Paula Koppel

Paula Koppel Email and Phone Number

Identifying business and growth opportunities through user/customer/market research @ Eesti Energia
Paula Koppel's Location
Estonia, Estonia
Paula Koppel's Contact Details

Paula Koppel personal email

n/a
About Paula Koppel

My background is in social sciences where I learned how to conduct research (qualitative and quantitative both). I have always been very curious about how people think, behave and what triggers them.Researcher in heart.

Paula Koppel's Current Company Details
Eesti Energia

Eesti Energia

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Identifying business and growth opportunities through user/customer/market research
Website:
energia.ee
Employees:
727
Paula Koppel Work Experience Details
  • Eesti Energia
    Senior Customer Researcher
    Eesti Energia Jan 2024 - Present
  • Insightful
    Founder, Visiting Customer Researcher
    Insightful Oct 2023 - Present
  • Estonian Academy Of Arts
    Visiting Lecturer Of Customer Research
    Estonian Academy Of Arts Sep 2019 - Oct 2023
    I was responsible for the User Research course at the Academy of Arts for five years. I designed the course so that the core part of it is doing actual research (from planning to gathering information to analysis to presenting the results). And each step is supported by theory classes. Every year we have had real clients who have given us the initial task as I believe that this gives a more close experience to real life.
  • Veriff
    Senior Customer Researcher
    Veriff May 2022 - Aug 2023
    As a Senior User Researcher I was working on two large projects. One of them was exploring a new business direction and my responsibility was to create an understanding of user and customer needs. The other project was about redesigning the way how the existing solution works and my responsibility was again to map the needs of the customers.
  • Veriff
    Customer Researcher
    Veriff Mar 2021 - Apr 2022
    I started my career at Veriff with researching and analysing the large topics like who are our clients, what are their needs and problems and what should be our value-offer to them. One of the results of this work was creating client personas - a communication tool that helps to bring everybody in the company on the same page.Another big project that I was working on aimed to improve the way we measure the accuracy of our verification decisions. And based on that to define how to improve our product.In addition, all kinds of research operations and enablement responsibilities have also been on my table. E.g setting up a research repository, setting up the system of recruiting research participants and rewarding them.
  • Pipedrive
    Customer Success Manager
    Pipedrive Jun 2020 - Feb 2021
    I managed a portfolio of high-value clients. My responsibility was to be proactively in touch with them and make sure that we are aware of their needs. Based on that I was either introducing relevant existing product features or sharing their needs and feedback with the Product department.One of the most interesting and challenging experiences was when we revamped the sales reports views in our product. My role was to guide the clients in my portfolio through this change.
  • Pipedrive
    User Research Team Lead
    Pipedrive Jun 2017 - May 2020
    I was responsible for growing the team of User Researchers and Product Data Analysts from 0 to 13. And, therefore, also for setting up the team culture and processes to make sure we are focusing on the most important topics. My goal as a Team Lead was always to make my team members as independent as possible - meaning that they were responsible for prioritizing work within their field and I was rather a mentor/coach and the person who aimed to get rid of the obstacles that were hindering their work.
  • Pipedrive
    User Researcher
    Pipedrive Apr 2016 - May 2017
    I am enormously happy I had the chance to be the first User Researcher at Pipedrive. My biggest accomplishment was establishing the role and cooperation with designers, PMs and other roles.I was responsible for planning and executing the studies to understand salespeople's lives and needs.Also started and ran two initiatives:1) Everybody Calls - all the new employees conducted a call or two with our customers to understand them better;2) Research Radio - shared a customer interview recording once a week with the rest of the company to bring our customers closer to us.
  • Civitta
    Consultant
    Civitta May 2015 - Mar 2016
    Worked with public and private sector both.1) Preparing project applications for EU funding2) Market research3) Consultations about organisation processes and structure
  • Sa Harju Ettevõtlus- Ja Arenduskeskus (Heak)
    Consultant
    Sa Harju Ettevõtlus- Ja Arenduskeskus (Heak) Sep 2013 - May 2015
    My main accomplishments:1) organizing a mentor program for 12 organizations2) organizing a study tour about social entrepreneurship to Sweden for 12 people3) organizing a gala event for around 120 people

Paula Koppel Skills

Project Planning Project Management Teamwork Patience Public Speaking Research Event Planning Coordination User Research Usability Testing Interviewing Cross Functional Teamwork

Paula Koppel Education Details

Frequently Asked Questions about Paula Koppel

What company does Paula Koppel work for?

Paula Koppel works for Eesti Energia

What is Paula Koppel's role at the current company?

Paula Koppel's current role is Identifying business and growth opportunities through user/customer/market research.

What is Paula Koppel's email address?

Paula Koppel's email address is pa****@****ive.com

What is Paula Koppel's direct phone number?

Paula Koppel's direct phone number is +372564*****

What schools did Paula Koppel attend?

Paula Koppel attended University Of Tartu, Tallinna Prantsuse Lütseum.

What are some of Paula Koppel's interests?

Paula Koppel has interest in Civil Rights And Social Action, Education.

What skills is Paula Koppel known for?

Paula Koppel has skills like Project Planning, Project Management, Teamwork, Patience, Public Speaking, Research, Event Planning, Coordination, User Research, Usability Testing, Interviewing, Cross Functional Teamwork.

Who are Paula Koppel's colleagues?

Paula Koppel's colleagues are Владимир Vvzu, Mihhail Sinkevitsh, Sten Saliste, Anna Reiter, Ivan Mihhejev, Cfa, Siim Ivask, Deniss A.

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