Marketing And Offers Specialist
CurrentAs Marketing and Offers Specialist, in addition to my Marketing Coordinator responsibilities, I assist our VP of Media with scheduling in-house tv content, communication with partnered media agencies, and resolving any issues that may arise with the content schedule.In this role, I use historical performance of in-house tv content to build out a schedule that maximizes ROI from media spend and gives viewers content variety. Once the schedule is approved, I assign and create digital ISCI codes, EPG titles, as well as item numbers for reporting purposes, then send finalized schedule to media agencies.