Patricia Flesher Email and Phone Number
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A proven, creative, results-oriented communications leader who has successfully led teams and executed effective corporate, c-level executive and crisis communications strategies; community engagement; strategic media relations for Fortune 200 companies and trade associations. Sees the big picture and understands how to integrate comprehensive communications strategies to strengthen an organization’s brand, while growing constituent relationships. Successes include: - Launched social media presence for trade association - one of the first in the industry to use the technology.- Consistently and measurably increased positive share of voice in media channels for products in 7 states, year over year.- Media trained leadership to ensure consistent professional messaging.- Through trade show press conferences, with accompanying electronic and print media kits, achieved coverage in Wall Street Journal, Philadelphia Inquirer, New York Times, and key industry publications.- Coordinated training for 126 Association Spokespersons to educate public about health and wellness topics, including the development of talking points, fact sheets and other training skills.Core Competencies: Media Relations, Public Relations, Crisis Communications, Corporate Communications, Internal Communications, Reputation Management, Branding and Marketing, Thought Leadership, Public Affairs, Multi-Location Communications, Social Media, Corporate Social Responsibility (CSR), Community relations
Gift Of Hope Organ & Tissue Donor Network
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Communications ManagerGift Of Hope Organ & Tissue Donor NetworkGurnee, Il, Us
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Director Of Public Relations And CommunicationsAmerican Association Of Nurse Anesthesiology Jun 2022 - PresentRosemont, Illinois, Us -
Public Relations ManagerAmerican Association Of Nurse Anesthesiology Mar 2020 - Jun 2022Rosemont, Illinois, UsI manage a five-person team with a mission to advance the visibility, influence, and recognition of Certified Registered Nurse Anesthetists (CRNAs) across healthcare, political, and consumer sectors. This is accomplished through strategic public relations tactics and in collaboration with internal teams, including marketing, government affairs, and practice management.With a focus on media engagement, I have successfully sourced and secured numerous media placements, increasing our media presence by 229% since 2019. I have also contributed to AANA's media share of voice, growing it from just 11% to 53% within anesthesiology associations. My efforts in overseeing PR campaigns, both regional and national, have included securing over 40 op-eds and spearheading outreach strategies for 50 state associations, enhancing their advocacy and communication objectives.In addition to managing the department’s budget and ensuring resource efficiency, I collaborate with national PR firms to expand CRNA media influence and monitor the performance of media placements. I also lead crisis communications initiatives, developing strategic plans and messaging to address critical situations and maintain AANA’s strong public image.As a liaison to the AANA Communications Committee, I advocate for the value of public relations, ensuring all initiatives are aligned with the association’s broader goals.
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Regional Communications ManagerWellcare Health Plans Dec 2015 - Mar 2020Tampa, Florida, UsI had day-to-day oversight of media relations and crisis/issues communications for seven state markets including the development of press releases, social media posts, statements, talking points, key messaging, collateral, reports, presentations, digital communications, video production and media training. I worked collaboratively with market leadership and subject matter experts to produce effective communications that drove awareness and understanding of the value of WellCare and its plans. -
Senior Director, CommunicationsPortland Cement Association Feb 2014 - Dec 2015Washington, District Of Columbia, UsFounded in 1916, the Portland Cement Association represents cement companies in the United States and Canada. It conducts market development, engineering, research, education, and public affairs programs.As the senior director of communications, I direct and guide the activities and efforts of a three-person Communications staff as well as vendors to achieve and exceed the strategic objectives of the Portland Cement Association (PCA). I ensure the effective delivery of internal and external communications for advocacy and promotion, media relations, marketing, including Web and internet, and production services activities to the Board and to the management team. This includes assisting in developing and presenting policies and positions; establishing and maintaining graphic and editorial standards that project a positive image for PCA and the cement industry; producing collateral materials in support of advocacy and communications goals; and managing the corporate website. -
Director Of CommunicationsPortland Cement Association Jun 2010 - Feb 2014Washington, District Of Columbia, UsAs Director of Communications I coordinated of external and internal communications efforts of trade association, including media relations and member and customer e-newsletters. In this role I developed pro-active mechanisms to strategically target key audiences to support market development programs and other Association goals.Working with PCA market groups and trade and consumer editors and reporters, I communicated association news, current developments, and other information to key audiences through appropriate media outlets. Specific strategies and activities included acting as a liaison between the press and PCA; establishing promotion-oriented communications goals and messages; and disseminating information through press conferences, news releases, social media avenues, personal contacts, special projects, articles and other means.
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Manager, Media RelationsPortland Cement Association Aug 2005 - Jun 2010Washington, District Of Columbia, UsAs the the key contact for media and external communications, I coordinated proactive and reactive media campaign for the manufacturing trade association.This included managing and pitching several annual press conferences featuring our chief economist and other industry experts, the design, development and distribution of trade show media kits to industry and consumer press, and a variety of other Association promotion efforts.
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Media Relations SpecialistCollege Of American Pathologists Jul 1995 - Jul 2005Northfield, Illinois, UsFounded in 1947 and headquartered just North of Chicago, the College of American Pathologists is the second largest medical association in the US, as measured by revenues, and the largest medical association exclusively supporting the specialty of pathology.In my role as Media Relations Specialist I positioned the College of American Pathologists (CAP) in media as organization concerned about public health, and promoted Pathologists as professionals with vital role in healthcare, beyond that of forensics. To accomplish these goals I initiated and responded to media and public inquiries related to pathology and CAP. I placed news releases, video news releases, and editorial pieces; responded to reactive media inquiries. I also analyzed and monitored media for opportunities and potential trends that may benefit CAP members. To ensure a consistent message I developed talking points, fact sheets and other training skills to assist Spokespersons with media interactions.I also managed production and promotion of video news releases with outside vendors. This included researching topics, selecting spokesperson, editing scripts, and overseeing film production and editing. In this capacity I directed activities of vendors and production crews to ensure achievement of cost-effective, quality and timely productions of videos, press conferences, national meeting presentations and other events. -
Project SpecialistCollege Of American Pathologists (Cap) 1990 - 1995Northfield, Illinois, UsAs the manager of a quarterly medical newsletter, I was responsible for all aspects of the publication. Designed for pathologists to communicate with clinicians, the highly technical newsletter could be customized to specific topics at a hospital, or a laboratory could choose to use the "generic" version. Either way, a customized logo was provided. I handled marketing for the newsletter as well as subscription maintenance, design, layout, content generation and copyediting.I also was responsible for the design, layout and editorial content of a bi-weekly employee newsletter
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Administrative AssistantCollege Of American Pathologists (Cap) 1989 - 1990Northfield, Illinois, UsI supported all aspects of the public relations/communications department including the distribution of news releases, fulfillment of public information requests and committee meeting management.
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Data CoordinatorSrds Jun 1988 - Jul 1989New York, New York, UsSRDS.com is an online multimedia planning platform designed to help you easily find ad opportunities in any market, media type or geography. You can find, consider, and better understand over 125,000 media properties, including over 22,000 local and national websites. Kantar Media SRDS is the advertising industry’s destination for agencies and marketers to research media brands and ad opportunities. SRDS has connected the community of media buyers and sellers for more than 90 years.Originally assigned to one publication team, my supervisors eventually selected me to be cross-trained on all the publications to assist several teams as needed.
Patricia Flesher Skills
Patricia Flesher Education Details
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Purdue UniversityPolitical Science
Frequently Asked Questions about Patricia Flesher
What company does Patricia Flesher work for?
Patricia Flesher works for Gift Of Hope Organ & Tissue Donor Network
What is Patricia Flesher's role at the current company?
Patricia Flesher's current role is Communications Manager.
What is Patricia Flesher's email address?
Patricia Flesher's email address is pa****@****are.com
What is Patricia Flesher's direct phone number?
Patricia Flesher's direct phone number is +184797*****
What schools did Patricia Flesher attend?
Patricia Flesher attended Purdue University.
What are some of Patricia Flesher's interests?
Patricia Flesher has interest in Event Planning, Children, Public Relations, Marketing Communications, Social Media, Association Management, Animal Welfare, Media Relations.
What skills is Patricia Flesher known for?
Patricia Flesher has skills like Media Relations, Press Releases, Strategic Communications, Newsletters, Social Media, Marketing Communications, Public Relations, Editing, Marketing, Internal Communications, Social Media Marketing, Publicity.
Who are Patricia Flesher's colleagues?
Patricia Flesher's colleagues are Raiza Mendoza, Shannon O'connor, Tony Cusinato, Beatriz Albelo, Christian Bohne, Bsn, Rn, Shaun Martin, Mba, Ctbs, Morgan Abbate.
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