Trusted advisor & strategic business partner for enterprise customers delivering best practices & strategic business planning resulting in enablement, product adoption and growth.Lead successful customer digital journeys including cloud migration, shift to DevOps culture & full Service ownership and HybridOps.

• Designed and executed omni-channel customer acquisition program strategies including developing test plans and optimizing campaigns• Worked cross-functionally with marketing, analytics, creative and development teams to maximize conversion funnel

• Developed, launched and led company’s West Coast client engagement program from pre-sales to post sales• Achieved 100% renewal rate and reduced onboarding time by 50% throught Drafted Client Rules of Engagement playbook, workflow process documentation and account governance reports• Program implementation/integration leader including drafting Statement of Work (SOW), successful onboarding including defining & driving project plans, securing resources, identifying and mitigating risks and establishing timelines, deliverables & key stakeholders• Collaborated with the creative services, client partners (sales) solutions architects and engineering groups to draft client proposals during the pre-sales phase then on-board client during post-sales phase• Increased West Coast account revenue by over 250% in one year through understanding client’s business needs & challenges then recommending solutions resulting in additional revenue and implementing more efficient onboarding processes• Client advocate and trusted partner by solving stakeholder and delivery business challenges via consultative approach (providing resolution options including risks, pros & cons)• Evaluated account health and draft quarterly reports with actionable deliverables and measurable metrics to iterate client support program

• Led all projects related to 3rd party database (Synergy) including drafting project briefs, creating master schedule/delivery dates, identifying key stakeholders, deliverables/milestones & potential risks and devising contingency plans.• Architected infrastructure to seamlessly import vendor data and meticulously prepared data with intuitive nomenclature.• Delivered on-going communication and updates to executive staff, sales organization and production group.• Conducted trainings for sales and production staff on how to navigate database enhancements.

• Crafted content addressing multiple audience sectors across media including email campaigns, website and long form articles.

• Developed new mobile digital ad packages with the creative services team resulting in the sales team achieving over 100% of goal• Led cross-functional efforts for new product rollouts including drafting creative briefs, packaging and communication across engineering, product management, Ad Ops, business ops, creative services, PR and marketing• Maximized revenue-generating opportunities by identifying and productizing key product features for clients across industry verticals including CPG, retail, automotive, financial services & entertainment• Resolved company-wide and global operational inefficiencies to help scale the mobile rich media business by defining key objectives across each business function, identifying the strategic deliverables and crafting the communication plan & deployment schedule

• Developed program standards and processes across business functions for the flagship product Panovax including product development, user on-boarding and content rating system. • Led corporate website redesign project including devising project plan, identifying milestones and managing external vendors & contractors.• Managed client digital marketing campaigns across channels including lead generation, email, SEM, SEO and social media.

• Improved mobile conversion and user retention rates through leading API development project sprints.• Managed top revenue generating partners (75% of company’s revenue) through onboarding and account management.• Increased revenue by 20-30% through renegotiating partner contracts.• Managed $25 million annual budget and consistently exceeded quarterly revenue goals.• Doubled conversion rate and reduced attrition by 50% with creative optimization & A/B testing.• Improved program launch and communication efficiency through process implementation.

• Drove worldwide partner marketing communications programs for top tier customer accounts.• Increased sales by developing demand generation programs and co-marketing promotions for partners.• Raised company and brand visibility through the creation of partner co-marketing programs at industry events such as CES.

• Achieved record sales for consecutive quarters by enabling national online ad sales team with stellar sales presentations and compelling market research.• Secured first-time clients by identifying unique partner opportunities through comprehensive market research analysis across industry vertical including CPG, auto and pharmaceutical.• Created custom audience profile analysis to illustrate competitive advantage and bolster client ad spend levels.• Increased online ad buys from Fortune 500 companies such as Coca-Cola, McDonald’s, and Nike by creating innovative, custom online programs.• Promoted within 6 months to manage team of three to lead and elevate support for the national online ad sales team.

• Expanded the national ad sales team’s client base with sales tools and marketing collateral.• Overhauled corporate online media kit to align with new corporate positioning and messaging. • Managed event planning and logistics including vendor contract negotiation and budgets for national sales meetings, client and industry events.

• Defined and executed comprehensive integrated marketing programs for the top 12 partner accounts including MicroStar International, ASUSTeK and Leadtek.• Established corporate and product brand guidelines for all customers and third party partners to ensure brand integrity in all retail and channel marketing materials.• Developed promotions and value-add programs for retail partners resulting in market leadership with 51% retail market share.