Paula Michaelides Email & Phone Number
Who is Paula Michaelides? Overview
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Paula Michaelides is listed as Head of Marketing and Franchisee Co-Owner at D1 Training Deerfield Beach, a with 994 employees, based in Fort Lauderdale, Florida, United States. AeroLeads shows a matched LinkedIn profile for Paula Michaelides.
Paula Michaelides previously worked as Head of Marketing/Franchisee Co-Owner at D1 Training Deerfield Beach and President Non-Profit Sector at 5013C Non-Profit Organization Gator Run Elementary Pta. Paula Michaelides holds Bachelor'S Degree, Business, Management, Marketing, And Related Support Services from University Of Massachusetts Amherst.
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About Paula Michaelides
Seasoned integrated marketing executive with over 20 years of experience, with focus on hospitality (Royal Caribbean International, Virgin Voyages, Carnival Cruise Lines, Cunard Cruise Line) and fitness industries. NYC Agency trained at McCann Erikson World Group and TBWA\Chiat\Day. Transitioned to client side and developed and implemented integrated multi channel marketing plans, including brand development, creative, media planning and execution. Focused execution across various channels: TV, print, online, social, direct, outdoor and PR.
Paula Michaelides's current company
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Paula Michaelides work experience
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Head Of Marketing/Franchisee Co-Owner
CurrentManage 21,000 sq ft fitness facility for fast growing fitness franchise with over 100 operating units and 50 in development Lead all marketing activities: Develop and manage creative and media planning across multiple platforms (Google Ads, Facebook Ads Manager, YouTube, GMB, e-mail Marketing, event planning, partnerships)Direct the consumer journey tailoring assets to the appropriate audienceAnalyze web traffic, social engagement and lead effectiveness to make media adjustments Drove 25% gain in revenue thru brand awareness, lead generation and product trial
President Non-Profit Sector
Apply marketing skills to benefit the students and community of Gator Run Elementary School in Weston, FL via the Gator Run PTA (a 5013c non-profit organization) Currently serving as President. Served as Treasurer for two years and VP for one year. Oversee all aspects of fundraising $100k+ and event planning for 15 events annually with attendance ranging from 150 – 2,000+
Marketing Consultant
Partnered with sales/trade team to build brand awareness and PR to drive demand for the launch of Virgin Voyages Developed creative assets and marketing plans and KPIs for trade outreachCovid shut down marketing operations in 2020
Associate Vice President, Global Marketing
$126 Billion dollar industry with North American representing the largest share at 11%Led North American marketing, including strategic planning, creative development (TV, print, digital, social media) and media buying and placement Responsible for global brand management including production of marketing assets translated into 18 different languages. Spearheaded strategic marketing programs with companies like DreamWorks, Crayola Starbucks and media partnerships with Tony Awards, Macy’s Thanksgiving Day Parade and Food & Wine
Vice President, Management Supervisor
Leadership position across all aspects of the Carnival Cruise Line account including TV, print, newspaper, collateral, direct mail and onlineAnalyzed research projects such as brand trackers and creative testing
Account Director
Integral member of the team that was awarded 2004 US Agency of the Year by Adweek magazine and 2004 Global Agency Network of the YearResponsible for integrating brand management and direct marketing for Nextel and Cunard accounts
Vice President, Management Representative
Sprint: Led day-to-day development of account across multi-media tactics (TV, print, radio, mail, online, email)Xbox Live: Responsible for the integration of the Xbox Live launch - outperforming goals by 200%
Paula Michaelides education
Frequently asked questions about Paula Michaelides
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What company does Paula Michaelides work for?
Paula Michaelides works for D1 Training Deerfield Beach.
What is Paula Michaelides's role at D1 Training Deerfield Beach?
Paula Michaelides is listed as Head of Marketing and Franchisee Co-Owner at D1 Training Deerfield Beach.
Where is Paula Michaelides based?
Paula Michaelides is based in Fort Lauderdale, Florida, United States while working with D1 Training Deerfield Beach.
What companies has Paula Michaelides worked for?
Paula Michaelides has worked for D1 Training Deerfield Beach, 5013C Non-Profit Organization Gator Run Elementary Pta, Virgin Voyages, Royal Caribbean International, and Cooperddb.
How can I contact Paula Michaelides?
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What schools did Paula Michaelides attend?
Paula Michaelides holds Bachelor'S Degree, Business, Management, Marketing, And Related Support Services from University Of Massachusetts Amherst.
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