Monitored system-level performance and cross-departmental collaboration to mitigate revenue risk via pricing initiativesDeveloped and presented a distribution strategy to Chief Officers resulting in implementation and $200M incremental revenueDetermined pricing strategy for the 2015 government bid resulting in record revenue growth and markets gainedPricing leader over group revenue performance valued at over $150M; led initiatives to optimize discount value and reduce spillAnalyzed the impact of sale and strategic pricing initiatives through revenue projections and reporting to commercial leadersAssisted in creation and strategy execution of an in-house tool processing competitor fare actions and Southwest responseCreate and execute price elasticity tests for business travelers to determine optimal revenue performance

Profitability maximization of route network and revenue impact of fleet changes, bank cancels, and reduction of marginal flightsProposed and implemented route deployment of 20 newly inducted Embraer 190 aircraft to attain strategic goals Examined three major hubs evaluating capacity, competitor impact, international strategy, and cost per ASMOptimized schedule frequency and gauge for holidays and sporting events; resulting in $8M of incremental revenueProposed opportunities to alleviate maintenance constraints through reallocation of assets and reducing subsidiary dependence

Implemented pricing strategies in east coast routes ensuring competitiveness and leveraging network strengthsFiled strategic sales and system increases based on performance and reported changes in buying behavior Created fare structure in entrenched markets to retain share and offset the impact of low cost carrier entrance

Forecast demand and optimize seat inventory based on competitive and market data to maximize flight revenueAnalyzed flow impact of eliminating Boston to the Caribbean routes by assessing recapture, spill, and competitor changes