Paula Brandan

Paula Brandan Email and Phone Number

Deputy Director « Zingara | @zingarastore.com | Co-Founder Elisa Santi Initiatives® | Generations Working Together | @elisasanti.org @ Zingara Swimwear
Paula Brandan's Location
Mérida, Yucatán, Mexico, Mexico
Paula Brandan's Contact Details

Paula Brandan personal email

About Paula Brandan

An experienced Managing Director with a proven track record in driving retail sales through omnichannel strategies, focusing on ethical fashion and fair trade. With expertise in franchise systems and a passion for mentoring teams, she balances her professional responsibilities with her role as a mother and co-founder of Elisa Santi Initiatives, a nonprofit organization aimed at promoting digital integration and intergenerational collaboration.

Paula Brandan's Current Company Details
Zingara Swimwear

Zingara Swimwear

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Deputy Director « Zingara | @zingarastore.com | Co-Founder Elisa Santi Initiatives® | Generations Working Together | @elisasanti.org
Paula Brandan Work Experience Details
  • Zingara Swimwear
    Deputy Director
    Zingara Swimwear Feb 2020 - Present
    Cancún, Quintana Roo, Mexico
    Key member of the leadership team, supporting the Director/CEO in overseeing day-to-day operations, strategic initiatives and overall management of Zingara company, collaborating across departments to ensure efficient operations, driving business growth, and maintaining the brand’s reputation for innovation, quality and style.As Deputy Director, responsibilities include analyzing performance metrics to improve efficiency and profitability, working with the team to enhance brand visibility… Show more Key member of the leadership team, supporting the Director/CEO in overseeing day-to-day operations, strategic initiatives and overall management of Zingara company, collaborating across departments to ensure efficient operations, driving business growth, and maintaining the brand’s reputation for innovation, quality and style.As Deputy Director, responsibilities include analyzing performance metrics to improve efficiency and profitability, working with the team to enhance brand visibility and market share, supporting international expansion, maintaining consistent quality standards, and representing the company in negotiations, partnerships and industry events. Show less
  • Elisa Santi Initiatives
    Co-Founder
    Elisa Santi Initiatives Mar 2024 - Present
    Mexico
    Elisa Santi Initiatives, a family-run nonprofit organization, is dedicated to promoting the integration of adults into the digital world while fostering stronger intergenerational collaboration. By bridging the digital divide, the organization empowers individuals to adapt to modern technology and encourages meaningful exchanges between generations.The success of intergenerational collaboration hinges on creating an open, inclusive environment where people of all ages are respected and… Show more Elisa Santi Initiatives, a family-run nonprofit organization, is dedicated to promoting the integration of adults into the digital world while fostering stronger intergenerational collaboration. By bridging the digital divide, the organization empowers individuals to adapt to modern technology and encourages meaningful exchanges between generations.The success of intergenerational collaboration hinges on creating an open, inclusive environment where people of all ages are respected and valued. This approach breaks down generational barriers, improves communication, and strengthens social cohesion. By harnessing the unique strengths of each generation, we build a more resilient and inclusive society where everyone’s contributions are recognized and amplified to their fullest potential.https://elisasanti.org/ Show less
  • Grupo Ultra
    Head Of Fashion Division
    Grupo Ultra Oct 2016 - Dec 2019
    Mérida Area, Mexico
    Led the Fashion Division, overseeing prestigious brands such as Fendi, Longchamp, Pandora, Tous, Thomas Sabo, and Swarovski, while managing a diverse range of business models, including franchise, distribution, wholesale, retail, and e-commerce. Spearheaded the design and implementation of a top-tier retail performance management process, equipping teams with tools and strategies to consistently achieve commercial and financial KPIs across all stores.Handled full-spectrum brand… Show more Led the Fashion Division, overseeing prestigious brands such as Fendi, Longchamp, Pandora, Tous, Thomas Sabo, and Swarovski, while managing a diverse range of business models, including franchise, distribution, wholesale, retail, and e-commerce. Spearheaded the design and implementation of a top-tier retail performance management process, equipping teams with tools and strategies to consistently achieve commercial and financial KPIs across all stores.Handled full-spectrum brand management, with direct oversight of marketing, sales, purchasing, and P&L performance for the entire division, ensuring profitability and growth. Show less
  • Benetton Group
    Regional Manager And Development | Latam & Caribbean
    Benetton Group May 2015 - Sep 2016
    Ciudad De México Y Alrededores, México
    In charge of the day-to-day contact and interaction with all the retailers in the region. Responsible over the direct retail and wholesale businesses in the area, which encompass strategy and execution and network development for 14 countries. Liaising with the different clients of the region in order to ensure retail best practices. Execution of the above mentioned actions plans through leadership and drive over local teams. Analyze the performance of each Country-Chain-Store and generate… Show more In charge of the day-to-day contact and interaction with all the retailers in the region. Responsible over the direct retail and wholesale businesses in the area, which encompass strategy and execution and network development for 14 countries. Liaising with the different clients of the region in order to ensure retail best practices. Execution of the above mentioned actions plans through leadership and drive over local teams. Analyze the performance of each Country-Chain-Store and generate specific plans. Show less
  • Moda Holding
    Chief Operating Officer
    Moda Holding Jul 2012 - Feb 2015
    Naucalpan De Juárez Y Alrededores, México
    Responsible for overall stores operations. Areas of accountability include overseas and domestic production, customer service, information technology, inventory control, distribution logistics and corporate profitability. Oversee strategic planning operations, real estate, merchandising and marketing for over 50 retail locations through out México, U.S., Dominican Republic, Chile, Panamá and Costa Rica. Member of Executive team to support expansion of retail concept globally.
  • Zingara Swimwear
    Retail Operations Manager
    Zingara Swimwear Mar 2009 - Jul 2012
    Cancún, México
    Obtained required consumer, financial and content information. Analyze retail data and provide efficient strategies for brand. Coordinated with retail division and design trade marketing plan. Maintained knowledge on all competitor strategies. Designed style guides and prepared guidelines. Organising special promotions, displays and events.
  • Zingara Swimwear
    Franchise Manager
    Zingara Swimwear Jul 2007 - Mar 2009
    Cancún, México
    Analyzed all business partner requirements. Monitored various partner activities and identified opportunities. Maintained network of efficient relationships. Determinate appropriate franchise partners. Evaluate performance and ensure appropriate activities. Supervise efficient implementation of brand franchise summit.
  • Zingara Swimwear
    Sales Operations Supervisor
    Zingara Swimwear Jun 2005 - Jun 2007
    Cancun, México
    Oversee most of 25 sales points. Managing and motivating a team to increase sales and ensure efficiency, managing stock levels and making key decisions about stock control. Analysing sales figures and forecasting future sales, analysing and interpreting trends to facilitate planning. Dealing with staffing issues such as interviewing potential staff, conducting appraisals and performance reviews, as well as providing and organising training and development.
  • Mayan International Institute Of Caribbean
    Professor
    Mayan International Institute Of Caribbean Aug 2003 - Jul 2005
    Cancún Y Alrededores, México
    International Relations Degree
  • Rosario Italian Chambers Of Commerce
    Communications Coordinator
    Rosario Italian Chambers Of Commerce Mar 1998 - Dec 2001
    Rosario, Argentina

Paula Brandan Skills

Negotiation Management Marketing Retail Team Leadership Strategic Planning Sales Business Development Sales Management Business Strategy Sales Operations Social Media Business Planning Leadership Apparel Microsoft Office Training And Development

Paula Brandan Education Details

  • National University Of Rosario
    National University Of Rosario
    Political Science And International Relations Ba

Frequently Asked Questions about Paula Brandan

What company does Paula Brandan work for?

Paula Brandan works for Zingara Swimwear

What is Paula Brandan's role at the current company?

Paula Brandan's current role is Deputy Director « Zingara | @zingarastore.com | Co-Founder Elisa Santi Initiatives® | Generations Working Together | @elisasanti.org.

What is Paula Brandan's email address?

Paula Brandan's email address is pb****@****ail.com

What schools did Paula Brandan attend?

Paula Brandan attended National University Of Rosario.

What are some of Paula Brandan's interests?

Paula Brandan has interest in Politics, Poverty Alleviation, Disaster And Humanitarian Relief, Economic Empowerment.

What skills is Paula Brandan known for?

Paula Brandan has skills like Negotiation, Management, Marketing, Retail, Team Leadership, Strategic Planning, Sales, Business Development, Sales Management, Business Strategy, Sales Operations, Social Media.

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