The role of a Marketing Strategy and Communication Plan Specialist focuses on developing and implementing strategic marketing initiatives and communication plans. This role involves working on projects aimed at promoting innovation, gender equity, and tourism. Key responsibilities include conducting market research, identifying target audiences, crafting compelling messages, and utilizing various marketing channels to enhance brand visibility and engagement. The specialist collaborates with… Show more The role of a Marketing Strategy and Communication Plan Specialist focuses on developing and implementing strategic marketing initiatives and communication plans. This role involves working on projects aimed at promoting innovation, gender equity, and tourism. Key responsibilities include conducting market research, identifying target audiences, crafting compelling messages, and utilizing various marketing channels to enhance brand visibility and engagement. The specialist collaborates with cross-functional teams to ensure cohesive and impactful campaigns that drive project success and align with organizational goals. By leveraging creative strategies and effective communication, the specialist contributes to the growth and sustainability of innovative, equitable, and tourism-focused projects. Show less

Involved in discovering new market segments, and implement a strategy and logistics to extend the sales in our department. Working on collaboration with brands/partners in our brand and vision strategy, focusing on education, recycling, outdoor activities, magazine ecology and environment. I worked closely with the public sector, focusing on the most iconic sectors across Chile (San Pedro Atacama, Coyhaique and Punta Arenas). We implemented a strategy and created email marketing campaigns… Show more Involved in discovering new market segments, and implement a strategy and logistics to extend the sales in our department. Working on collaboration with brands/partners in our brand and vision strategy, focusing on education, recycling, outdoor activities, magazine ecology and environment. I worked closely with the public sector, focusing on the most iconic sectors across Chile (San Pedro Atacama, Coyhaique and Punta Arenas). We implemented a strategy and created email marketing campaigns, social media, and events. Finally, I had the opportunity to work with Universities to support different careers in the context of tourism, supporting their travels, and improve their development. Show less

We aimed to establish and enhance the brand’s presence within the Chilean market. Our primary focus revolved crafting a comprehensive marketing strategy that aimed to showcase and promote a range of exciting experience and commodities. My responsibilities include driving promotional efforts and sales for the destination of Bariloche, Argentina. Additionally, I successful led team dedicated to fostering customer loyalty and ensuring the brand’s continued success.

We had the opportunity to develop and execute tour tailored for the student community. Our approach involved meticulous planning and the creation of service that ensured seamless connections among international students. We crafted travel itineraries that aligned with the specific routes, transportation arrangements, and estimated pricing for sales.One of our most noteworthy successes was the consistent engagement of 150-200 students per tour season. These students embarked on a journey… Show more We had the opportunity to develop and execute tour tailored for the student community. Our approach involved meticulous planning and the creation of service that ensured seamless connections among international students. We crafted travel itineraries that aligned with the specific routes, transportation arrangements, and estimated pricing for sales.One of our most noteworthy successes was the consistent engagement of 150-200 students per tour season. These students embarked on a journey that encompassed visits to national parks, cultural landmarks, architectural wonders and comprehensive city tours. Show less