Executive Vp And Creative Director
Greenair®
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Pauette Kaplan Email & Phone Number
Executive VP and Creative Director
at
GREENAIR®
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✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
GREENAIR®
Role
Executive VP and Creative Director
Location
Cleveland, Ohio, United States
Who is Pauette Kaplan? Overview
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Quick answer
Pauette Kaplan is listed as Executive VP and Creative Director at GREENAIR®, based in Cleveland, Ohio, United States. AeroLeads shows a matched LinkedIn profile for Pauette Kaplan.
Pauette Kaplan previously worked as Executive VP / Creative Director at Greenair® and Sr. Art Director/Designer at Photoco Inc. Pauette Kaplan holds Bs, Graphic Design from Cleveland Institute Of Art.
Profile bio
About Pauette Kaplan
CAREER SUMMARYExperienced Creative Director/Sr. Art Director skilled in marketing and advertising for consumer related retail products. Ability to develop products and packaging for national retail distribution. Seasoned Web marketing designer. Product or service consumer categories: Beauty, Fashion, Décor, Food, Cooking, Bath & Body, health & fitness, Aromatherapy, Gifts & Small Electronics. Recognized for skills in management, and client relationships. A concept professional with the business savvy to create and lead successful product launches and brand revitalization. Competencies include:• Creative Direction & Management• Web Design and marketing • Sr. Art Direction/Graphic Design• Package Design• Product Design and Development • Client & Vendor Relations• Editorial Design & editing • Strategic Marketing/AdvertisingSpecialties: Creative Designer and Project Manager in a wide variety of design applications : Adobe PhotoShop CS4 Suite, QuarkXPress, Adobe InDesign, Adobe Illustrator CS 4, Freehand, PageMaker, Flash MX, Dreamweaver, Digital Photography & Retouching, Web design/HTML, Premiere videoDirector 3D Microsoft Office Suite. Particularly interested in product design and marketing.
Current workplace
Pauette Kaplan's current company
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Greenair®
9 roles · 39 years
Pauette Kaplan work experience
A career timeline built from the work history available for this profile.
Executive Vp / Creative Director
Greenair®
National manufacturer of essential oil diffusers and aromatherpy related products; reed diffusers, candles, incense, potpourri, wall plug-ins and odor elimination products distributed to CVS, Walgreen's, Publix, Whole Foods, Kroger, TJ Maxx ,& Bed Bath & Beyond.; Created product design, prototypes and packaging for organic line of 52 home fragrance products Designed retail marketing PDQ's, Sidekicks and 8 foot 4 shelf retail store planograms Designed trade show booth, signage and visual merchandizing of product categoriesCreated press releases and marketing tools for publicity and national sales marketing toolsCreated sustainable tote bags for Anheuser-Busch's Budshop.com.Created Noah's Naturals' sustainable marketing PDQ's for health, beauty and aromatherapy products for Walmart's action alley.Designed seasonal diffusers for Halloween, Holiday and Mother's DayConception and positing of website
Sr. Art Director/Designer
Photoco Inc
National Manufacturer of Digital Photo Frames, Digital Cameras, Small Electronics Cases.Developed ForKeeps digital scrapbook , new photo-share digital frames and digital gifts.Designed major editorial content for MiBook, digital self-help video-books for Decorating, Cooking, Parenting, and Gardening.
2008 - 2009
~1 yr
All
Pearlessence
Sr. Art Director. Develop and design home fragrance products for retailers.
2006 - 2008
~2 yrs
Product Designer / Art Director
Pearessence Ltd
Developed Reed Diffuser packaging for frgrance's made for QVC, Target, Belks, Container Store, The Discovery Channel, Sallie Beauty Stores, Gottschalks, Trump Home, and Whole Foods. Developed new products and packaging for spa products: slippers, bath petals, bath samplers, candles, scented flowers and aroma stonesCreative art direction, photography and editorial for fragrance catalogs and web marketing Developed trade show marketing ads and booth merchandising.
2005 - 2007
~2 yrs
Freelance Consultant
Developed Simple Additions, an interchangeable line of 16 pc. porcelain cook & serve ware from concept to manufacture to roll out.Created marketing strategy and editorial for new line extensions and usageDeveloped and produced demonstration photography for Simple Additions table & serving-ware. Created an interactive product launch at National Sales Meeting in Chicago.
2002 - 2003
~1 yr
Creative Manager
Responsible for retail store Art Direction/ Visual Display/ Retail Catalog, National ads, Direct Mail and web site art direction. Managed staff of 3 graphic designers and production assistant Art directed photography & promotions for print, direct mail, and in-store displayDesigned and produced store redisplay and seasonal display designs for Spring, Graduation, Special Occasions, Fall/ Back-to-School, Holiday and January SalesRe-designed catalog marketing editorial for wedding, consumer and corporate divisions Re-designed look and feel of web sites product photography.Developed web interactive concepts for usage in partnership with 1-800 Flowers, Red Envelop, Sears and JC Penny.
2000 - 2002
~2 yrs
Vice President, Creative Director, Editor-In-Chief
Responsible for creative direction and editing of Now magazine’s women’s editorial content for fashion, beauty, décor, food, health, fitness, spa and entertainment departments.Managed an editorial staff of 23; art directors, stylists, photographs, and graphic designers. Annual editorial budget $6.8 million. Developed fashion trend editorial featuring runway & seasonal collections of Calvin Klein, Donna Karen, Guess?, Anne Klein II, Jones NY, Ralph Lauren, and Dolche & Gabbana.Developed cosmetic and skin-care editorial with editorial departments of Chanel, Prescriptives, Shesido, Revlon, Clarins, Aveda, Dior, Origins, Cover Girl, Almay and others manufacturers.• Director of photography & styling editorial produced with renouned photographers Francesco Scavullo (Cosmopolitan Magazine), E.J. Camp(Rolling Stones Magazine), Matthew Ralston (Elle Magazine), Uli Rose (Elle & Donna Magazine)Art Directed photo sessions and edited interviews for celebrity focuses on Julia Roberts, Cher, Isabella Rossilini, Sharon Stone, Michelle Pfeiffer, Mariah Carey, Cindy Crawford, and others.
1990 - 1999
~9 yrs
Associate Creative Director / Art Director
Meldrum & Fewsmith Advertising
Created and art directed advertising campaigns, print ads, TV commercials, collateral, radio promo's, and direct mail
1988 - 1990
~2 yrs
2 education records
Pauette Kaplan education
Bs, Graphic Design
Fine Arts, And Graphic Design Major
FAQ
Frequently asked questions about Pauette Kaplan
Quick answers generated from the profile data available on this page.
What company does Pauette Kaplan work for?
Pauette Kaplan works for GREENAIR®.
What is Pauette Kaplan's role at GREENAIR®?
Pauette Kaplan is listed as Executive VP and Creative Director at GREENAIR®.
Where is Pauette Kaplan based?
Pauette Kaplan is based in Cleveland, Ohio, United States while working with GREENAIR®.
What companies has Pauette Kaplan worked for?
Pauette Kaplan has worked for Greenair®, Photoco Inc, Pearlessence, Pearessence Ltd, and Pampered Chef.
How can I contact Pauette Kaplan?
You can use AeroLeads to view verified contact signals for Pauette Kaplan at GREENAIR®, including work email, phone, and LinkedIn data when available.
What schools did Pauette Kaplan attend?
Pauette Kaplan holds Bs, Graphic Design from Cleveland Institute Of Art.
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