Paul Leydon Email & Phone Number

Led creative direction and product development, growing the company from inception to a top-performing game studio.• Secured $2.8M in Seed funding and $10M in Series A funding with fewer than 20 investor pitches• Designed all company branding and collaborated with videographers to create corporate videos, posts, and an online presence that enhanced employee trust and elevated hiring conversion• Hired 35+ employees after interviewing hundreds of candidates, ensuring the selection of top talent• Directed the art style for our flagship product, earning praise from investors and employees• Developed key game features, ensuring successful free-to-play monetization and player retention through a well-designed core loop and game direction• Managed remote work across 8 different time zones for over 3.5 years, maintaining high team morale and productivity

Provided creative direction and strategic guidance on game design and monetization, collaborating with teams across multiple studios worldwide.• Guided system and monetization strategy for various Sega games during visits to gaming studios worldwide• Collaborated with Sega to identify and secure an affordable and capable outsourced development studio• Pitched and secured initial approval for an original IP at Sega• Served as the creative vision and lead designer for "Golf of Fury," a casual skill-based soft currency betting game, building and leading a small team alongside an outsourced development studio• Conducted in-person playtests with structured questions, observing users in a professional testing environment

Integrated real money wagering into mobile games, enhancing user engagement and monetization.• Mastered and implemented real money wagering in smaller mobile games during the rise of Draft Kings and Skillz• Co-designed and enhanced the onboarding process for real money wagering platforms• Integrated wagering mechanics into various small apps, including match-3 games, runners, and casual games, creating a comprehensive library of wagering games• Conducted market research in LA, studying gambling behaviors and the use of prepaid gambling cards, applying insights to product development

Led the design and development of a 4x March Battle Strategy Game, contributing to the success of King of Avalon.• Designed numerous core game features, setting the tone and direction for the game's systems and overall layout• Trained and led designers, fostering a skilled and cohesive team• Collaborated with Art Directors on character, environment, and key feature designs

Directed the design and development of Game of War: Fire Age, a top-grossing mobile game generating over $1 billion in revenue.• Guided the design team for Game of War: Fire Age• Developed numerous game features, including skill trees, troop training, hospitals, events, and live operations• Managed live ops events and sales for major holidays and special occasionsLegacy WorkLost but not forgotten, I contributed to 8+ older mobile games games in content design, feature design, sound design, and a lot of scrappy startup work towards top-grossing games such as iMob 2, Race or Die, Original Gangstaz, iVamps, iKnights, and more. Mostly feature-evolving text-based MMOs, which were all top-grossing at their peak.

Contributed to the quality assurance and early design stages of multiple top-grossing games.• Conducted rigorous game testing within a small team to ensure high-quality releases• Created IAP SKUs and managed sales for earlier apps• Interviewed and onboarded the entire QA team, facilitating a smooth transition from QA to Design