I create and implement 360º digital marketing strategies and campaigns for clients, covering social media, SEO, Facebook Ads and Google Ads campaigns, and email marketing.In addition, I provide strategic consulting for brands, helping them define or redefine their market positioning, which results in increased brand recognition and customer loyalty.I continuously analyze campaign performance using tools such as Google Analytics, Postgrain, Meta Business Suite, and marketing automation platforms.

I produced content for email marketing campaigns aimed at generating sales, segmented email lists for targeted and personalized campaigns and wrote ads, promotional copy, and landing pages.

Developed detailed briefs for content and communication materials, ensuring alignment between brand strategy and messaging.Created persuasive copy across multiple channels such as landing pages, sales funnels, email marketing, and ad scripts (Facebook/IG/AdWords).Collaborated closely with designers, traffic managers, and specialists to maintain brand consistency across touchpoints.Contributed to strategic meetings, providing creative insights and ideas to strengthen brand presence.Conducted post-launch analyses to identify improvements and inform future strategies.

Created engaging, effective copy for various channels including sales pages, email marketing, and video scripts.Collaborated with internal teams, ensuring message consistency and alignment with brand goals.Conducted audience research and edited content for clarity, accuracy, and compliance with brand guidelines.

Developed and implemented engaging content strategies for social media platforms.Monitored performance metrics and adjusted strategies to optimize reach, engagement, and conversion.

Facilitated meetings with business units to identify system improvements.Translated business needs into technical requirements and tested system enhancements.Developed processes, FAQs, and manuals to streamline operations.

Analyzed material costs for upholstery production and created standard operating procedures.

Documented and updated cost-reduction projects.Conducted weekly meetings and provided project analysis solutions.

Assisted in re-structuring production control and planning, negotiating purchases, and overseeing deliveries.

Improved production processes and developed value stream maps.Assisted with ISO 9001 implementation and quality audits.

Founded and led a chapter of Engineers Without Borders, overseeing five impactful projects focused on social and environmental development.

Responsável por auxiliar alunos que cursam a disciplina de Organização de Empresas e Estratégia para sanar dúvidas e explicar sobre o conteúdo quando requisitado.

Responsible for monitoring the members development, orientate the project managers and develop motivation strategies.

Responsible for coordenating the project, development of members and fulfilling deadlines and goals.

Responsible for the documentation and the experience of the international trainees that came to Brazil to work in Brazilian companies.

Exercer minutas de ofícios, organização de e-mail, cotações de preços e orçamentos, atendimento ao público, conservação do espaço de trabalho, agendamento de reuniões, participação e trabalho na elaboração de eventos, congressos, pertinentes ao PCA.