Paula is a lifelong humanitarian and seasoned fundraising professional with over a decade of experience in the non-profit/NGO sector. Currently, Paula oversees Oxfam America's mid-level giving program, focusing on sustaining and growing their Impact Circle, which includes both mid-level and lightly engaged major donors through a multi-channel and donor-centric strategy. Paula also spearheads and develops their donor-advised fund, and other non-cash gift marketing strategies to target donor audiences across various channels. Paula is experienced in the following:- Leading teams to surpass annual fiscal year targets and revenue.- Developing, implementing, and executing multi-channel strategies and plans for in-kind and fundraising programs.- Managing and overseeing cross-departmental teams, projects and events to achieve organizational objectives.- Cultivating and stewarding relationships to secure in-kind and financial support through individual and corporate donations.- Analyzing data and generating reports/dashboards to assess performance using CRMs like Raiser's Edge and Salesforce.- Creating and executing mass communications using Salesforce Marketing Cloud and ThankView.- Mentoring fundraising professionals to achieve their personal and professional goals.- Providing strategic consulting services to empower emerging non-profit organizations in achieving significant and sustainable social impact.
Listed skills include Community Outreach, Leadership, Public Speaking, Event Planning, and 15 others.