Patti Spaniak

Patti Spaniak Email and Phone Number

Director at Cayuga Community Connectors @
Patti Spaniak's Location
San Francisco, California, United States, United States
Patti Spaniak's Contact Details

Patti Spaniak personal email

About Patti Spaniak

Extensive experience in business development, marketing, and public relations – building, executing and evaluating messages, products and programs for internationally recognized products, professional services and destination travel/resort industries. 
Well versed in small business development environment as well as large corporation structure; adept in planning, communication, team building, project management, budgeting, and financial analysis. Highly motivated individual with strong work ethic, impressive organization skills, and entrepreneurial passion. Results driven.SpecialtiesStrategic Planning – Analyze new market opportunities, and expand existing markets globally. Business Development and execution of integrated marketing plan, on budget. Brand Building – Conduct brand audit relevant to target audiences and trade channels with clear segmentation and differentiation strategies.Product Launches – Develop comprehensive product launch plan with milestones and metrics leveraged into the business structure and marketplaceSpecialties: Strong interpersonal communication skills written and verbalResults driven, creative professionalBusiness developmentCreative media placementSuccessful brand introductionsDevelop and execute strategic plans

Patti Spaniak's Current Company Details
Cayuga Community Connectors, an

Cayuga Community Connectors, An"Aging In Place Model"

Director at Cayuga Community Connectors
Patti Spaniak Work Experience Details
  • Cayuga Community Connectors, An
    Director
    Cayuga Community Connectors, An"Aging In Place Model" Dec 2014 - Present
    San Francisco, Ca
    The Cayuga Community Connectors (cayugaconnectors.org) is an "aging in place" model in the San Francisco neighborhood of Cayuga Terrace. We work to build strong community networks by planning events, creating informational lecture series, outings and informal in-home gatherings. We focus on "keeping seniors connected" with all levels of computer skills workshops and providing educational opportunities that involve technology.This model is under the supervision of the Community Living… Show more The Cayuga Community Connectors (cayugaconnectors.org) is an "aging in place" model in the San Francisco neighborhood of Cayuga Terrace. We work to build strong community networks by planning events, creating informational lecture series, outings and informal in-home gatherings. We focus on "keeping seniors connected" with all levels of computer skills workshops and providing educational opportunities that involve technology.This model is under the supervision of the Community Living Campaign whose mission is: “to strengthens and mobilizes individuals and organizations to assure every person’s right to live in community. Our strategy is to leverage the power of relationships to improve services and support.” Show less
  • The Workshop Kitchen
    Consultant, Business Development
    The Workshop Kitchen May 2013 - Present
    Greater Philadelphia Area
    Cultivate and develop business opportunities for a highly skilled team of qualified writers, marketers, creative directors; we work with executive level decision makers assisting to expand their vision and goals in the realm of kitchen equipment and pantry product retailing; they help develop organizing principles that turn their culinary mission into an actionable cross sales platform replete with historical research, design inspirations, branded content including recipe story telling, and… Show more Cultivate and develop business opportunities for a highly skilled team of qualified writers, marketers, creative directors; we work with executive level decision makers assisting to expand their vision and goals in the realm of kitchen equipment and pantry product retailing; they help develop organizing principles that turn their culinary mission into an actionable cross sales platform replete with historical research, design inspirations, branded content including recipe story telling, and cold hard facts. Show less
  • Pennsylvania Ballet
    50Th Anniversary / Nutcracker Market Consultant
    Pennsylvania Ballet May 2012 - Present
    Philadelphia, Pa
    Creating citywide events and activities to mark the 50th Anniversary year of one of America's top Ballet institutions. Events and collaborations include exhibits at Philadelphia History Museum and PHL Airport; lectures at the Barnes Foundation and African American Museum; artistic collaborations with Drexel University, Moore College of Art and Design, Fleisher Art Memorial and PA Academy of Fine Arts.The Nutcracker Market is a shopping and family activity fundraiser held at the Kimmel… Show more Creating citywide events and activities to mark the 50th Anniversary year of one of America's top Ballet institutions. Events and collaborations include exhibits at Philadelphia History Museum and PHL Airport; lectures at the Barnes Foundation and African American Museum; artistic collaborations with Drexel University, Moore College of Art and Design, Fleisher Art Memorial and PA Academy of Fine Arts.The Nutcracker Market is a shopping and family activity fundraiser held at the Kimmel Center Dec. 6-8, 2013; over 50 exhibitors, kid centric fun and an active community stage. Show less
  • Patti Spaniak Consulting Services
    Public Relations, Marketing And Business Development Consultant
    Patti Spaniak Consulting Services Sep 2008 - Present
    P.S. Embrace, Engage, Stand Out Patti Spaniak is a resourceful, experienced and effective leader, communicator, listener, organizer and solution-maker. Her diverse background in communications, marketing, business development and public relations spans more than two decades, with an impressive list of corporate and non-profit clients in addition to a variety of other commercial entities. As evolving technologies have impacted the tools, processes and products of marketing and… Show more P.S. Embrace, Engage, Stand Out Patti Spaniak is a resourceful, experienced and effective leader, communicator, listener, organizer and solution-maker. Her diverse background in communications, marketing, business development and public relations spans more than two decades, with an impressive list of corporate and non-profit clients in addition to a variety of other commercial entities. As evolving technologies have impacted the tools, processes and products of marketing and communications, as well as the traditional roles of those who represent the industry, they do not replace the true talent of cultivating and managing client relationships and navigating those clients through a successful communications, sales, and fulfillment process that makes their jobs easier, delivers an exceptional product, propels brand awareness and consistently attracts new and repeat business. Patti works with her clients to develop and implement a customized marketing strategy with integrated media that provides opportunities to diversify and discover additional revenue streams. She also brings unique enthusiasm and welcome humor that can further help embrace, engage and stand out in today’s crowded marketplace. Patti’s trusted abilities and track record as a researcher and creative consultant provide a list of solid referrals that give testimony to her confidence, motivation, persuasion skills and thirst for challenge. True strategic marketing, communications and ROI call for identifying real targets and landing the decision-makers. For planning and management of marketing and communications activities, including public relations, direct marketing, advertising campaigns, editorial opportunities and employee outreach, contact Patti Spaniak, whose efforts and outcomes consistently exceed all expectations. Show less
  • Patti Spaniak
    Business Development, Marketing And Pr
    Patti Spaniak Jan 2008 - Present
  • Independent Marketing, Pr And Business Development Consultant
    2015 Transportation Fair Event Planner And Pr Coordinator
    Independent Marketing, Pr And Business Development Consultant Apr 2015 - Jun 2015
    St. Francis Episcopal Church, Sf, Ca
    Worked closely with the Saint Francis Episcopal Church to develop and implement a public transportation fair for seniors and people with disabilities. Helped to secure top SF transportation providers: BART, MUNI, SF Para Transit, Fly wheel, Yellow Cab, Luxor, Lyft, Lift Senior, Silver Ride and De Soto. Developed a communication strategy, media coverage and timeline for the committee. Attendance was hit 100% capacity and the story made front page in the local paper. Created a follow-up strategy… Show more Worked closely with the Saint Francis Episcopal Church to develop and implement a public transportation fair for seniors and people with disabilities. Helped to secure top SF transportation providers: BART, MUNI, SF Para Transit, Fly wheel, Yellow Cab, Luxor, Lyft, Lift Senior, Silver Ride and De Soto. Developed a communication strategy, media coverage and timeline for the committee. Attendance was hit 100% capacity and the story made front page in the local paper. Created a follow-up strategy to communicate findings and report back to political, social and community channels. Show less
  • Meeting Planning, Pr & Marketing Support
    Project Coordinator
    Meeting Planning, Pr & Marketing Support Feb 2015 - Jun 2015
    St. Francis Episcopal Church, San Francisco, Ca
    For the past four months, Patti Spaniak worked as our consultant as we sought to bring to fruition our idea of a Transportation Fair for Seniors and the Disabled. Without Patti, this event would not have been the success it was. She helped us think through and enact our plan for the event; she was adept at helping us figure out a marketing strategy; she contacted and did constant follow up with our presenters; she canvassed and blanketed neighborhood shops, senior centers and libraries… Show more For the past four months, Patti Spaniak worked as our consultant as we sought to bring to fruition our idea of a Transportation Fair for Seniors and the Disabled. Without Patti, this event would not have been the success it was. She helped us think through and enact our plan for the event; she was adept at helping us figure out a marketing strategy; she contacted and did constant follow up with our presenters; she canvassed and blanketed neighborhood shops, senior centers and libraries with our event’s information. She was meticulous and thorough in her oversight of this ambitious event. And, with her savvy and wise guidance, the Transportation Fair reached over a hundred participants.I would recommend Patti to any group that was seeking a competent, creative and effervescent collaborator/guide. We have Patti to thank for an event that not only accomplished its goals about getting information into the hands of those who need it, but also created a new and deeper sense of community amongst our elders.The Rev. Beth ShermanSt. Francis Episcopal ChurchSan Francisco, CA Show less
  • Charleston Academy Of Domestic Pursuits
    Business Development
    Charleston Academy Of Domestic Pursuits Mar 2014 - Jun 2014
    Charleston, Sc
    Supporting marketing and pr efforts for latest book release.www.charlestonacademy.com
  • Philadelphia Convention & Visitors Bureau
    Discoverphl, Lead Generator
    Philadelphia Convention & Visitors Bureau Aug 2013 - Jan 2014
    San Francisco Bay Area
    Assist in developing and following-up of leads for DiscoverPHL; reach all meeting, trade show and convention planner prospects in the CA west / market.
  • Newh
    Board Member , Community Service
    Newh Jan 2012 - 2013
    San Francisco Bay Area
    Board Member supporting Community Service / charitable giving efforts.
  • Northern California Pcma, Board Member
    Public Relations, Ncc Pcma Board Member
    Northern California Pcma, Board Member Jan 2010 - Jan 2012
    San Francisco Bay Area
  • Dps Sporting Club Development Company
    Director Of Marketing, Public Relations
    Dps Sporting Club Development Company 2003 - 2006
    • OVERVIEW: Led public relations, marketing and co-branding strategies to strengthen the corporate brand of luxury real estate communities located in Jackson Hole, WY, The Greenbrier, WV and Turks & Caicos, the British West Indies. • STRATEGY: Designed public relations strategies from concept to implementation for each destination; working on themes such as: unique property features, golf, celebrity chef appearances, book signings and sporting activities; gained placement in national… Show more • OVERVIEW: Led public relations, marketing and co-branding strategies to strengthen the corporate brand of luxury real estate communities located in Jackson Hole, WY, The Greenbrier, WV and Turks & Caicos, the British West Indies. • STRATEGY: Designed public relations strategies from concept to implementation for each destination; working on themes such as: unique property features, golf, celebrity chef appearances, book signings and sporting activities; gained placement in national and international real estate and luxury destination media outlets.• OUTCOME: Placements included newspapers such as: The New York Times, The Wall Street Journal, The Washington Post, Palm Beach Post, Cleveland Plain Dealers, Providence Journal and others; national consumer magazines: The Robb Report, Private Air, Links, Golf with Style, Town & Country; web sites: Bloomberg.com, ForbesLife.com• RECOMMENDATION: “Patti is an incredible person to work with. She brings creativity and innovation to a new level. Her strategies resulted in international, national, and regional exposure for each project that we worked on. I trust her instincts and business skills because she delivers results and the brands received exposure because of her efforts.” Sharon Bruner, VP Marketing Show less
  • Pennsylvania Convention Center
    Public Affairs Manager, Senior Event Coordinator
    Pennsylvania Convention Center 1998 - 2004
    Philadelphia, Pa
  • Sigma Sound Entertainment
    Public Relations
    Sigma Sound Entertainment 1992 - 1998
    Philadelphia, Pa

Patti Spaniak Skills

Marketing Communications Public Relations Marketing Strategy Marketing Strategy Event Planning Event Management Social Media Marketing Business Development Integrated Marketing Leadership Management Social Media Trade Shows Hospitality Sales Crm Strategic Planning Budgets Advertising Social Networking Direct Marketing Entrepreneurship Fundraising Digital Marketing Project Planning Start Ups Online Marketing Corporate Events Market Planning Marketing Management Nonprofits Account Management Brand Development Creative Direction Online Advertising Strategic Communications Result Oriented Email Marketing Retail Media Relations Project Management Brand Management New Business Development Contract Negotiation Market Research Lead Generation Program Management Sponsorship Business Strategy

Patti Spaniak Education Details

Frequently Asked Questions about Patti Spaniak

What company does Patti Spaniak work for?

Patti Spaniak works for Cayuga Community Connectors, An"aging In Place Model"

What is Patti Spaniak's role at the current company?

Patti Spaniak's current role is Director at Cayuga Community Connectors.

What is Patti Spaniak's email address?

Patti Spaniak's email address is ps****@****mac.com

What schools did Patti Spaniak attend?

Patti Spaniak attended Boston University, Cecilian Academy.

What are some of Patti Spaniak's interests?

Patti Spaniak has interest in Social Services, Travel, Cooking, Gardening.

What skills is Patti Spaniak known for?

Patti Spaniak has skills like Marketing Communications, Public Relations, Marketing, Strategy, Marketing Strategy, Event Planning, Event Management, Social Media Marketing, Business Development, Integrated Marketing, Leadership, Management.

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