Paul Citarella

Paul Citarella Email and Phone Number

Revenue Growth Strategist | Advisor | Investor @ Palisade AvCo
Paul Citarella's Location
Atlanta Metropolitan Area, United States, United States
Paul Citarella's Contact Details

Paul Citarella personal email

n/a
About Paul Citarella

As an Advisor, Executive, Investor, and/or Board Member, I help organizations achieve their growth objectives by combining strategic thinking and detailed execution plans to drive incremental revenue. Experience with high-growth, profit-oriented companies.Particular expertise in:• Developing a Strategic Vision and Positioning to create a sustainable competitive advantage• Building high-powered Sales & Marketing Organizations that focus on exponential Growth • Specializing in new account acquisition through multiple channels • Experience with start-up companies as well as multi-billion corporations.Specialties: Business Development, Channel development, Sales Management, Payment Solutions, Fintech, Small Business, General Management, Driving High Growth, Sales Transformation, Multi-channel Marketing, Digital Marketing, Business Development, Alliances, Direct Marketing, New Customer Acquisition, Integrated Sales, SaaS, Board of Directors

Paul Citarella's Current Company Details
Palisade AvCo

Palisade Avco

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Revenue Growth Strategist | Advisor | Investor
Paul Citarella Work Experience Details
  • Palisade Avco
    Owner
    Palisade Avco Dec 2017 - Present
    Palisade AvCo is a firm that is dedicated to driving revenue growth in organizations (Start-Ups, Small, and Mid-Sized) through Go-to-Market planning and optimization
  • Onenine Ai
    Board Member
    Onenine Ai Oct 2023 - Present
    New York, Us
    OneNine is on a mission to make AI and data intelligence affordable and accessible to everyone using its proprietary No Code Technology Platform. OneNine platform has the potential to create a human & AI-enabled workforce giving rise to new AI capabilities. OneNine’s no-code platform reduces overall AI project cost by 90% & time by 80% while increasing project revenue by 30%.#AI
  • Roadsync
    Strategic Advisor
    Roadsync Mar 2023 - Present
    Atlanta, Georgia, Us
  • Roadsync
    Executive Vice President - Chief Revenue Officer/Business Development
    Roadsync Oct 2020 - Mar 2023
    Atlanta, Georgia, Us
  • Roadsync
    Strategic Advisor - Go-To-Market
    Roadsync Oct 2020 - Apr 2021
    Atlanta, Georgia, Us
  • Trigan
    Member Of The Board Of Advisors
    Trigan Jan 2023 - Present
    Scotland , Gb
    Strategic advisor to tech-forward start-up in the Blockchain and Web3 space, the first new-generation smart city blockchain-enabled operating system to help people live better in urban environments.
  • Microf
    Chief Revenue Officer
    Microf Nov 2018 - Jan 2021
    Roswell, Ga, Us
    Hired as a consultant to create and implement a Go-to-Market plan to drive growth. The initial agreement was for 90 days. Over the course of two years, focused on 5 key areas - Product Management, Digital Marketing, Sales, Lead Generation, and Sales Tracking. Highlights include :1. Created and launched a new lending platform for the HVAC industry (Spectrum AC) that supports multiple lenders with unique solutions for every credit type from the super-prime homeowner to the sub-prime. Achieve rapid market adoption with over 200 contractors in the first 5 months 2. Designed, Tested, Implemented a new Inside Sales model that included BDRs and Closers. New Model grew 122% in the 1st six months and exceed plan. 3. Developed a rateable Lead Generation process using an 8-touch sales and marketing approach. 4. Ran the Direct to Consumer Digital Channel where we achieved YOY growth on 40% less spend. 5. Implemented Salesforce.com for activity management and pipeline reviews
  • Mdi Group
    Board Member
    Mdi Group Nov 2017 - Jan 2019
    Atlanta, Ga, Us
  • Peoplease
    Chief Commercial Officer - Peoplease
    Peoplease Dec 2017 - Nov 2018
  • Corpay
    Svp Sales & Marketing
    Corpay Jan 2010 - Dec 2017
    Atlanta, Georgia, Us
    Responsible for driving high growth through an integrated sales and marketing approach for this $2.4B+ corporation that is focused on Small Business to Fortune 500 accounts. In my current role, grew sales revenue 30% (GAGR) by maximizing the productivity of all of the sales channels. Our approach included aggressive pressure on the market by leveraging both a Direct and Indirect Sales strategy. Our Direct channel included activity-based sales processes that were unique for each of our channels (Field, Telesales, Marketing (Web, Direct Response), and National Accounts). Our Indirect Channel includes our Resellers, OEMs, and Agents where we support several partners with over 10,000 reps.
  • Corpay
    Svp - Nextraq (Telematics)
    Corpay Oct 2013 - Jun 2017
    Atlanta, Georgia, Us
    GPS Tracking solutions for the Fleet Industry - SAAS Model. Grew top line and bottom line, post initial acquisition in 2013. Part of the acquisition and divestment team. The division was sold in 2017
  • Corpay
    Svp -- Fleetcards Usa Division
    Corpay Jan 2008 - Jan 2010
    Atlanta, Georgia, Us
    Responsible for sales and marketing for this new division. Introduced new channels to the organization including Digital, Mail, and Telesales
  • Alogent - Acquired By Jack Henry
    Evp & Gm
    Alogent - Acquired By Jack Henry 2004 - Jan 2008
    Peachtree Corners, Georgia, Us
    Hired as the #2 person for this $20 million private company that was focused on driving payment solutions to the financial services industry. Two key goals at the start were to penetrate the US market and position the company for an exit. • Achieved CAGR in revenues in the US of 105 percent• Grew customer base from 15 to 1,200 banks in 3 years through a combination of direct sales, resellers, and alliance partners.• Engineered a return to profitability, with 8 consecutive quarters of profitability, through a strong balance of top-line revenue management and intense cost control.• Developed a strong organizational culture that is based on Core Values that yielded a decrease in employee turnover: • Key spokesperson for the organization with industry press and media. A regular speaker at key industry events like BAI Retail Delivery Show, BAI TransPay, NACHA Payments and ACB

Paul Citarella Skills

Business Development Start Ups Direct Marketing Sales Management Sales Management Direct Sales Strategy Account Management Analytics Marketing Marketing Strategy Multi Channel Marketing Product Marketing Salesforce.com Business Alliances Payments Business Strategy Product Management P&l Management Digital Marketing E Commerce Integrated Marketing Alliances Small Business Strategy Development Fleet Management Strategic Planning Leadership Sales Process Software As A Service Strategic Partnerships Customer Relationship Management

Paul Citarella Education Details

  • University Of Arizona
    University Of Arizona
    Marketing
  • New York University
    New York University
    Certificate In Banking

Frequently Asked Questions about Paul Citarella

What company does Paul Citarella work for?

Paul Citarella works for Palisade Avco

What is Paul Citarella's role at the current company?

Paul Citarella's current role is Revenue Growth Strategist | Advisor | Investor.

What is Paul Citarella's email address?

Paul Citarella's email address is pa****@****cor.com

What is Paul Citarella's direct phone number?

Paul Citarella's direct phone number is +177072*****

What schools did Paul Citarella attend?

Paul Citarella attended University Of Arizona, New York University.

What skills is Paul Citarella known for?

Paul Citarella has skills like Business Development, Start Ups, Direct Marketing, Sales Management, Sales, Management, Direct Sales, Strategy, Account Management, Analytics, Marketing, Marketing Strategy.

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