Paul Monno Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

London, United Kingdom

London, United Kingdom

Conversion Rate Optimization; creating ppc landing pages, A/B testing creatives and messaging, monitoring the checkout funnel.Working with our development agency to improve the functionality of the website - focusing on projects which allow the marketing team to have more control over the CMS, and freeing up our developers time to work on key infrastructure improvements.Increasing onsite membership engagement and renewal rates, through personalisation and improved usability of… Show more Conversion Rate Optimization; creating ppc landing pages, A/B testing creatives and messaging, monitoring the checkout funnel.Working with our development agency to improve the functionality of the website - focusing on projects which allow the marketing team to have more control over the CMS, and freeing up our developers time to work on key infrastructure improvements.Increasing onsite membership engagement and renewal rates, through personalisation and improved usability of key membership services.Working with internal stakeholders and external agencies to help migrate our CRM - moving from APT Stratum to Microsoft Dynamics 365.Creating briefs for future projects, and presenting ideas to the Senior Leadership Team; including the creation of a knowledge hub, and digitisation of the membership magazine. Show less

London, United Kingdom

Designing​ ​and​ ​launching​ ​CRM​ ​programmes​ ​(Dotmailer​ ​&​ ​Ometria);​ ​Welcome​ ​Series, Personalised​ Weekly​ ​Newsletters,​ Personalised​ Promotional​ Offers, and Win-back campaigns.Using​ ​analytics​ ​(Google​ ​Analytics, Google Data Studio​ ​&​ ​Ometria), Heatmaps​ ​(Hotjar),​ and​ ​A/B​ ​testing​ ​software​ ​(Google Optimise), to increase onsite conversion.Managing​ ​SEO​ ​health​ ​of​ ​our​ ​site;​ ​using​ ​Webmaster​ ​Tools​ ​and other​ ​software​ ​(MOZ​ ​&​… Show more Designing​ ​and​ ​launching​ ​CRM​ ​programmes​ ​(Dotmailer​ ​&​ ​Ometria);​ ​Welcome​ ​Series, Personalised​ Weekly​ ​Newsletters,​ Personalised​ Promotional​ Offers, and Win-back campaigns.Using​ ​analytics​ ​(Google​ ​Analytics, Google Data Studio​ ​&​ ​Ometria), Heatmaps​ ​(Hotjar),​ and​ ​A/B​ ​testing​ ​software​ ​(Google Optimise), to increase onsite conversion.Managing​ ​SEO​ ​health​ ​of​ ​our​ ​site;​ ​using​ ​Webmaster​ ​Tools​ ​and other​ ​software​ ​(MOZ​ ​&​ SEMrush)​ ​to​ ​identify​ ​and​ ​correct​ ​any​ ​crawl​ ​issues,​ ​ensuring all​ ​new​ ​products,​ ​articles​ and​ ​landing​ ​pages​ ​are​ ​optimised​ ​for​ ​search.Working​ ​directly​ ​with​ ​our​ ​development​ ​agency​ ​to​ ​ensure​ ​that​ ​projects​ ​are​ ​kept​ ​within budget​ ​and​ ​delivered​ ​on​ ​time.​ ​Liaising​ ​regularly​ ​with​ ​our account manager​ ​to​ ​discuss future​ ​project​ ​road​ ​maps.Weekly​ ​reporting​ ​of​ ​KPIs,​ and other ad hoc reporting. Show less

London

Supporting​ ​the​ ​head​ ​of​ ​ecommerce​ ​with replatforming and redesign of the website.Creating​ ​briefs​ ​and​ ​mockups​ ​of​ ​new​ ​page​ ​designs​ ​for​ ​our​ ​development​ ​agency,​ ​to improve CRO.Uploading​ ​articles​ ​and​ ​products​ ​to​ ​the​ ​site (Magento & Wordpress)Managing​ ​additional​ ​online​ ​marketing​ ​places,​ ​eBay​ ​Stores,​ ​Amazon​ ​UK,​ ​EU​ ​and​ ​US (Vendor​ ​and​ ​Seller​ ​Accounts),​ ​and​ ​Rakuten.

Uiwang, Gyeonggi-Do, Korea

In class teaching of high school and university entrance exams.Meeting targets for re-enrolment rates.Training new faculty on TOEFL lesson planning.Assisting Head Teacher with the creation of schedules and syllabi.

London, United Kingdom

Leading​ ​the​ ​project​ ​to​ ​ensure​ ​that​ ​all​ ​products​ ​being​ ​exported​ ​to​ ​the​ ​Saudi​ ​Arabian market​ ​adhered​ ​to​ ​Islamic​ ​Law.Maintaining​ ​the​ ​database,​ ​and​ ​ensuring​ ​all​ ​bugs​ ​were​ ​reported​ ​and​ ​adequately​ ​fixed.Liaising​ ​with​ ​suppliers,​ ​for​ ​the​ ​collection​ ​of​ ​rich​ ​data.

Ma, International Marketing And Brand Management

Ba Business With Placement Year, Business, 2:1

Activities and Societies: Durham Saints, American Football Team

Business With Placement Year, Economics

Activities and Societies: Erasmus Programme 2008-2009 Erasmus programme.