Paula Acebo Pena

Paula Acebo Pena Email and Phone Number

Social Media and Influencer Marketing Manager @ Waterspeed
Berlin, DE
Paula Acebo Pena's Location
Berlin, Berlin, Germany, Germany
Paula Acebo Pena's Contact Details

Paula Acebo Pena work email

Paula Acebo Pena personal email

n/a
About Paula Acebo Pena

Hey, you 👋🏻 I’m Paula. Social Media Manager & Content Creator with 10+ years of experience in digital marketing. ✨I have spent the majority of my career working in an agency environment, which has given me the opportunity to work with a wide range of clients as a Community Manager, Social Media Manager, Social Media Strategist, Influencer Manager, and Content Creator.💡 I’ve always been passionate about content creation, helping brands find and create their audience online, driving long-term growth, and build strong relationships with their communities. 📊 Throughout my career as a social media professional working across various markets and sectors, I’ve realized that data analysis is crucial for delivering superior service at all levels. Understanding your audience and crafting data-driven strategies are key to success. This insight has led me to further my education in Data Analytics, empowering me to harness data effectively to create impactful, evidence-based social media strategies.👩🏻‍💻 In my previous experience as a TikTok Manager, I’ve helped a brand grow 975 % of its audience on TikTok in less than a year – reaching more than 500K followers with an organic strategy supported by social ads.🤩 These are some of the projects I’m proud of:🏅 Development of a social media brand identity and strategic plan for BeBloomers, an educational platform and space built around women's health. 🏅 Reach 55K followers on my personal TikTok profile in less than a year, creating content for brands like Amazon, IKEA, Pull&Bear, Philips, Garnier, etc.🏅 Worked as a social media manager for YSL Beauty at live events as the opening of the 'YSL Beauty Hotel' in Madrid, or the launch of the fragrance Libre, with a private concert by Dua Lipa broadcast live on Instagram.How can I help your company?🚀 Let's grow your brand's social media channels by developing the right social media strategies and producing content that leads to high reach and engagement.🙋🏻‍♀️ Feel free to contact me. Here are some of my interests:Content Planning – Content Creation – Community Management – Social Media Trends – Social Media & Brand Strategy – TikTok - Instagram.

Paula Acebo Pena's Current Company Details
Waterspeed

Waterspeed

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Social Media and Influencer Marketing Manager
Berlin, DE
Website:
waterspeedapp.com
Employees:
10
Paula Acebo Pena Work Experience Details
  • Waterspeed
    Social Media And Influencer Marketing Manager
    Waterspeed
    Berlin, De
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  • Profesional Independiente
    Freelance Consultant
    Profesional Independiente Sep 2023 - Apr 2024
    As a freelance consultant, I have partnered with various brands and businesses to optimize their digital presence and achieve their business goals. My responsibilities include developing and executing content marketing strategies, creating original and relevant content, and managing social media to enhance engagement and reach. Additionally, I conduct social data analysis to measure campaign impact and adjust strategies in real-time. My focus is on building strong digital communities and helping brands connect with their audiences more effectively.
  • Foodspring
    Tiktok Manager
    Foodspring Oct 2021 - Jun 2023
    Berlín, Alemania
    - Execute local content strategies using an understanding of current local content trends and the digital marketing landscape, with a focus on growing the fan base and improving engagement.- Analyse and use data to make informed decisions to improve content consumption.- Develop advertising campaigns to reach new audiences.
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  • Jellyfish
    Marketing Content Manager
    Jellyfish Apr 2021 - Oct 2021
    Madrid, Comunidad De Madrid, España
    Current clients: Garnier: https://www.instagram.com/garnier_es/Bloom: https://www.instagram.com/bebloomers/Philips: https://www.instagram.com/philipsspain/https://www.instagram.com/philipsavent.es/What I'm doing:- Develop engaging content series and narratives across social media channels all the way from concepts to posts with the main purpose to engage and interact with the community while also growing channels’ reach.- Own the management of several social media channels such as Facebook, Instagram, and Tik Tok.- Monitor and analyse performance of commercial communication, derive local insights and define improvements based on KPIs.- Contribute creativity and a solution-centric approach to questions our audience may have.- Identify potential digital creators and influencers for collaborations- Reach out to creators and discuss collaborations- Manage relationships with creators and influencers that we work with.- Participation in agency new business proposals that include social media needs.
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  • Webedia
    Social Media Marketing Manager
    Webedia Apr 2018 - Apr 2021
    Madrid, Comunidad De Madrid, España
    Clients: YSL Beauty, Armani Beauty, Cacharel, Matusalem Rum. - Develop compelling content series and narratives across social media channels, from concept to post, with the primary goal of engaging and interacting with the community while increasing the channels' reach.- Drive the editorial direction of the social media channels.- Work very closely with the Creative Studio to produce and create specific social media content (daily content and large campaigns).- Really understand and empathise with the community and translate this into content and share with relevant stakeholders.- Use social media analytics to understand which content performs best and adjust social media strategy accordingly.- Create and distribute training programmes to internal departments and customers.- Cover events.
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  • Arroba
    Social Media Manager
    Arroba Sep 2014 - Apr 2018
    Las Rozas De Madrid Y Alrededores, España
    Clients: Gran Meliá Hotels & Resorts, Meliá Hotels International, Meliá Rewards and Meliá Hotels and Resorts.- Lead a team of community managers across the different channels and markets.- Develop content strategy across all digital channels.- Help build and lead the spanish content team.- Social media strategy and posting relevant content across all channels both in english and spanish.- Support with planning and execution photo and video shoots- Monitor and analyse performance of commercial communication, derive local insights and define improvements based on KPIs.- Establish a wider variety in our collaboration with non-financial creators, influencers and celebrities and create lasting relationships.
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  • Vueling
    Fashion Stylist | Ling Magazine
    Vueling Jun 2015 - Aug 2016
    Fashion stylist assistant to Ling Magazine, Vueling's onboard magazine.
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  • Maison Patme
    Co-Founder
    Maison Patme Sep 2013 - Feb 2016
    Madrid
    Co-founder of the textile brand Maison Patme, based on the sale of T-shirts and sweatshirts made in Spain with an underground and avant-garde design.https://www.facebook.com/pages/Maison-PATME/171235186414971?fref=ts
  • Trendy Garage
    Project Manager
    Trendy Garage Oct 2012 - Sep 2014
    Madrid
    Responsable del contenido digitalGestión y monitorización de redes sociales y blog - http://miradatrendy.com.Encargada de la marca propia Sweet&Sexy by Don Algodón.Cumplir con los objetivos marcados e implantación de las políticas definidas por la Dirección.Control y coordinación de stock en el punto de venta y almacén. Realización de inventarios.Garantizar el buen servicio a clientes y proveedores.
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  • Producciones Patito Feo
    Production Team Member
    Producciones Patito Feo Jun 2012 - Oct 2012
    Madrid Y Alrededores, España
    - Undertaking production-specific research, which includes sourcing locations, talent and voiceover artists.- Attending production meetings.- Assisting with production-related paperwork, permissions, and licences-- Working closely with and assisting the production team.- Occasionally assisting on set-
  • Vocento S.A.
    News Reporter
    Vocento S.A. Jun 2011 - Sep 2011
    - News coverage.- Video recording.- Video editing (Final Cut)- Video voice-over.- Upload the videos to the corresponding platform.
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  • Discovery Channel
    Community Manager
    Discovery Channel Jun 2010 - Mar 2011
    Madrid Y Alrededores, España
    - Help execute on the community platform strategy, roadmap, and success metrics.- Moderate, listen and engage regularly with the community, providing them with any support and resources they need. - Constantly gather feedback from the community and bring those insights to the appropriate internal teams.- Escalate and flag issues as needed to keep the community a trusted space.- Help manage and execute a community content strategy.
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Paula Acebo Pena Education Details

Frequently Asked Questions about Paula Acebo Pena

What company does Paula Acebo Pena work for?

Paula Acebo Pena works for Waterspeed

What is Paula Acebo Pena's role at the current company?

Paula Acebo Pena's current role is Social Media and Influencer Marketing Manager.

What is Paula Acebo Pena's email address?

Paula Acebo Pena's email address is pa****@****app.com

What schools did Paula Acebo Pena attend?

Paula Acebo Pena attended Universidad Complutense De Madrid, Columbia University In The City Of New York, Universitat De Barcelona, Discovery Formación, Instituto De Marketing Online, Inesdi, Spiced Academy.

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