Patty Mattern Email & Phone Number

Saint Paul, MN, US

Minneapolis, Minnesota, United States

• Lead strategic communications for the School Safety Technical Assistance Center.
• Develop and implement strategic communications plan to advance center and department goals.
• Provide strategic communications and public relations counsel to senior leaders, including developing key messages on complex and controversial issues.
• Research and write compelling stories, blog entries, messages, news releases, scripts and other content for the Minnesota Department of Education and center websites, newsletters, emails and social media.
• Collaborate with team members to write, edit and design resource for educators, schools and families.
• Capture and edit photos and videos to tell stories.

Greater Minneapolis-St. Paul Area

• Undertaking freelance projects while seeking full-time employment. Services include:
• Strategic communications planning and implementation
• Researching and writing stories for magazines and websites
• Copywriting for various mediums
• Planning, scripting, producing and editing videos
• Public relations

Minneapolis/St. Paul

• Research, write and edit stories and content about scientists, research, agriculture, students and research for Solutions magazine and college website as well as the University’s home page
• Plan, shoot, produce and edit engaging videos for website and social media
• Plan, create and manage content for CFANS social media
• Write and edit news releases
• Develop integrated communications and public relations plans for CFANS stories
• Provide media training to faculty, staff and students

Minneapolis/St. Paul

• Assist in managing central media relations for the University of Minnesota and News Service operations. Responsibilities include:
• Construct integrated communications and public relations plans for critical University stories, initiatives and leaders
• Develop and execute strategic communications/media relations plans for President Eric Kaler
• Provide public relations counsel to Chief Communications Officer, President, senior leaders and college/department communications colleagues
• Cultivate, nurture and build relationships with national and local media, and prepare and staff senior leaders for media interviews
• Develop and articulate clear and consistent messages about the University of Minnesota’s mission areas of education, research and public service; write and edit news releases; frame key University stories in the media

Minneapolis/St. Paul

• Lead central media relations for the University of Minnesota and direct News Service staff and operations. Responsibilities include:
• Construct integrated communications and public relations plans for critical University stories, initiatives and leaders
• Develop and execute strategic communications/media relations plans for President
• Provide public relations counsel to Chief Communications Officer, President, senior leaders and college/department communications colleagues
• Cultivate, nurture and build relationships with national and local media, and prepare and staff senior leaders for media interviews
• Develop and articulate clear and consistent messages about the University of Minnesota’s mission areas of education, research and public service; write and edit news releases; frame key University stories in the media

• Manage strategic story plans and pitches to media
• Expand University’s media footprint nationally and internationally
• Pitch stories about faculty experts, researchers, students and University leaders
• Work with University police and emergency services on crisis communications plans; implement communications during emergencies
• Spearhead communications plans for University traffic after the 35W Bridge collapse
• Lead News Service planning for communications involving H1N1

Minneapolis, MN

• Provided public relations counsel to central administration and more than 30 university departments and schools. Responsibilities:
• Created communication plans for presidential initiatives, colleges and departments and large events.
• Developed crisis communication plans and managed crisis communications.
• Pitched engaging University stories to the media.
• Wrote news releases, commentaries and stories for the University website.
• Managed media requests and interviews.

St. Cloud, Minn.

• Worked on a variety of beats including cops and courts; county government; city government; K-12 schools and higher education.
• Conducted investigations and wrote investigative, award-winning stories.
• Covered breaking news including murders, fires, accidents and more.
• Crafted good feature stories.
• Wrote stories that held public officials accountable for their actions.

Aberdeen, S.D.

• Covered crime and safety news in northeastern South Dakota.
• Covered local, state and federal trials. Covered accidents, fires and other spot news. Wrote features and profiles.