Paula Rojo Email & Phone Number

Temecula, California, United States

-Photographer/Videographer/Editor -Develop and execute result-driven social media strategy -Manage and oversee Winery’s social media platforms (Instagram, Facebook, TikTok) -Attend events and create live social media content -Monitor social media channels for industry trends -Strategize monthly to develop content calendar -Use social media tools such as Buffer, Sprout Social and Hootsuite to schedule content-Use WordPress to regularly update company website -Assist with the management of eCommerce website by using Xudle-Plan, create, film and edit video content using Adobe premiere to support sales and campaign themes -Visualize and execute conceptual ideas within set guidelines-Create digital and print marketing materials such as videos, TV screen content, menus, newsletters-Ensure that brand guidelines are adhered to throughout all social and digital media platforms -Assist with all email marketing campaigns -Run SEO management

Greater Los Angeles Area

- Performs Administrative office activities, utilizes (fax, phone, computer, 10-key)-Assist 5 different departments including; Admin, Events, Membership Intramurals and Aquatics -Used Adobe Suite for creation of content, photo manipulation, and publication design-Designed print collateral materials and coordinated branding across multiple communications channels-Devised content calendar and created social media content across multiple platforms-Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research-Reviewed staff-written materials and edited for content and brevity-Prepared event communications for special events, took photographs during event and promoted on web and periodical channels-Track and maintain various calendars for upcoming events and projects -Monitor media coverage and reports; and maintain a historical record of all responses in our database through Sprout Social-Write and distribute statements/media alerts to the public on all social media platforms-Serve as a liaison to other departments by offering to consult, support, and edit internal communications-Primary contact for all media and events inquiries at the Drayson Center-Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications-Assist with implementation of upcoming events and promotions -Research and develop strategies to raise awareness of the facility to the public-Attends, organizes and dictates minutes of marketing meetings

San Bernardino

PR Assistant, The Miracle Project, CSUSB Department of Communication PR Campaigns and The Miracle Project Partnership, Fall Quarter, 2017• engage the community in our PR Campaigns for the nonprofit The Miracle Project, serving individuals with and without autism and other disabilities• run a national PR campaign tied to the ABC hit show “The Good Doctor” and the appearance of a The Miracle Project student on the show• raise over $4,000 for the nonprofit through the regional PR campaign informing the public of a fundraiser art show• achieve exposure for the client in Times Square, The Mighty, the LA Daily News, Respectability, Beverly Hills Courier and more• appear on a live web broadcast supporting the efforts of the campaign and speaking on behalf of the client• generate PR campaign materials including media kits, press releases, PR reports, media fact sheets, post-event press releases • plan, research and implement (when possible) strategic communication and web-based goals including creation of a sitemap, tips for future appearances, tips for new volunteers, and the testing and edits for an improved nonprofit website• evaluate PR and media inquiries as they came in, and served to make certain all media request for the nonprofit were fulfilled in a timely manner

California State University, San Berardino

-On-air talent and live broadcasting for cable television news show being broadcasted via local cable systems.-Reported sports stories from around the community in a timely manner in order to meet tight deadlines and air dates.-Developed and edited interview scripts for live on-site interviews with collegiate and professional athletes.-Shot raw footage on location and in studio settings to develop story packages.-Proficient with Final Cut Pro/Adobe Premier editing software.

San Bernardino

-Ran a targeted PR effort on behalf of the Coyote Chronicle newspaper.-Project managed graphic design flyers, official logos, infographics, videography and social media for PR campaign in partnership The Coyote Chronicle

San Bernardino Ca