Paula Uliani Email & Phone Number

São Paulo, Brasil

Led a team consisting of Account Strategists, Account Managers, and Senior Account Managers.Conducted meetings with a diverse client portfolio across various segments, educating them and presenting results with my team.Worked closely with the Sales team to secure the best products for each client.

São Paulo, Brasil

Managed key clients' portfolio and developed strong relationships with them.Executed upselling strategies for products aligned with clients' goals and strategies.Collaborated in global projects with the Account Management Strategy team.

São Paulo, São Paulo

• Responsible for campaigns optimization and daily monitoring of results and goals.
• Development and maintenance of a solid and transparent relationship with clients, presentation of results and product upsell.
• Addressed problems with accounting, billing and service delivery to maintain and enhance client satisfaction.
• Exceeded sales goals through effective negotiation of client target and presentation of data-driven market projections.

São Paulo E Região, Brasil

• Management of Claro´s account, portfolio maintenance, presentations, and KPIs tracking.
• Also including new products launches, development of product scope and prioritization.
• Responsible for preparation of the media plan, social media campaigns, ROI, product results analysis and payback monitoring.
• Developed and delivered engaging and polished presentations to highlight products and draw favorable competitor comparisons.

Rio De Janeiro E Região, Brasil

• Responsible for a team who were focused on the development of new products and apps for TIM, development of product scope, prioritization and monitoring of the development with the IT team.
• Also responsible for results monitoring and analysis, budget management, media plan, social media campaigns, ROI, payback and trading terms.
• Helped incorporate product changes to drive customer engagement and firm profits.
• Consulted with product development teams to enhance products based on customer data.
• Compiled product, market and customer data to forecast accurate sales and profit projections.
• At Movile, the goals were annual and based on financial results, there I was able to surpass my annual goal in 164%.

São Paulo, São Paulo, Brasil

• Responsible for the development of new mobile products and communication pieces with the Abril brand.
• Results monitoring and relationship with magazines.
• Synthesized current business intelligence data to produce reports and polished presentations, highlighting findings and recommending changes.

São Paulo, São Paulo, Brasil

• Management and implementation of web and mobile projects for the advertising market.
• Development of mobile products with the MTV brand (apps, mobile site, alerts, SMS interactivity, downloads, promotions and second skin), contests and promotions in digital.
• Support in the development of the media plan for MTV mobile products and monitoring of mobile and online financial results.
• Assessed KPIs to achieve in-depth understanding of campaign performance.
• Recommended performance improvements based on KPI analysis.

São Paulo E Região, Brasil

• Responsible for the briefing and management of broadcast campaigns and analysis of their results.
• Responsible for uploading downloadable content (games, wallpapers, screensavers, videos and ringtones) and the programming of banners for the Claro Ideias portal.
• Forecasted marketing trends based on previous data to adjust campaigns and maximize sales.

Master Of Business Administration - Mba, Marketing, Technology And Innovation

Master Of Business Administration - Mba, Marketing, Technology And Innovation

Spanish Classes

General English Lessons, Advertising

Advertising