I hold a diverse skill set encompassing SEO, website design and build with a focus on UI/UX, social media management covering both organic growth and sponsored ads, as well as proficiency in content creation including photo and video editing. My expertise extends to graphic design, copywriting, e-shot campaigns, branding, and business growth strategy. With a meticulous eye for detail and a passion for creativity, I excel in crafting engaging digital experiences and strategic marketing initiatives that drive brand visibility and foster business growth. Seamlessly integrating these skills into cohesive marketing campaigns ensures impactful results and resonant brand messaging across various platforms.
Townsweb Archiving
View- Website:
- townswebarchiving.com
- Employees:
- 20
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Head Of MarketingTownsweb ArchivingWellingborough, Gb -
Group Marketing ManagerMuraspec Jun 2023 - Jul 2024Hemel Hempstead, England, United KingdomAs the Group Marketing Manager at Muraspec, I led all marketing initiatives across the company's brands in the UK and international offices. My responsibilities included managing multiple website operations and refreshes, UX enhancements, SEO optimisation, product management, devising and executing social media strategies, and crafting engaging content. Furthermore, I took charge of identifying relevant industry exhibitions for participation, both domestically and… Show more As the Group Marketing Manager at Muraspec, I led all marketing initiatives across the company's brands in the UK and international offices. My responsibilities included managing multiple website operations and refreshes, UX enhancements, SEO optimisation, product management, devising and executing social media strategies, and crafting engaging content. Furthermore, I took charge of identifying relevant industry exhibitions for participation, both domestically and internationally, and actively engaged in competitor research by attending relevant events. Show less -
Head Of MarketingLch Apr 2021 - May 2023Elstree & Borehamwood, England, United KingdomUpon assuming the role as Head of Marketing, I undertook the sole responsibility that had previously been shared among a team of two. As the department head, my primary duty involved providing support to the private sales team, whilst also collaborating with multiple departments across the organisation, including internal communications.My main responsibilities included, but not limited to: Creating social media content – Product knowledge learning, location scouting… Show more Upon assuming the role as Head of Marketing, I undertook the sole responsibility that had previously been shared among a team of two. As the department head, my primary duty involved providing support to the private sales team, whilst also collaborating with multiple departments across the organisation, including internal communications.My main responsibilities included, but not limited to: Creating social media content – Product knowledge learning, location scouting, photography, videography, editing, writing, posting/scheduling, responding to messages/comments. Blog posts – Industry news, product reviews, company related updates & sales promotions added to the WordPress website and then shared via email campaigns to newsletter subscribers, and across social media channels. Website development – I made a lot of changes to the layout of existing pages, as well as the addition of numerous new pages, improving the users experience, but also optimising SEO results. SEO – Optimising on page keywords, metadata, SERP descriptions, backlinks, anchor text and internal page linking to improve web crawl bot journeys and increase domain authority. Branded merch – From employees clothing and ID badges to business cards, rate cards, company brochures, departmental presentations and documents, and promo items for events (pens, travel mugs, trolley coins, tote bags etc.) it was my duty to design and source suppliers to deliver the products to the highest standard. Outbound Emails – These could include links to our recent blog posts (relevant industry news, product reviews) as well as company related updates or sales promotions. I segmented out database of subscribers by order history (product relevance) and location, making it easier to distribute specific sales offers, without risking high unsubscribe rates). Charity/Fundraising - Multiple yearly fundraising events held both internally and externally. Show less -
Head Of Marketing (Mat Cover)Soar Designs | London Jun 2020 - May 2021London, England, United KingdomNestled in the rolling countryside hills of Hertfordshire, Soar was built by creatives with a passion for bringing art & style to life.With our HQ now located in London, we offer premium clothing & accessories, as well as homeware.
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Head Of MarketingStaffhost Europe Apr 2018 - Apr 2020Beaconsfield, BuckinghamshireIt was my role to ensure the company was reaching their target audience globally, whilst conveying the company image accurately and increasing conversion rates and company growth. Responsibilities include, but not limited to:- Increasing monthly client and candidate engagement leads- SEO (Keywords, backlinks, anchor text, etc.)- Business growth strategy- Google Analytics (Monitoring all analytics to proactively increase conversion rate, reduce bounce rate and improve… Show more It was my role to ensure the company was reaching their target audience globally, whilst conveying the company image accurately and increasing conversion rates and company growth. Responsibilities include, but not limited to:- Increasing monthly client and candidate engagement leads- SEO (Keywords, backlinks, anchor text, etc.)- Business growth strategy- Google Analytics (Monitoring all analytics to proactively increase conversion rate, reduce bounce rate and improve user experience)- Paid Social Media campaigns (Facebook, Instagram, Twitter & LinkedIn)- Biddable media - Email marketing - Content writing (Blog articles, company literature and website copy)- Visual design - PR- Branding- Events (organising, promoting and running - including follow up engagement)- Job board management- Website development and maintenance- Internal Recruitment attraction Show less -
Digital Marketing ExecutiveUnderstanding Recruitment Apr 2016 - Apr 2018St Albans, United Kingdom- Utilising Google analytics to monitor and proactively increase SEO ranking, keyword ranking, website traffic and engagements (158% increase in my first year on website conversions)- Running website CMS to implement keywords, metadata, backlinks, anchor text and new copy as well as additional webpages- Managing all social media platforms for the company accounts and separate vertical team accounts to increase brand recognition and engagements, and build targeted… Show more - Utilising Google analytics to monitor and proactively increase SEO ranking, keyword ranking, website traffic and engagements (158% increase in my first year on website conversions)- Running website CMS to implement keywords, metadata, backlinks, anchor text and new copy as well as additional webpages- Managing all social media platforms for the company accounts and separate vertical team accounts to increase brand recognition and engagements, and build targeted networks- Strategizing email marketing campaigns - Content blog writer and resourcer- Graphic designer of company brand (adverts, brochures and literature, merchandise etc)- Event organiser and key attendee contact- Lead contact with LinkedIn and various job boards Show less -
Digital Marketing ExecutivePerpetuity Uk Ltd Feb 2011 - Apr 2016London, United Kingdom Managing social media and marketing campaigns specifically working on a project to have a record distributed to 40+ music providers with streaming figures reaching almost 500,000 plays. Management and maintenance of the social media platforms within the organisation, shaping future talent pipelines. Utilising SEO and Google Analytics to assess success and bounce rate of artists websites, to proactively look for methods to heighten website traffic Project managing multiple… Show more Managing social media and marketing campaigns specifically working on a project to have a record distributed to 40+ music providers with streaming figures reaching almost 500,000 plays. Management and maintenance of the social media platforms within the organisation, shaping future talent pipelines. Utilising SEO and Google Analytics to assess success and bounce rate of artists websites, to proactively look for methods to heighten website traffic Project managing multiple initiatives – composing and creating original music to the client/artists requirements. Leading client interfaced meetings to market Perpetuity as a publishing company to strong talent pipeline. Leading pitches to record company executives and talent scouts to initiate new business with some successful companies including Universal Records and DefJam Records. Leading liaisons with A&R scouts, company executives and recording artists regarding project progress, budget and preparation for future impending project bidding. Visual development and branding of some artist’s projects. New venture launched under Perpetuity UK Ltd ‘Attainment Digital’ – Co-Owner – Social Media Marketing Manager and A&R Scout, working with artists globally. Maintenance of live social media platforms such as Facebook, Twitter and Instagram for marketing campaigns for artists Lead designer of website www.AttainmentDigital.com & www.PhoenixKeyz.com including use of HTML programming. Operating as a wing to wing service provider, offering a platform to network, conceptualize, market and distribute both artist and producer material. Working closely with a handful of freelance A&R Scouts to source emerging talent. Commercially driven to liaise and effectively manage both legal and contractual requirements of clients. Show less
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Company DirectorTriple Vvv Clothing Ltd Jun 2008 - Aug 2012Berkhamstead- Leading marketing and sales pitches with small boutiques around the south of England- Assistant designer of company website- Lead brand and product designer for a range of high quality men’s clothing- Globally sourcing product materials and maintaining a long-term relationship with business contacts, with a focus on stakeholder management cross-culturally. - Liaising with project leader at our factory in Saigon, Vietnam for quality control and updates.Additionally, from a… Show more - Leading marketing and sales pitches with small boutiques around the south of England- Assistant designer of company website- Lead brand and product designer for a range of high quality men’s clothing- Globally sourcing product materials and maintaining a long-term relationship with business contacts, with a focus on stakeholder management cross-culturally. - Liaising with project leader at our factory in Saigon, Vietnam for quality control and updates.Additionally, from a ‘Business Development’ perspective, I focused on marketing, company strategy and networking events; growing the customer base. Show less
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Customer Accounts AdvisorCpm Uk Aug 2007 - Feb 2011ThameAdvisory account management role supporting large clients including Tesco, Asda, Morrisons, Nisa, McColls, Southern CO¬OP and Esso for tobacco display units and POS equipment.Training staff to use Oracle and Prism software and general business protocol.Reviewing training manuals and leading sessions with staff members.Liaison with multiple stakeholders to help clients to manage their communications, appointments, availability and recruitment enquires whilst providing first class… Show more Advisory account management role supporting large clients including Tesco, Asda, Morrisons, Nisa, McColls, Southern CO¬OP and Esso for tobacco display units and POS equipment.Training staff to use Oracle and Prism software and general business protocol.Reviewing training manuals and leading sessions with staff members.Liaison with multiple stakeholders to help clients to manage their communications, appointments, availability and recruitment enquires whilst providing first class customer service.Arranging data in Excel for client information, stock reports, equipment codes and more. Show less
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Loan OfficerDepartment For Work And Pensions (Dwp) Oct 2006 - Aug 2007AylesburyDeveloped my communication and teamwork skills, working in a large teamProcessing and sole responsibility for Budgeting Loans that were granted.Using ‘Opstrat’ operating system to complete WARs/OWRs.Involved attending deployment and KPI meetings with Management - gained practical experience on how to deal with business stakeholders in an expert way.
Frequently Asked Questions about Paul M.
What company does Paul M. work for?
Paul M. works for Townsweb Archiving
What is Paul M.'s role at the current company?
Paul M.'s current role is Head of Marketing.
Who are Paul M.'s colleagues?
Paul M.'s colleagues are Dan Wrigley, Nathanael Liu, Dominique Bennett, Paul Sugden, Mal Langbridge, Robin Alex Ralph, Darcey O'boyle.
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Paul McVeigh, M.Sc.
Turning Corporate Leaders Into World-Class Performers | Former Premier League Footballer | Worked With Leaders At Microsoft, Bbc, Kpmg, Pwc + MoreManchester -
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