Paula Ropponen Email & Phone Number

Espoo, Fi

Helsinki Metropolitan Area

Planning and implementation of annual marketing plans and content. Conceptualization and execution of new services, as well as the collaboration between marketing and sales. Sales material creation.Guide development and design.Development of internal company tools and campaigns. Increasing the use of artificial intelligence as part of broader content production, visualization, and the analysis of marketing effectiveness. Partnerships and partnership models. Design… Show more Planning and implementation of annual marketing plans and content. Conceptualization and execution of new services, as well as the collaboration between marketing and sales. Sales material creation.Guide development and design.Development of internal company tools and campaigns. Increasing the use of artificial intelligence as part of broader content production, visualization, and the analysis of marketing effectiveness. Partnerships and partnership models. Design and implementation of the website overhaul. Conceptualization and execution of corporate events.Podcast scriptwriting, conceptualizing, visualization and execution Show less

Brand narratives and experience design, ie. for Silja LineCreative conceptsVisualization Event conceptsCharacter developmentBusiness design

Espoo, Uusimaa, Finland

Event concept design for Finnish B2B and B2C companies. Development of event partnerships.New customer acquisition.Service model development.

Espoo, Finland

Engages partners with the brand bygiving the “spark” that leeds to a successful deal.Ensures that the partner will get the best possible creative vision and tools for their projects by offering park and attraction narratives, service design, UX design and inspirational visuals to guide projects to the right mindset (tone of voice, humour, character features) from the beginning to the very last details before grand opening. And even after that cooperation… Show more Engages partners with the brand bygiving the “spark” that leeds to a successful deal.Ensures that the partner will get the best possible creative vision and tools for their projects by offering park and attraction narratives, service design, UX design and inspirational visuals to guide projects to the right mindset (tone of voice, humour, character features) from the beginning to the very last details before grand opening. And even after that cooperation will continue by creating seasonal visual materials, brand update visionsand refresh plans.Work based on close collaboration with the Sales team and needs a strong business acumen and knowhow to grow the business strategically. Show less

Finland

Responsible of generating high class product concepts and mock ups to support Sales Team and Agents globally, forging strong and positive relationships with key partners/stakeholders – both internally and externally, and contributing to the Brand Licensing Unit business by acting as the key contact for licensees’ creatives. In addition, also conducting product development for various product categories based on consumer and market insights, and ensuring quick turnaround and quality plus… Show more Responsible of generating high class product concepts and mock ups to support Sales Team and Agents globally, forging strong and positive relationships with key partners/stakeholders – both internally and externally, and contributing to the Brand Licensing Unit business by acting as the key contact for licensees’ creatives. In addition, also conducting product development for various product categories based on consumer and market insights, and ensuring quick turnaround and quality plus driving innovation in licensed Angry Birds products.Key Skills:- High level design and visualization skills- Advanced Adobe Creative Cloud skills- Park/Event/Retail design- Concept planning- Project management skills- Knowledge of licensing business, brand strategies and consumer products as well as Location Based Entertainment- Understanding quality and commerciality in products Show less

Helsinki Area, Finland

- Designed and developed event concepts- Designed expo setups and brand gifts for large, well-known Finnish companies- Interior design of public facilities for a well-know, public Finnish company- Various concept designs, graphic design, and took part in branding campaigns

Rovaniemi Design Week 2011 Producer:- Event concept design- Project management- Responsible of all exhibitions

Master’S Degree, Industrial And Product Design, Master Of Arts

Bachelor’S Degree, Industrial And Product Design, Bachelor Of Arts