Paul Campbell

Paul Campbell Email and Phone Number

Managing Partner @ KINC
United Kingdom
Paul Campbell's Location
London, England, United Kingdom, United Kingdom
Paul Campbell's Contact Details

Paul Campbell personal email

n/a
About Paul Campbell

With almost 20 years of experience in the entertainment, sport, and culture sectors, Paul is a Managing Partner at KINC, a communications agency that excels at unlocking audiences. He leads the strategic and commercial direction of a variety of blue-chip clients, including Timberland, The North Face, New Era, and Brooklyn Brewery, and helps them connect with their fans and new audiences through sponsorship, experiential, events, and content.Paul is passionate about creating brand movements that leverage the power of culture, music, sport, and lifestyle. He has a strong business acumen and a creative vision. Paul is always keen to share his insights and opinions on how brands and culture can come together to provide memorable experiences.

Paul Campbell's Current Company Details
KINC

Kinc

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Managing Partner
United Kingdom
Website:
kinc.com
Employees:
17
Paul Campbell Work Experience Details
  • Kinc
    Managing Partner
    Kinc
    United Kingdom
    View
  • Kinc
    Managing Partner
    Kinc Jan 2023 - Present
    London, United Kingdom
    Our current clients include: Timberland, The North Face, New Era, USC, Fireball, Brooklyn Brewery, Skullcandy, Charles Tyrwhitt.
    View
  • Kinc (Agency)
    Business Director
    Kinc (Agency) Feb 2019 - Jan 2023
    London, United Kingdom
    KINC is a Communications Agency that excels at Unlocking Audiences.We help brands connect with people on a deeper level. From existing fans to whole new audiences.It’s not just our rich data, but our knowledge of people and culture that makes us distinct.We understand their worlds. Their heroes, their passions. What drives them, what moves them. How and where to talk to them.That’s where we find the spark. The catalyst.The KINC.
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  • Vision Nine
    Group Account Director
    Vision Nine Dec 2013 - Jan 2019
    London, United Kingdom
    Clients: Relentless Energy Drink (Monster Energy), Superdry, AB InBev (Corona), Sure (Unilever), Three Mobile, Puma, Marley, Coca Cola.Vision Nine is a lifestyle-marketing agency that specializes is sponsorship, experiential, events and content. With roots in music, sport and entertainment, the agency strives to connect with consumers by creating brand movements.The role includes the strategic and commercial direction of a variety of blue chips clients, and leading the client service team to deliver client projects across sponsorship, event, experiential and digital content programs.Program Examples: Reading, Leeds and Boardmasters Festivals (Music – Festival Sponsorship & Activation), SOUNDCHAIN with Zane Lowe on MTV (Music – Advertiser Funded Program), Boardmasters Festival (Music / Sporting – Sponsorship Management), Superdry Sounds (Global Music Strategy), Superdry Sport (Content) PUMA One Launch with Adam Lallana (Event / Content)
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  • Play Communication
    Senior Account Director
    Play Communication Jun 2013 - Nov 2013
    Sydney Area, Australia
    Clients: Volkswagen Group Australia, Qantas, PepsiThis role included the conception, development execution of a range of large consumer experiential events within the automotive arena for Volkswagen Group Australia. Outside of experiential activation, I was responsible for the management and assessment of the Global Qantas Ambassador review to reposition the brands alignment with its international ambassadors in the sports, entertainment and lifestyle channels and make a recommendation for change in 2015.Program Examples: VW Driving Experience (Auto – Experiential Drive Tour), VW Open Day (Auto – Experiential Drive Tour), Pepsi Next (Experiential – Australian Launch), Qantas Airways (Global Ambassador Review)
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  • Tkm9
    Senior Account Director
    Tkm9 Jan 2013 - Jun 2013
    Surry Hills
    Clients: Coca Cola South Pacific, Coca Cola Amatil, Optus, MazdaThis role involved the implementation of world first interactive digital cooler for Coca Cola Amatil into retail outlets including the creation of various interactive content projects and global stakeholder management. I was also the client service lead on the rollout of 300 new digital interactive store fit outs for Australia’s 2nd largest Telco Company, Optus. Within the first 4 months of employment I was responsible for 2 new client wins for the agency.Program Examples: Mazda - Future Music Festival (Music – Festival Sponsorship), Optus (Interactive Store Fit Out), Coca Cola Amatil (Retail – Digital Interactive Cooler)
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  • Innocean Worldwide Australia Pty Ltd
    Events & Sponsorship, Director
    Innocean Worldwide Australia Pty Ltd Jan 2012 - Jan 2013
    Sydney, Australia
    Clients: Hyundai Motor Company Australia, KIA Motors AustraliaThis role included the sourcing, analysis and implementation of experiential, events and integrated sponsorship properties within the sporting and lifestyle spaces, focusing on the direction of a vast range of naming rights sponsorship properties in the sporting and lifestyle space. Operating as Head of Events and Sponsorship I managed the integrated strategy and development of client programs with some of Australia’s biggest sporting bodies (Australian Football League (AFL) , Australian Rugby League, Football Federation of Australia (FFA) and International Tennis Federation)Program Examples: KIA Australian Open (Tennis – Naming Rights Holder), Hyundai Hopman Cup (Tennis – Naming Rights Holder), Essendon Football Club (AFL – Co-Major Sponsor), Carlton Football Club (AFL – Co-Major Sponsor), Hyundai A-League (FFA – Naming Rights Holder)
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  • Traffik Marketing
    Account Director
    Traffik Marketing Jan 2009 - Jan 2012
    Sydney Area, Australia
    Clients: Carlton & United Brewers - CUB (Pure Blonde, Strongbow, Carlton Draught and others)Treasury Wine Estates - TWE (Lindemans, Wolf Blass, Rosemount, Wynn’s)Diageo (Bundaberg Rum, Smirnoff, Jose Cuervo, J&B)This role involved sponsorship activation and leverage of clients programs within sporting, music and lifestyle environments, and the delivery of large scale integrated brand experience programs. Working with a variety of national and international sporting bodies to deliver sponsorship activation at some of Australia’s biggest sporting events; Australian Rules Football Grand Final, 2010 Ashes Series and Melbourne Cup Horse RacingProgram Examples: Smirnoff Area 21 (Music - Festival Sponsorship), Pure Blonde (Music - Festival Sponsorship), Wolf Blass Test Match (Cricket Australia – 2010 Ashes Series Sponsorship), Carlton Draught (AFL – Co- Major Sponsor)
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  • Urban Media Australia
    Wa State Manager / National Senior Account Manager
    Urban Media Australia Jan 2004 - Feb 2008
    Sydney, New South Wales
    Clients: Coca Cola (Coke Red, Coke Zero, PUMP, Goulburn Valley, Mother Energy)Diageo (Johnnie Walker, Guinness, Slate)This role involved the implementation of various state and national experiential marketing campaigns, sponsorship activation, product launches and events, representing a diverse list of brands to create meaningful consumer experiences. Responsible for opening the first Urban Media office in WA and driving state based and national growths of new and existing clients.Program Examples: Slate Bourbon (Experiential - Australian Launch), Coca Cola Zero (Experiential – Australian Launch)

Paul Campbell Skills

Relationship Marketing Sponsorship Team Management Marketing Negotiation Event Management Creative Direction Advertising Strategy Digital Marketing Public Relations Marketing Management Brand Management Sponsorship Activation Management Fmcg Sales Direct Marketing Digital Strategy Online Advertising Social Media Marketing Marketing Strategy Brand Development Integration Alcohol Industry Knowledge Event Producing Budgets Business Strategy Team Leadership Client Relationships Events Experiential Marketing Event Planning Experiential Events Automotive Account Management Entertainment Creative Strategy Client Relations Leadership Client Services Client Liaison Client Brand Activation Brand Strategy Commercial Direction Integrated Marketing Influencer Marketing Social Media

Paul Campbell Education Details

Frequently Asked Questions about Paul Campbell

What company does Paul Campbell work for?

Paul Campbell works for Kinc

What is Paul Campbell's role at the current company?

Paul Campbell's current role is Managing Partner.

What is Paul Campbell's email address?

Paul Campbell's email address is pa****@****.com.au

What schools did Paul Campbell attend?

Paul Campbell attended The University Of Western Australia.

What skills is Paul Campbell known for?

Paul Campbell has skills like Relationship Marketing, Sponsorship, Team Management, Marketing, Negotiation, Event Management, Creative Direction, Advertising, Strategy, Digital Marketing, Public Relations, Marketing Management.

Who are Paul Campbell's colleagues?

Paul Campbell's colleagues are Technical Man, Maha Rous, Yaritza Perez, Yartiza Perez, Emily Liddington, Kristoffer Hansson.

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