Looking for marketing help with a specific project? Or maybe you’re thinking about getting some ongoing marketing support . . . McMarketing offers a refreshing option for managers and executives like you who are looking for a savvy and smart marketing professional with decades of results-oriented marketing experience combined with a personal, small business approach. Whether it’s a stand-alone project or ongoing marketing assistance, my goal is to help my clients create and implement… Show more Looking for marketing help with a specific project? Or maybe you’re thinking about getting some ongoing marketing support . . . McMarketing offers a refreshing option for managers and executives like you who are looking for a savvy and smart marketing professional with decades of results-oriented marketing experience combined with a personal, small business approach. Whether it’s a stand-alone project or ongoing marketing assistance, my goal is to help my clients create and implement innovative and measureable marketing solutions that are cost-effective, targeted and –most importantly - support your business objectives . . . without the costly overhead of hiring additional staff or a big agency!Areas of Expertise: • Strategic marketing and communications• Project management• Public/analyst relations• Event/tradeshow planning and management• Brand management and messaging• Collateral• Website management/content• Advertising/media placement Show less

Created, developed and executed strategic marketing programs for retail industry solutions that leveraged industry specific events, collateral, sales training and advertising.

Created and implemented worldwide integrated marketing strategies and campaigns that created demand for Intel products in retail and consumer package goods manufacturing.

Developed and coordinated a successful national marketing strategy and activities that increased brand awareness, demand and sales for a nationally-branded men’s sportswear. Created integrated advertising and retail promotions that consistently increased sales 10-20% with major retail accounts. Successfully managed an in-house production and administrative staff as well as external agencies in high-pressure, fast-paced environment with low turnover.