Paula Svora Email & Phone Number

Warrenville, Illinois, United States

Implemented and executed social media tactics resulting in a remarkable 123% surge in LinkedIn followers over the last year, ultimately boosting brand visibility and engaging with the audience effectively.Launched Symbria's inaugural podcast, leading to increased brand visibility and enhanced customer interaction.Enhanced ESOP program visibility through newsletter redesign and video development, resulting in heightened employee understanding and support for the ESOP initiative.Executed a comprehensive company rebrand by refreshing over 50+ pieces of collateral and establishing a centralized marketing hub for the organization, leading to improved employee productivity and a more cohesive brand message.Provided valuable brand and marketing support to the sales team, resulting in exceeding the annual sales goal by $4.3 million.

Greater Chicago Area

Develop, manage and execute creative that supports the Nicor Gas Energy Efficiency Program marketing and outreach strategies. Demonstrate innovation, dedication, and superb understanding of business needs in the design of all print and digital projects for the department.Champion the brand as the chief designer and owner of brand standards including implementing newly rebranded identity system. Design digital communications for mass marketing campaigns, including banner ads, billboards, website graphics and overseeing email marketing campaigns.Maintain and update content on the website; assist with identifying and executing other technical optimizations and support SEO efforts.Forge constructive alliances with print vendors and ensure that all projects are delivered on-time and within the scope.Contribute my talents to the Nicor Gas Family Fest event and Women’s Energy Summit allowing me to share my skill set outside of the department.

Berwyn, Il

Managed the organization's design, advertising, and event promotion services, along with social media planning and execution, leading to a positive impact on 110K customers.Instrumental in developing the brand strategy for the Why Berwyn integrated marketing campaign, which included billboards, direct to consumer outreach through special events and social media engagement.Boosted brand awareness by producing innovative branded content, resulting in a 45% increase in Twitter engagement and 25% increase in Facebook engagement.Recipient of the GDUSA InHouse Design Awards for excellence in designing of the BDC Annual Report and Berwyn Magazine.Led team in website migration project; managed website design partner, implemented SEO/SEM strategies and facilitated CRM integration.

Greater Chicago Area

Executed forward-thinking design solutions, including logo development, visual design systems, brand guidelines and presentation materials.Collaborated with interactive developers in the creation of email campaigns, websites and mobile apps.Supported and harmonized multiple creative/digital marketing projects by clearly articulating design decisions that are backed up with strategic supporting evidence, insight and rationale.Managed scheduling and coordination of project deliverables with project team lead; mentored and assisted junior designers and team members.

Chicago, Illinois, United States

Collaborated with a wide range of clients ‒ in industries including but not limited to financial, hospitality and tourism, salon and spa ‒ to create powerful graphics and visual concepts that met their specific requirements and goals.

Chicago, Illinois, United States

Successfully managed and coordinated graphic design projects from concept through completion including creating highly persuasive sales and marketing presentations. Collaborated with client service team to create vision and conceive designs.