Petland ApS is a family-owned business specializing in the Pet Food FMCG industry. As Director and Co-owner, my primary focus is driving the company’s growth and expanding our market presence through strategic operations and brand development.Key Responsibilities:- Overseeing daily operations with a hands-on approach- Leading sales and marketing efforts to strengthen market position- Spearheading brand-building initiatives to grow our portfolio- Managing a team of 12 employees across key areas, including purchasing, warehouse operations, brand development, marketing, sales, and accountingWith a dedicated team across these functions, we have numerous opportunities for growth and continuous improvement in all areas of the business.Notable Milestones:- Successfully acquired Simbasfoder.dk in 2019, significantly enhancing our market reach- Proud recipient of the prestigious Børsen Gazelle Award in 2022, recognizing our rapid growth- Acquired PetDK.dk in 2022, further expanding our market presence with brands in the small animal segment, extending our offering to retailers

- Shipping lead on global turnkey projects and project size cargo- Advisor on: Customs, Letter of Credit, INCO Terms- Shipping assistance and advisor for our offices in; USA, China, Malaysia, UK,Germany, France, Spain, Peru, New Zealand and Australia. And also for ourglobal agents and customers.- Budgeting of new projects and quotations- Negotiations and nomination of forwarders- Executing the shipments- Development of our future freight solutions for project size cargo (+100MTS)- Development of our relations with project forwarders- Attending European seminars/events (Eg. Breakbulk Europe) to have the newest knowledge on the marked

Building up SOP's- Logistics in- and outbound- Warehouse management- Purchase- Order handling and customer relation- Direct sales and cold canvas

- Cross Trade handling for danish life science companies- Import handling in Denmark and Germany of pharmaceuticals/life scienceproducts arriving by FCL/LCL and further transport by truck/rail.- Monitor major weather/political/operational changes which can influence thesupply chain for our customers- Weekly KPI update of new and completed shipments and tracking of ongoing- Ad Hoc support of Cross Trade inquiries from other forwarders/forwardingcompanies- Close relation and co-operation with shipping lines, rail operators, hauliersand warehouses in order for all parties to meet the customers high demands inregards to space, equipment and transit time from door to door- The nature of pharmaceuticals/life science products, which are high value and temperature sensitive, demands our department to always be one step ahead to avoid complications/delays

Project Freight Forwarder for the Oil, Gas and Wind Industries- Specialized in FCL, breakbulk and road transport for out of gauge and heavycargo- Coaster chartering- Crosstrade in Europe for both import and export shipments, mainly to andfrom Asia and the Middle East- 3PL services and handling- Tender and budget bidding- Negotiations with suppliers for complete freight solutions, in order to meet ourclients demands within the given schedule and target rate- Optimize Standard Operations Procedures- Liaison contact for our offices outside of Denmark for Northern Europeshipments- Person in charge of our Norwegian Branch.

Highlights of my career in the Danish Army:- 2 deployments in Afghanistan of each 7 months as 2iC NCO- My time in TACP, both during training in Denmark, Portugal, UK and CzechRepublic and to operate as TACP NCO 2iC in Afghanistan.- Leadership skills proven in combat- Education in TACP, Close Combat, Operational Medic and Joint Fire Support- Awarded "Best Buddy" by the class after end education to become the rankof Sergeant First ClassRanks:May 2009 - April 2011 - Sergeant First Class (OR-7)June 2005 - May 2009 - Sergeant (OR-5)August 2004 - June 2005 - Sergeant School