With over 17+ years of experience, I am a seasoned professional in customer experience and marketing management, specializing in not-for-profit, wholesale, and retail sectors in sport, lifestyle, and fashion industries. My career highlights include successfully re-branding retail network My Ride in Australia and New Zealand and launching multiple innovative digital platforms whilst always ensuring a commitment to enhancing consumer experience.Throughout my career, I have demonstrated a unique ability to manage projects with enthusiasm and dedication, consistently adding value through strategic marketing initiatives. My consumer-centric approach has been pivotal in driving continual growth and engagement across all marketing and consumer touch points.I thrive in fast-paced environments, where I inspire and motivate team members to reach their highest potential. My leadership is characterized by a blend of strategic thinking, creativity, and a relentless pursuit to drive value for the consumer.