Patrick Dailey Email & Phone Number

Clearwater, Florida, US

Houston, TX, US

• In this capacity, I directed the development, optimization, and execution of a novel, formalized go-to-market strategy and framework for product and partner marketing. I delivered cross-functional leadership in.
• Led the launch of new products, achieving an average of $1M in new monthly recurring revenue within the first six months post-launch.
• Formulated messaging, delineated vertical solutions, and devised comprehensive cyber security portfolio refresh launch plans.
• Spearheaded the institutionalization of co-marketing plans, events, objectives, and outcomes tracking with over 15 strategic vendors, enhancing Marketing Development Funds (MDF) utilization by 175% YOY annually.

Montreal, Quebec, CA

• I oversaw strategic MSP/MSSP partner recruitment and delineated channel partner go-to-market strategies. I executed scalable program and partner marketing strategies alongside partner sales enablement programs.
• Served as the primary field marketing lead for partner accounts, orchestrating internal and external stakeholder coordination to forge customized joint value proposition GTM plans for co-branded solutions aligning with.
• Initiated, planned, and developed innovative marketing programs to stimulate through-partner and channel demand, optimizing partner marketing programs, resources, and tools to boost revenue opportunities.
• Directed strategic and tactical marketing plans tailored to the vertical, industry, and solutions for the top 40 global partners.
• Pioneered PRM MarTech stack modernization across multi-tiered partner programs, empowering partners towards self-sufficiency.

Richardson, Texas, US

• I spearheaded marketing efforts, with full oversight over corporate, branding, and product go-to-market initiatives. I led a team comprising four direct and one indirect report, surpassing revenue objectives and.
• Acted as the marketing executive on strategic product and business development, as well as corporate values and steering committees, providing thought leadership through contributed articles, advertising, and event.
• Orchestrated strategic marketing endeavors, achieving a 35% annual increase in company revenue and attracting new investors.
• Exceeded lead generation targets, attaining over 200% of opportunity quota and meeting marketing-attributable monthly recurring revenue goals.
• Amplified social media engagement, doubling follower count, increasing impressions by 100K, and boosting sales opportunities tenfold annually.

North Sydney, NSW, AU

• I led the product marketing initiatives, focusing on go-to-market planning, launching, and updating releases for multi-vendor, cloud, and hybrid solutions in unified communications, collaboration, and video conference.
• Conducted competitive research, defined product positioning, established differentiation and value propositions, crafted messaging, orchestrated campaigns, webinars, and developed thought-leadership content.
• Boosted the visibility and presence of the Cisco Solutions Plus partner program, contributing to $3.9M in new annual vertical revenue.
• Strategized and executed go-to-market plans for Cisco UCaaS, Webex Teams, Cloud Calling, and HCS, alongside Microsoft Skype for Business and Teams experience optimization solutions, effectively driving product.

Denver, Colorado, US

• I guided and inspired a cadre of product marketing professionals, enhancing demand generation and cultivating sales qualified leads across enterprise-centric cloud services, cybersecurity, data network connectivity.
• Devised strategic positioning and facilitated the introduction of a novel enterprise-focused business unit.
• Catalyzed revenue growth for new and existing subscription services through the launch of innovative products and feature updates.
• Pioneered the go-to-market strategy and deployment of Zayo's Enterprise Networks solutions, encompassing IP-VPN, VPLS offerings, Cyber Security, and Versa Networks SD-WAN technologies.

Denver, Colorado, US

• I oversaw product marketing for B2B enterprise-grade data and voice networking communication services, supervising optical transport and access solutions, cloud-based "as a Service" (XaaS) applications, Unified.
• Orchestrated the entire marketing lifecycle for the product portfolio, from ideation and business case development to product creation, strategic marketing planning, go-to-market execution, sales enablement, and.
• Executed the product launch marketing for UCaaS, achieving over $1M in monthly recurring revenue within the first six months post-launch.
• Led the product and release updates for a suite of services including service provider hosted Mitel UCaaS, Microsoft Office365 (SaaS), Arbor Networks DDoS Mitigation, Palo Alto PANOS, and the Ciena optical transport.

• I executed business strategies, marketing plans, and consulting services catering to non-profit organizations and small to medium-sized businesses. Utilizing an in-depth understanding of market dynamics, I helped.
• Delivered comprehensive consulting services, including strategic market entry and business planning services.
• Assisted pre-launch companies and established businesses in revamping their brand image and reputation.
• Facilitated expansion into new industry verticals for clients, driving growth and profitability.

Concord, CA, US

• I led the marketing strategies for products and engineering services targeting the utilities, telecommunications, and transit industries. This role involved close collaboration with CXO-level teams to evaluate market.
• Achieved a 465% revenue increase over eight years through strategic, tactical, and brand-building marketing endeavors.
• Held full responsibility for budgeting and ROI, managing over $50M in annual corporate revenue/sales enablement, a $2M marketing budget, and meeting a $3M inside sales quota, all while reporting directly to the.
• Led channel marketing leadership for key partnerships with industry giants such as Cisco, Ciena, Nokia, Fujitsu, Infinera, and Juniper, focusing on optical networking equipment

• Business Development, Product Management, Marketing
• Developed and implemented a national wireless affinity marketing program, product concepts, business plans, and marketing plans.
• Identified and developed strategic partnerships and supplier relationships that support national objectives. Assessed potential partners, conducted negotiations and secured agreements as appropriate.
• Analyzed and predicted trends within wireless and telecommunications industries to shape marketing strategies and business plans. Implemented and evaluated pilot launches of products and services, including market.
• Managed on-going carrier relationships with respect to all facets of national wireless program implementation and operations.
• Developed and managed club communications to ensure understanding of the strategic importance of the program, obtained participation, and successfully realized incremental membership benefits and revenue as a result of.

• Reported to the President/CEO and Vice President Marketing & Sales with $2.5M annual budgetary responsibility.
• Directed daily, strategic marketing activities associated with launching a new technology based company, product set and service suite.
• Led messaging and creative efforts for B2C and B2B sales presentations, marketing materials, packaging, advertising and world-wide-web.
• Executed and managed all pre-show, show and post show activities for CES, CTIA, NADA, ITSA and Digital Car Tradeshows.
• Managed Media relations, including press kit creation, writing of press releases for CEO, CFO, VP Sales & Marketing and media interviews.
• Initiated cooperative advertising program to maximize product exposure and assist retailers with advertising standards.

• Responsible for external website: content, functionality, development, implementation, enhancements and ongoing management
• Vendor management.
• Web site and content development, graphic creation, vendor management, effective communications, project management, database design and analysis, technical documentation and end-user acceptance testing.

• Administrator WIN4 marketing programs 1999
• Supervisor – WIS-Net (on-line job aids) 1997 – 1999
• Coordinator – communications 1995 – 1997
• Associate Supervisor – customer service 1993 – 1995

Mba - Finance, Finance

Bba - Marketing, Marketing