Pat Ruble Email & Phone Number

San Francisco, California, Us

San Francisco, California, Us

Solely responsible for hand crafting custom messenger bags and several other product lines, creating and executing marketing/promotional programs, managing sales channels, customer relations and retention, and the ongoing development and management of whiteissac.com – a WordPress blog and e-commerce conduit. • Devised and implemented content marketing and SEO programs that are responsible for 75% of customer acquisitions and have increased monthly revenue by 37%. Specifically, the content marketing program is responsible increasing repeat sales and viral growth through long form blog entries and image galleries.• Pivoted business model from wholesale to online custom ordering, which increased monthly revenue by a factor of two. The pivot also increased operational efficiencies reducing time to manufacture products.• Hosted several pop-up sale events and interactive workshops to increase both revenue and customer acquisitions. For example, the “How to Knot a Bow Tie” workshop was created to launch White Issac’s line of bow ties and resulted in capturing 75 emails, three batch orders of 12-20 bow ties, and selling out all inventory on hand.• Secured distribution deals with three retail locations within six months of learning how to sew. Retail sales from these outlets were responsible for over 60% of revenue for the company’s first three years.

Provided client support by authoring technical and functional documentation, performing quality assurance testing, managing quick turnaround projects, and transfer of institutional knowledge.• PurePlay Casino – Authored product requirements documents, created testing plans and reports, and performed functional testing to support the integration of over 80 third party slot and table games.• Player Level System – managed implementation of a player level system in conjunction with PurePlay Casino that provides players with access to games based on amount of chips gambled per turn. • Rapid Poker – Authored product requirements documents, created testing plans and reports, and performed functional testing to support the integration of Rapid Poker, a third party poker application that inherently increases the amount of hands played per session and, ostensibly, virtual chip purchases.• Managed documentation and functional testing for 14 projects, which included two different Ad Platform integrations – RockYou and Rubicon.

Responsible for day-to-day management and planning of large scale projects, which included scheduling projects, estimating budget/resources, and managing overall scope and product roadmap. Authored technical and functional specifications, product roadmaps, and competitive analysis reports. Implemented standards and best practices to create development efficiencies for interdisciplinary project teams. • Managed the creative and technical development of a flash-based poker client, which increased site traffic and retention by removing the barrier to entry of downloading the alternative Win32 poker client.• Facilitated an extensive re-branding initiative consisting of all marketing collateral, transactional and marketing emails, Win32 client, flash-based client, site documentation, and five user acquisition paths. • Executed over 500 marketing projects, many concurrently and alongside large scope projects, through the development of strict protocols governing workflow, project documentation, and team communications.• Lead cross-functional team in the development of a Win32 poker client in collaboration with a third party developer. The resulting product increased room capacity from 4,500 concurrent users to over 10,000 concurrent users.

Provided client support with project and product specific documentation, design, and knowledge transfer. • NTN Buzztime, Inc. – Authored and presented several interactive seminars for senior management and staff, including “State of Interactive Television”, “Game System Architecture”, “Player Loyalty”.• DKMessenger, LLC – Developed a suite of documents providing competitive analysis, product improvements, and conversion methodology. Implemented recommendations doubled total downloads month over month and increased consumer adoption by a factor of three. • See You Games, LLC – Created a comprehensive set of product requirements and technical specifications. Designed user interface and enhanced product features. Provided several sections of company’s business plan including competitive analysis, risk assessment, product description, and technical requirements.

Carlsbad, California, Us

Oversaw all aspects of product development, management, and technical support of the Buzztime product line. Supervised four direct reports with a total of 25 FTEs. Budget responsibilities were approximately 1.5 million dollars per year.• Chief Architect of Play-Along TV™ Technology, a modular infrastructure designed to support single and multi-player games and competitions for digital cable and satellite television platforms. Core technologies included: flexible third party API’s for top scores, contests, prizing, and player registration; back office that provided tool sets for reporting, scheduling, and content management.• Led creative design efforts and development of seven single player games for digital cable platforms. Games included two original titles and five remixed classic parlor games. Product introduction resulted in over 100% increase of incumbent usage.• Served as primary technical contact and evangelist for strategic and distribution partners, including: Comcast, Time Warner Cable, Susquehanna Communications, Cox Communications, EchoStar, Scientific-Atlanta, Motorola, Pioneer, Liberate, and Pace.

Carlsbad, California, Us

Supervised eight direct reports consisting of project managers and web developers through multiple concurrent projects spanning several diverse industries, including Internet, Interactive Television, Mobile, and Hospitality.• Managed development and operations of the Buzztime Trivia Channel, the first 24/7 multiplayer game channel deployed on digital cable in the United States. Distribution partners included Comcast, Time Warner Cable, and Susquehanna Communications.• Negotiated agreements and managed production efforts of white label interactive game products for Fox Sports Online, CBS Sportsline, Yahoo!, AOL, National Hockey League, Nickelodeon. • Formalized and instituted company-wide product development methodology that provided a standard framework for planning and managing development efforts and resulted in an overall increase in efficiency by reducing time to complete projects and number of open ended projects.

Carlsbad, California, Us

Served as the lead technical contact for the company in establishing partnerships with industry representatives in the area of new technology. Articulated IT solutions that addressed corporate priorities and managed related projects through all phases of the project life cycle.• Managed development and production of the Fox Family Channel game show Paranoia. Provided technology and production expertise to develop a multi-player game experience enabling home viewers to play along with the live, televised game show.

Carlsbad, California, Us

Responsible for maintaining all UNIX-based systems, networks, and associated facilities. Developed strategic and tactical solutions for powering high-availability web sites. Ensured adequate quality controls were in place to support development systems, applications and services to minimize disruptions and outages.• Technical architect of the Channel/Line Server; a distributed architecture designed to support an excess of 100,000 simultaneous player connections for Buzztime’s Predict-the-Play football game (QB1). Additional functionality built in to system, included registration, broadcast communications, leader boards, scheduling of game events, reporting both real-time and offline, and interstitial advertising.

Washington, Dc, Us

Served as an Intelligence Communications Operator in both sea and shore billets. Primary responsibilities included maintaining secure voice and data communications, human capital management, and mentoring. Each position required clearance for Top Secret information and granted access to Sensitive Compartmented Information based on a Single Scope Investigation. Read out of program at completion of naval obligation.Information Systems Security Officer – Fleet Intelligence Training Center, San Diego, CA (1995 – 1998)Technical Control Manager – Naval Security Group Activity Northwest (1992 – 1995)Communications Operator – Naval Security Group Activity Naples, Italy (1990 – 1992)