Paula Ladenburg Land Email & Phone Number

As a seasoned content professional with extensive experience in both in-house and client services, I bring a blend of strategic insight and practical execution to the table. My expertise lies in crafting effective content strategies that align with both business goals and user needs, delivering high-quality, tactical solutions that drive results.I am particularly passionate about creating content that empowers those who do things—the learners, researchers, scientists, engineers, and educators. With a focus on content quality, I excel at the qualitative and quantitative aspects of content analysis, interpreting data to inform strategy and optimize content performance. My background includes managing large-scale content management system migrations, crafting governance frameworks, content design and modeling, and developing and implementing comprehensive enterprise content and e-commerce taxonomies. I am as comfortable working with the developers as I am with the business owners.My skills extend to collaborating cross-organizationally with numerous stakeholders and managing complex, disparate content sets. I have a proven track record of successfully leading teams (both in-house and contract) and coordinating with vendors to achieve project goals.As a strategic thinker with a meticulous eye for detail, I am driven by a passion for quality and excellence in every project I undertake.Author, Content Audits and Inventories: A Handbook for Content Analysis, 2nd Edition (XML Press, May 2023).AIIM-certified Enterprise Content Management Practitioner. CMS implementation experience includes Adobe AEM, Contentful, Kontent.ai, Sitecore, Interwoven TeamSite, Drupal, WordPress, and Concrete5.Specialties: Content strategy, taxonomy development and management, content management system implementation, user experience design, information architecture, editing, writing.

Listed skills include Content Strategy, Content Management, Information Architecture, User Experience, and 31 others.