Patty Hodapp Email & Phone Number

Taos, Nm, Us

I report, write and edit stories for nationally-renowned publishers in the wellness, adventure, travel and gear spaces. Lately, I'm a contributing editor at Outside magazine and Everyday Health. I also consult in digital content strategy to grow audiences for big brands. Bottom line: I deliver smart storytelling, on time and on budget. See more at hodappmedia.com

- Published articles in print and web outlets such as VICE SPORTS, Travel Channel, Outside, Shape, Men's Fitness, Yoga Journal, MAKE, CBS Travel, The Huffington Post, Allure, and The Mayo News

Boulder, Co

- Oversaw brand digital strategy and execution (edit & marketing content, SEO, social media, video, eNL)- Sat as digital liaison and project manager for print, events, e-commerce, marketing and online education teams- Pitched and created smart, compelling editorial packages and custom paid programs for clients- Ran homepage and social media edit and marketing lineups, built social media influencer network- Worked with syndication partners to promote HLG brands in travel and active lifestyle spaces- Lead e-commerce content marketing on site and social for YogaOutlet Store- Used social & Google analytics to boost traffic/engagement; worked with developers to improve UI/UX - Grew site and social audiences YOY; increased social reach 1.6M (Nov 13) to 7M, and PVs 1M to 6M - Managed web budget, in-house digital team, freelance contributors and intern program- Consulted on social media and SEO strategy for Vegetarian Times, Clean Eating, and OxygenAWARDS> MIN Award for Digital Excellence (2017)> Folio: Eddies Digital Award for Best Use of Social Media, honorable mention (2016) > MIN: Digital Editorial Series for YJ's 40th Anniversary package (2015)

Boulder, Colorado

- Pitched, wrote and edited web content; organized digital production of print magazine- Conceptualized and executed social media strategy, tripled YJ Facebook fans in 18 months to 1.5M- Owned YJ’s homepage, content flow across platforms, and syndication partnerships- Helped re-launch YogaJournal.com with team of developers, contributors and contractors- Promoted to Associate Digital Director, and Digital Operations Manager for Clean Eating, Vegetarian Times and Oxygen

Washington D.C.

- Covered breweries, hotels, destinations, and outdoor adventure travel for TravelChannel.com- Wrote about solo travel from the intersection of fitness and adventure

Greater New York City Area

(then, Men's Fitness)- Ran the endurance sports and gear channels; helped to relaunch the website; interviewed athletes/celebs - Assigned, edited and wrote gear, outdoor and endurance content; managed team of 30 freelance writers- Pitched and executed digital components to print and client content campaigns - Covered outdoor industry and national sports news for daily blog; ran Fit Travel vertical - Produced and optimized archived and new articles, videos and blogs in the CMS, wrote SEO meta- Contributed to travel, fashion, entertainment and fitness sections of holiday gift guides

Santa Fe, New Mexico

- Covers adventure travel and gear content for Outside's website- Curated Outside magazine’s social media platforms, co-created Outside's Tumblr- Distributed Gear of the Show awards at Outdoor Retailer and promoted on social media- Reported, wrote and produced articles covering on-brand outdoor adventure topics; reviewed gear- Wrote and edited daily homepage news stories for News from the Field column

Greater New York City Area

- Repackaged print content for digital, optimized stories for SEO; wrote heds and deks - Wrote entertainment, celebrity, and fitness slideshows; built articles and workouts in CMS

Greater New York City Area

- Managed award-winning travel website for 'The Lost Girls: Three Friends. Four Continents. One Unconventional Detour Around the World' (HarperCollins 2010); optioned by CBS for a TV series on the CW