Summary: With over 35 years of experience in Graphic Design, I specialize in bringing brands and corporate identities to life. I have a deep understanding of translating client requirements into vibrant and cohesive campaigns that capture the imagination and promote accessibility. My expertise extends to web design & development, logo and brand identity creation, original graphics for web and digital media, and user journey development for mobile apps. I am also skilled in providing interactive online and mobile mapping solutions.Experience: Designer/Web Developer/Co-owner, Artychoke, Llandudno, North Wales (1998-present) • Interpret client requirements and create effective user journeys for accessible and functional websites with easy-to-use CMS management. • Develop both internet and mobile applications, specializing in delivering geographical information online. • Design and style web layouts that promote a positive user experience.Art Director, Carrera Recordings, Llanelwy, North Wales (1997-1998) • Led design projects for recording artists, including album artwork and web presence. • Provided graphic and web design services for clients such as Alan Parsons, The Countryside Council for Wales, and local government projects.Senior Cartographer and Designer, Lovell Johns, Witney and St. Asaph (1992-1997) • Worked with clients such as BBC Books, the Welsh Development Agency, Guinness Publishing, the EU, and Stakis Hotels.Education: • BTEC National Diploma in Surveying and Cartography, Llandrillo College, North Wales (September 1990) • Studied for HND in Photography and Film, Plymouth College of Art, Devon (September 1987) • BTEC National Diploma in Audio Visual Studies, Wrexham College of Art, North Wales (September 1985)Skills: • User Experience (UX): Expertise in creating positive and effective user journeys for websites and applications. • Leading Visual Creative: Skilled in visualizing complex specifications and delivering approachable design solutions. • User Testing: Proficient in planning and facilitating pre and post-design user testing. • Branding: Experienced in creating strong visual identities for various platforms, including web delivery and exhibition stands.InterestsI enjoy photography both as an amateur and in a professional capacity, often incorporating it into our projects. Helping to coach my son in his junior golf career: travelling to tournaments, caddying/coaching at competition, family trips.