As Founder and Director of Griff and Co, I lead a team of marketing and creative experts dedicated to helping businesses achieve their full potential through innovative marketing. Our mission is clear: to empower brands, both big and small, to thrive through authenticity, creativity, and measurable success. We pride ourselves on our human-centric approach, treating clients as unique individuals, not just sales targets. Our commitment to clear communication and avoiding industry jargon ensures that our clients fully understand the potential of marketing for their business.What sets us apart is our forward-thinking innovation. We're passionate about marketing and stay ahead of new trends and platforms, ensuring our clients are always ahead of the curve. Our comprehensive suite of services includes social media advertising, content creation, organic social media management, email marketing, website design and development, and branding.We invite you to connect with us to explore how Griff and Co can help your business thrive. Let's embark on a marketing journey that captures your brand's essence, resonates with your target audience, and drives measurable success. Thank you for considering Griff and Co as your partner in marketing excellence.

As the Store Marketing Manager at T H Baker, I played a pivotal role in developing and executing marketing strategies across a diverse portfolio of stores, including 12 T H Baker stores, 15 Pandora stores, and 2 Swarovski stores. I design flagship ecommerce stores; The Watch Hut, The Jewel Hut, T H Baker, and House of Watches.Key Responsibilities:Marketing Strategy: I spearheaded the development of comprehensive marketing strategies, aligning them with business objectives and brand identity. These strategies encompassed both physical store locations and e-commerce platforms.Email Marketing: I led the email marketing strategy, resulting in an annual revenue generation of over £1 million. My team crafted engaging email campaigns, targeting the right audience segments.Omni-Channel Implementation: I oversaw the implementation of marketing strategies across various channels, ensuring a cohesive and integrated approach.Social Media: I played a pioneering role in integrating social media into the company's marketing efforts. Leveraging platforms such as Facebook, Instagram, and Twitter.Rebrand Management: I managed the successful rebranding efforts for T H Baker and The Jewel Hut, overseeing every aspect of the process, from brand identity development to the execution of rebranding initiatives.Brand Partnerships: I worked closely with brands such as Breitling, TAG Heuer, Gucci, Pandora, Links Of London, Chopard, Longines, and Swarovski. I was credited with securing new brand partnerships based on the presentations I designed. Team Leadership: I managed a team of marketing assistants and graphic designers, fostering a collaborative and creative work environment.My tenure as Store Marketing Manager at T H Baker Jewellers was marked by strategic thinking, innovation, and a deep commitment to achieving exceptional results. I am proud to have contributed significantly to the growth and success of the brand during my time in this role.