A creative and strategic business development lead, experienced in leveraging online marketing and direct approach activities to drive client retention and acquisition. Practitioner background in print, direct mail and online templating technologies. Effective in scoping, pitching and implementing print and online marketing applications - specialist knowledge of the financial services and automotive sectors.Previously a founder Director at Concept Communications Group, a £2.2M turnover digital printing company which was subsequently sold to Proco Print. Historically holding an EMEA committee position within the DSCOOP (Digital Solutions Co-operative) user group (which now has over 16,000 members worldwide) and provides access to the latest digital print marketing innovations.Specialities: Lead Generation, Prospect Validation, Retention, Direct Marketing, Personalised Marketing,, Database Marketing, Dynamic Content, Marketing Comms Automation, Variable Data Printing and Web to Media Applications.
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Account DirectorPerivan LtdLondon, Gb -
Account DirectorPerivan Ltd Jul 2017 - PresentLondon, United Kingdom -
Account DirectorProco Jul 2016 - Dec 2018We keep print relevant. The marketing landscape has changed. Data, technology and customers continuously on the move mean that marketers really do have to be agile (and break land-speed records) to stay one step ahead. But all these things can work in your favour. Marketing is now powered by both ideas and technology. Engineered in the right way, the opportunities they create can give you the power to perform seemingly effortless cross-channel marketing miracles. We bring together the very latest print technology, digital wizardry and marketing mastery to help our customers work wonders with their communications. And print can create the creative cut through to really make an impact in today’s digital world. Talk to us about why it really is better, printed. Specialities:Project Planning and Campaign Management, Marketing Automation, Bespoke Technology & Workflow Solutions, Supply Chain Collaboration, Print Production, Digital Personalisation, Print on Demand, Direct Marketing, Approvals Management, Fulfilment, Storage & Logistics, Digital Strategy, Content Management, Integrated Campaign Delivery, CRM, Loyalty Programmes, Measurement, Reporting & Analytics, Response Tracking, Customer & Product Data Management -
DirectorConcept Communications Group Oct 2007 - May 2016
Frequently Asked Questions about Paul Hale
What company does Paul Hale work for?
Paul Hale works for Perivan Ltd
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Paul Hale's current role is Account Director.
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Paul Hale
Fp&A Expert: Helping Smes Grow And Reach Their Goals Through Financial Insight, Strategic Planning And Performance Analysis.Hale Fpa Consulting Is Well Placed To Support Your Business.Pangbourne2hotmail.com, trustonic.com -
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