Paul Lapusan Email & Phone Number

Cluj-Napoca, Cluj, Romania

Branding Developed a network of partners and implemented a referral programImplemented a basic contact and account management systemDeveloped a communication plan, implemented a communication funnel

Cluj County, Romania

Copywriting for 40+ national and international customersBranding consultancy for all customersDeveloped a communication funnel and implemented guidelines for design developmentProject coordination

Cluj-Napoca, Cluj, Romania

Cluj-Napoca

Developed customer video testimonialsDeveloped main company presentation videoDeveloped videos for eventsEvent concepts, copy and planningBrand development and consultancyDesign supervision

Cluj-Napoca

Developed communication campaigns on various channels for employees Covered all important stakeholders and executive teamDeveloped “Tax Code Changes” communications campaign to fully inform employees of all changes regarding the Romanian Tax Code in 2017 – passing contributions from employer to employeesDeveloped internal processes and crisis communications plan

Cluj-Napoca

As NTT DATA Romania is a main sponsor of FC CFR 1907 Cluj, my main task was to develop marketing and media activities for the teamPart of the project team for opening the company’s new branch in Novi Sad, SerbiaEvent concepts, copy and planning, booth concepts for fairs, IT camps, social events, important cultural and educational events in Cluj-NapocaCampaign managementContent generation for several internal toolsSocial media management

Cluj-Napoca

Built and maintained a close relation with local and national sports mediaOrganized home matches, preparing communication with the pressPrepared and briefed coach and players’ for their before and after the game interviews Managed the team’s official Facebook and Instagram accounts – reached 100k followers in less than one year after managing the page – no paid ads, only through original content productionMaintained a close connection with the team’s supportersRevived the team’s website – www.cfr1907.ro Developed articles for the team website and original content for other social media channelsActively involved in finding new business opportunities and new ways of reaching out to supporters

Cluj-Napoca

Writing scripts for TV promo and video production, promoting the top Romanian Football League "Liga 1 Orange" and the League Cup "Cupa Ligii Adeplast" matches both on LOOK TV and on LOOK PLUSWriting voice-over scripts for a wide set of productions such as TV shows and media productions, movie trailers for both Romanian national TV stationsWriting scripts and voiceovers for several in-house radio commercialsCreative strategy for TV shows, most of them being LOOK TV original conceptsSocial Media: both Content Creation and Management.Participating in concepting and creating on-air graphic elements, custom animations and various video projectsResearch video and graphic products, technology and workflows

Cluj-Napoca

Copywriting – corporate branding, newsletters, various texts for branding and rebranding campaingsCampaign strategy for both social media and the offline as well as commiting to produce and publish copy – storyboarding when required – media boosting and promoting for a number of events and campaigns for major Romanian brands such as BT, BT24, Farmec, BNR, EBS Romania (currently NTT DATA Romania), Prodvinalco, Domeniile Boieru, Alpin 57, Brinel, DWNT, The Opera Ball and many others

Cluj-Napoca

Client Service for one of the major Telecom providers in RomaniaBilling Support via a national customer care service based in Cluj-Napoca Commercial Customer Support – oriented on finding fast in-call sollutions for a wide range of issuesTechnical Troubleshooting for Digital Television Recievers Inbound Sales Calls – selling new products for both existing and new clients, as well as constant Upgrade SalesOutbound Troubleshooting Calls and Sales Calls

Master’S Degree, Advertising

Bachelor’S Degree, Communication And Pr