior and department managers to set sales targets maximizing profitability and growth.● Delivered high-volume sales increases greater than 10% across all channels of business operation, growing revenue and aggregate sales. ● Ensured compliance with health and safety standards, earning 19-point increase in scores for all four stores.● Managed and oversaw design and opening of new locations while setting up marketing, sales, and training for staff.