I'm building the tech tools I personally need to extend my life as long as possible. Stay tuned.

Vidalytics.com hosts and plays videos on your website. But it is NOT for cat videos. Vidalytics is for marketers who want to know EXACTLY which point of their video is costing them conversions. So you can optimize and scale. Vidalytics is for entrepreneurs who want to use the latest, cutting-edge video marketing tactics to increase their conversions, so they can convert the coldest of traffic. This is why Vidalytics is ideal for video sales letters (VSLs), online course creators, funnel builders, direct response marketers & eCommerce brands.Vidalytics is guaranteed to convert better than any other video platform, because it is the only one powered by Video Conversion Technology. Vidalytics Video Conversion Technology includes conversion-boosting tools like: • Smart Autoplay — Save your conversions by autoplaying on every browser, including Safari and Chrome even after their recent autoplay bans. • Exit Thumbnails — If someone pauses your video, they're about to bounce. Re-engage them before this happens by showing an Exit Thumbnail when they hit pause.• CRM Tagging — Tag the contacts in your CRM based on which videos of yours they watched, down to the specific second, taking your marketing automation to a whole new level.• Mobile Autoplay — Which was recently used by NutraSmash.com to boost their conversion rate by an astounding 49%. See the case study here: https://www.vidalytics.com/case-studies/autoplay-increases-conversions-split-test• Play Gates — An opt-in on top of your video. Collect names, emails and phone numbers with your videos. Lock your videos at a specific timestamp, or appear when someone pauses your video.• The world's first video conversion tracking so you can pinpoint the exact spot in your videos that made your viewer convert. And the best video marketing analytics on the planet. • Interactive Smart Vids — Let your viewers sell themselves with an Interactive 'Choose Your Own Adventure' style video.

Founded and bootstrapped online health supplement company. > Scaled sales to several million dollars> Worked with PhD to formulate & Develop half a dozen health products My day to day covered two main categories: marketing and tech. DIGITAL MARKETING- Nearly $1 million in ad spend across Adwords, Bing, FB, Perfect Audience and SiteScout. - Analytics tools ranging from Google Analytics, Clicktale, Mouseflow and HotJar - Email marketing: Built list of tens of thousands administered with in-house email server - Landing page optimization with in-house server side split testing tool (to reduce latency and have cleanest 1st party data w/ cohort analysis). Ran a battery of tests for video sales letters. - Copywriting: Wrote dozens of sales letters and video sales letter scripts that converted cold traffic to paying customers. - Affiliate marketing: Managed network and in-house affiliate programs- Leadership: Built a lean, mean, effective team of remote employees who were bonded to the vision we were tackling. - Achieved sales growth upwards of 1136% YoY I needed the most cutting edge tech tools for this type of marketing. When I couldn't find it in the market place, I built it in-house. TECHNOLOGY INNOVATION- Spec’ed out all in-house software, down to exact tech stack to implement. - Dev projects included: customer DB analysis for growth hacking, server side split-testing with bayesian analysis, quiz/survey funnels, aggregate spam filter testing and in-house email server.- Managed web app and website dev projects — from concept, design, testing and production, and latter stage versions. - Deployed frontend & backend projects with technologies like PHP, MySQL, HTML/CSS, Twitter Bootstrap, Ajax, JavaScript, LEMP/LAMP stacks, web sockets and cookies.- Managed entire dev cycle of several in-house marketing projects with a rotating team of developers from around the world.- Implemented Kanban / Scrum into our project management via JIRA.

Eqova Life Sciences is a practitioner grade supplement company working only licensed medical professionals. The other products in this space are typically sold as lifestyle products. They don’t have pharmaceutical grade ingredients, standardized dosing nor are they meant to treat specific symptoms.Eqova Life Sciences changes all of this. We’re filling the large need for a practitioner line of health products.

Grey Cloak Tech acquired Eqova Life Sciences in an all stock transaction and I came over as the CEO / Board Member in October 2017.

- Founded the first Executive Search firm exclusively dedicated to the Energy Efficiency industry.- Presented ReVera's services to board of directors, CEOs and HR Directors across the country, landing several of the top firms in these niches as clients - Recruited 1000s of candidates primarily via cold calling and networking - Built team of recruiters and support staff

Largest recruiting firm in Colorado. During my first quarter with the firm I was in the top 4 recruiters company wide - Q1 2009

Developed the Southeast USA's territory from scratch - building out thousands of contacts, candidates and clientsTop recruiter in organization Q1 2008 billing $122k - setting company record

$800 million financial wholesaler working with the world's top insurance companies, like American Equity and Allianz.