Over 40 years of successful international sales and business development experience, across Europe, Middle East, Africa and Asia Pacific, negotiating at the highest level in both public and private sectors, resulting in sales of goods and services of more than GBP 2 billion to over 100 countries.Known for building bespoke biometric ePassport and eIdentity manufacturing and software solutions for high level government clients. Today also working with Mobile Identity linked to eGovernment services, Digital Transformation and also advanced digital anti-counterfeit solutions for Central Banks.A direct and energetic leader: a good culturally sensitive communicator with proven ability to generate sales growth, improve market penetration and profitability.Strategic thinker with strong analytical and planning skills, combined with visionary commercial awareness and strong product related technical understanding.A builder of high-performance international sales teams to service complex markets with sophisticated product.Has a proven track record of developing both business and people strategies and delivering commercial solutions to business problems.As a member of senior management teams, has assisted in operations/business process redesign, restructuring, driving overall business improvement and is available today for interim board/senior sales management/strategic business development roles.Now consulting for governments and multinationals, facilitating direct sales and client business development in the EU, Middle East, Africa and the Far East.Available for consultancy on short to medium term contracts, and for interim Board or MD positions.
Ashcroft International Limited
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OwnerAshcroft International Limited 2015 - PresentUnited KingdomHaving during my 40+ year career, sold in excess of GBP2 billion in goods and services, to over 100 different countries, to both public and private sector clients in the authentication/ identity/security sector, it seemed a natural progression to set up my own consultancy business to share my hard earned knowledge!UK based....EU, Africa, Middle East and Asia Pacific are my chosen areas of operation and I am passionate when it comes to helping my clients both in Government and in Industry to understand each other and agree what are often highly technical and complex multi year contractual solutions.
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Area Sales Director Emea & Asia PacificDe La Rue Oct 2012 - Jul 2015BasingstokeA return to De La Rue as a member of the leadership team overseeing a period of restructuring in particularly challenging market conditions -
Vice-President International SalesBundesdruckerei, Berlin 2006 - 2012BerlinA hugely interesting time that saw Germany move to a new national eID card, manufactured and personalised in Bundesdruckerei by completely new and fascinatingly different processes. This product was, at its launch, the world's most advanced national identity card.
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Sales Director, Global, Security InksSicpa 1995 - 2005Lausanne, SwitzerlandGrew various areas of the Security Ink business worldwide, developed (with some great research colleagues in Switzerland and elsewhere) and sold forensic and machine readable secure solutions to mass transit systems worldwide, and perhaps more importantly developed and sold the world's first on-product security solution for tobacco packaging to the Malaysian market, which led to a variety of Track & Trace solutions worldwide. -
Divisional Sales DirectorThomas De La Rue 1986 - 1995BasingstokeContinued the work started at BW&Co. and became Sales Director of the Security Print Division, building sales to in excess of GBP60 million p.a.
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Sales Manager, International, Security PrintingBradbury Wilkinson 1981 - 1986GatwickDevelopment of the international market for security printing, outside the currency market.Team member for the introduction of the first secure holograms into the credit card and Brand Protection market.Developed customer preference tracking within supermarkets, using what was then an advanced form of database management and personalisation underpinned by the company's skills in bank cheque personalisation. Proudly nominated for and awarded the Queen's Award for Export Achievement for overseas sales in Security Print.
Paul Ashcroft Skills
Paul Ashcroft Education Details
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Ba Hons -
Merchant Taylors' School Crosby, Liverpool
Frequently Asked Questions about Paul Ashcroft
What company does Paul Ashcroft work for?
Paul Ashcroft works for Ashcroft International Limited
What is Paul Ashcroft's role at the current company?
Paul Ashcroft's current role is Owner at Ashcroft International Limited.
What schools did Paul Ashcroft attend?
Paul Ashcroft attended Bangor University, Merchant Taylors' School Crosby, Liverpool.
What skills is Paul Ashcroft known for?
Paul Ashcroft has skills like International Sales, New Business Development, International Business, Business Development, Sales Management, Business Strategy, Strategy, Business Planning, Market Analysis, Change Management, International Trade, Key Account Management.
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Paul Ashcroft
Co-Founder & Partner, The Ludic Group | Key-Note Speaker | Author Of Digital Humans: Thriving In An Online World & The Curious Advantage | Co-Host Of The Curious Advantage Podcast (85K+ Listeners)London1ludicgroup.com -
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