During the course of my employment with Ameritas, I’ve held a number of different titles. The bulk, of my career was focused on promoting sales of life insurance and annuities in the independent RIA channel. My responsibilities included:• Defining and executing division marketing strategy• Managing key strategic relationships• Developing and achieving sales goals• Acting as liaison to other departments, i.e. legal, compliance, service, IT, and marketing• Driving team associate engagement• Identifying opportunities for product improvements and customer experience• Communicating strategy to internal and external audiences• Managing projects within budget parameters• Developing content to increase product awareness and understanding• Defining digital strategy objectives and measurements