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Patrick Toland Email & Phone Number
Managing Partner
at
Proper Lever
1 work email found
@plusup.co
10 phones found area 650, 707, 613, 415, and 530
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Who is Patrick Toland? Overview
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Quick answer
Patrick Toland is listed as Managing Partner at Proper Lever, based in Palo Alto, California, United States. AeroLeads shows a work email signal at plusup.co, phone signal with area code 650, 707, 613, 415, 530, and a matched LinkedIn profile for Patrick Toland.
Patrick Toland previously worked as Managing Partner at Plusup and Consultant at Centro. Patrick Toland holds High School Diploma from Menlo School.
Company email context
Email format at Proper Lever
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{first}@plusup.co
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AeroLeads found 1 current-domain work email signal for Patrick Toland. Compare company email patterns before reaching out.
Profile bio
About Patrick Toland
Started PlusUp to provide a better level service in paid social. With offices in Atlanta and San Francisco, PlusUp supports clients across U.S. time zones with an unparalleled focus on customer success.Previously, I was Executive Vice President of Business Development at Brand Networks which provides social products and services to Fortune 500 companies and their agencies. Brand Networks had acquired Optimal where I ran sales & client services and grew the business from social advertising also-ran to a top five media buyer on both Facebook and Twitter in less than 18 months.Before Optimal, I built out North American sales and operations for TBG Digital, a successful UK-based social media buying agency and Facebook Ad API partner. TBG was acquired by Sprinklr.I formerly co-founded Incentive Networks (formerly known as Loyalty Ventures), operator of merchant-funded online loyalty programs for affinity and membership organizations in the U.S., Canada, U.K., France and Germany. We sold this business in July 2008 to Webloyalty, Inc.I have extensive experience building Internet businesses in a variety of leadership roles, including business development, sales, client services, marketing and product management.
Listed skills include Loyalty Marketing, Customer Retention, Start Ups, Leadership, and 26 others.
Current workplace
Patrick Toland's current company
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16 roles
Patrick Toland work experience
A career timeline built from the work history available for this profile.
Managing Partner
CurrentLaunched media consultancy for brands and agencies looking to streamline their online advertising practice. PlusUp is a Premier Facebook Marketing Partner that also manages advertising campaigns on Google Ads, TikTok, Pinterest, Snapchat, LinkedIN, Twitter and YouTube.The company's focus is delivering best-of-breed personalized services including strategy.
Dec 2015 - Present
Consultant
Provided consulting services to Centro executive team to support the launch of Centro Social (formerly GraphScience), including recruiting, media operations, ad tech product development and channel partnerships.
Sep 2015 - Nov 2015
Executive Vice President, Business Development
- Brand Networks offers social marketing products and services for brands and agencies through integrations with Facebook, Twitter, LinkedIn, Pinterest and more.
- Led global new business revenue while also supporting and working closely with client services, media operations and channel partnerships to ensure ongoing success
- Achieved 100%+ YOY revenue growth in media operations between 2013/14 adding business from key accounts including AT&T, Comcast, The Ford Motor Company, Target, The New York Times, eBay, Netflix and more
- Represented company in partnerships with Facebook, Twitter, LinkedIn, Oracle, etc.
- Built and deployed custom CRM solution (salesforce.com) across all sales and client teams
Oct 2013 - Jun 2015
Chief Revenue Officer
- Part of three-person management team that successfully completed business transition from DSP to social ad buying platform which ultimately achieved profitability and an acquisition by Brand Networks.
- Led all global revenue related activity, including sales, client services, media operations and channel partnerships
- Achieved 300%+ YOY revenue growth between 2012/13 by recruiting and focusing sales and client services on the Fortune 500 market
- Represented company in partnerships with Facebook, Twitter, LinkedIn, Oracle and more
- Extended the company's media operations to both self-serve and managed clients
- Built and deployed custom CRM solution (salesforce.com) across all client teams
Jul 2012 - Oct 2013
Senior Vice President & Managing Director, North America
- Responsible for all aspects of TBG’s North American business including business development, client services and campaign execution. Also drove many of the global operation and strategic shifts that established TBG as.
- Recruited and led sales team which delivered nearly every key account for TBG Digital including DELL, Walmart, Zynga, Intuit, Yahoo and Capital One
- Personally signed and re-booked arrangements with Walmart, Hanesbrands, Nestle, DIRECTV and Brown-Forman
- Led corporate partnership efforts with Facebook, Twitter, LinkedIn, Vitrue, Kontagent, Involver, Pointroll, Agilone and others
- Identified and sourced cost effective back-office services in Manila that created competitive advantage in client services and analytics
- Managed expansion of sales efforts into Canada in 2011 and Australia in 2012
May 2010 - May 2012
Co-Founder/Vice President, Business Development
Incentive Networks (Acquired By Webloyalty)
- Co-founded Incentive Networks (acquired by WebLoyalty in June 2008), a private label, merchant-funded, online loyalty program for affinity and membership organizations.
- Sold solutions to AAA, Ebates, eScrip, Intuit, Pearson Education, MyPoints, Points.com, A&P, WebLoyalty and more
- Launched European business in 2007 serving England, France and Germany, adding clients including Airmiles UK, British Airways, British Midland Intentional, Kelkoo/Yahoo and Virgin Atlantic
- Delivered 100+ Million online shopping sessions from 15 Million consumers at more than 3,500 merchants in 5 countries, conducting transactions in 4 currencies, and supporting 3 languages
Jun 2000 - May 2010
Director, Business Development
- Managed a sales team responsible for all company revenue generated by relationships forged with more than 500 retailers/advertisers
- Led public relations activity for the venture-backed start up including hiring agency services
- Contributed to fundraising efforts that secured more than $40 million in venture funding from Accel Partners, Meritech Capital Partners, Thomas Weisel Partners, and JP Morgan Chase Wit Capital
Jul 1999 - Jun 2000
Director, Strategic Accounts
- Managed business development activity for leading ecommerce service provider securing relationships with key accounts on the West coast such as Autodesk, Intuit and EA
- Identified new opportunities with Linux publishers that led to new revenue streams in a sector previously not targeted
Aug 1998 - Jul 1999
Director, Business Development - Snap!
- Pre-launch team member of service designed to be the first private-label portal for brand marketers
- Established more than 100 content relationships with online brands seeking distribution and promotion within the portal service
Aug 1997 - Aug 1998
Director, Business Development - Buydirect
- Pre-launch team member of pioneering downloadable software sales site
- Negotiated distribution agreements with hundreds of software publishers for CNET Networks download business, BuyDirect. Unit later spun off and sold to Beyond.com
Aug 1996 - Jul 1997
Director, Corporate Communications
- As first corporate communications employee, charged with running media relations, speaking engagements and identifying other public relations opportunities for one of the first true Internet content sites; Secured.
- Identified unique opportunity to build thought leadership position in online advertising standards which ultimately led to the development of the Internet Advertising Bureau
Aug 1995 - Jul 1996
Senior Account Manager
- Pivoted to manage consumer technology accounts exclusively including assignments with Microsoft, Atari, CNET Networks, and CKS Partners
- Represented agency to clients; developed and recommended marketing programs; developed new accounts; deepened and broadened long-term relationships
Jan 1995 - Jul 1995
Account Manager
- Responsible for day-to-day activities and project management for accounts including Pepsi, Ford Motor Company, Supercuts and others
Jan 1994 - Dec 1994
Assistant Account Executive
- Handled all aspects of account work in consumer marketing division, including developing and writing program proposals and press materials, conducting media and community relations, and coordinating special events
Jan 1993 - Dec 1993
Account Coordinator
- Coordinated activity for numerous consumer-marketing accounts at leading public relations firm; assisted the Deputy General Manager
Jun 1992 - Dec 1992
3 education records
Patrick Toland education
High School Diploma
Menlo School
Education record
San Diego State University
Bachelor Of Science (B.S.), Marketing
San Francisco State University
FAQ
Frequently asked questions about Patrick Toland
Quick answers generated from the profile data available on this page.
What company does Patrick Toland work for?
Patrick Toland works for Proper Lever.
What is Patrick Toland's role at Proper Lever?
Patrick Toland is listed as Managing Partner at Proper Lever.
What is Patrick Toland's email address?
AeroLeads has found 1 work email signal at @plusup.co for Patrick Toland at Proper Lever.
What is Patrick Toland's phone number?
AeroLeads has found 10 phone signal(s) with area code 650, 707, 613, 415, 530 for Patrick Toland at Proper Lever.
Where is Patrick Toland based?
Patrick Toland is based in Palo Alto, California, United States while working with Proper Lever.
What companies has Patrick Toland worked for?
Patrick Toland has worked for Proper Lever, Plusup, Centro, Brand Networks, and Optimal, Inc. (Acquired By Brand Networks).
How can I contact Patrick Toland?
You can use AeroLeads to view verified contact signals for Patrick Toland at Proper Lever, including work email, phone, and LinkedIn data when available.
What schools did Patrick Toland attend?
Patrick Toland holds High School Diploma from Menlo School.
What skills is Patrick Toland known for?
Patrick Toland is listed with skills including Loyalty Marketing, Customer Retention, Start Ups, Leadership, Online Advertising, Digital Marketing, Digital Media, and Digital Strategy.
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