Patrik Rosenberg Email & Phone Number

Zürich, Zh, Ch

Niederönz, Bern, Schweiz

Bystronic is a globally leading technology company in the area of sheet metal processing. Our high-quality solutions enable transformation into a productive and sustainable future. The focus is on the automation of the complete material and data flow of the cutting and bending process chain. The intelligent connectivity of our laser cutting systems and pressbrakes with innovative automation, software, and service solutions is the key to comprehensive digitalization in the sheet metal industry. We are actively represented by our own sales and service subsidiaries in more than 30 countries and by agents in numerous other countries. Bystronic has over 3,500 employees worldwide at more than 40 locations.

Zürich Und Umgebung, Schweiz

Management and identification of corporate communication opportunities. Development of core messages, storylines and media-strategies incl. digital and social media, coordination of public relations measures. Fundamental objectives: a sustainable and positive brand perception in the public. Management of the editorial team in CH/AT

Management of the Brand Communication and Live-Marketing Team. Responsible: Development, implementation and operational management of Brand Communication-, Live-Marketing strategies and activities in Switzerland. Objectives: Increase brand awareness strengthen the brand positioning and brand loyalty.

Zurich

- Brand Communication & Campaigning- Leading the sponsorship- and event marketing Engagement in Switzerland

Zürich Area, Switzerland

Member of the Management Board. Responsibility for Marketing and Sponsoring. Supporting the integration of a new business unit. Development and implementation of marketing, sponsoring and communication concepts for events like; Freestyle.ch the largest freestyle event in Europe and Bikedays Solothurn.

Zürich Area, Switzerland

Leading the event marketing division within Switzerland’s leading PR agency. Consulting and project management of national and international event projects (Switzerland, China, Sweden, Germany) for national and international clients. Highlights:The “Birgit Nilsson Prize” worth one million dollars is the highest prize in music history. In the presence of His Majesty King Carl XVI Gustaf and Her Majesty Queen Silvia, the first prizewinner, Placido Domingo, was awarded at the Royal Opera in Stockholm.The Mission: Development of the entire Event and TV-Concept for the Birgit Nilsson Award Ceremony in Stockholm. Tasks: stage design, direction, international guest management, TV production, hospitality management for 1300 international guest, dignitaries, statesmen and VIP’s. This included the gala dinner for about 500 guests in the presence of the King and Queen of Sweden.

Managing the Sponsoring and Event Department at Emmi Group. - Management of all national and international sponsoring- and event-marketing project - Supporting brand awareness of strategic key products and corporate brand - Responsible for the entire Emmi Caffe Latte Moto GP Sponsorship in Europe

Zürich Area, Switzerland

Development of integrated communication and experience marketing concepts for national and international companies and advertising agencies. General management of the "Swiss Music Award" on behalf of IFPI in cooperation with the Agency Ausserhaus.

Zürich Area, Switzerland

Head of the event and experience marketing department of the Zoo Zurich. Management and responsibility for 6 direct employees and operational management for 25 indirect employees (visitor guides). Main tasks: - Securing day-to-day operations and customer care, product development in cooperation with zoologists, curators and Zoo education team. - Pricing and sales of experience-oriented services- Customer consulting, concept development of customer and partner events - Development and optimization of the department's new strategic orientation to increase sales revenue.

Project management and consulting of various client mandates in the Area B2B and B2C.

Zürich, Schweiz

Overall responsibility for strategy, planning and execution of all national sponsoring and event activities. - Supporting the development and expansion of brand awareness for the diAx Mobile brand in the Swiss market. - Development of brand experiences for consumers and other target groups/stakeholders.- Responsible for all communication activities related to sponsoring activities in cooperation with the Marketing Communication and PR department.

Executive Mba, Digital Transformation

Master Brand And Marketing Management

Cas Certification Of Advanced Studies, Brand Management

Cas Certification Of Advanced Studies, Online Communication And Marketing

Cas Certification Of Advanced Studies, Marketing Communication

Cas Certification Of Advanced Studies, Leadership

Cas Certification Of Advanced Studies, Corporate Communications

Diploma Marketing Communication, Marketing, Advertising, Sponsoring, Media, Production

1990, Fachabschluss