Paul Castro Email and Phone Number
VP, Global Experience @ Brink's | Seasoned Executive | Transformational Leader | Customer Focused | USN Veteran at
@
Brink’s Inc
coppell, texas, united states
Paul Castro's Location
Lenexa, Kansas, United States, United States
Paul Castro's Contact Details
Paul Castro work email
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Paul Castro personal email
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Paul Castro phone numbers
About Paul Castro
With over 20 years in User Experience, I excel in steering businesses towards customer-centricity, enhancing experiences from first contact to loyalty. Expert in developing strategic UX visions and customer strategies that achieve measurable outcomes and meet organizational goals.
Paul Castro's Current Company Details
Brink’S Inc
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VP, Global Experience @ Brink's | Seasoned Executive | Transformational Leader | Customer Focused | USN Veteran
coppell, texas, united states
- Website:
- brinks.com
- Employees:
- 6653
Paul Castro Work Experience Details
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Vice President, Global ExperienceBrink’S Inc Oct 2024 - PresentCoppell, Texas, United StatesDevelop and implement a global customer experience strategy that enhances satisfaction and loyalty across all markets, aligning with overall business objectives.Analyze customer feedback and market trends to identify opportunities for innovation and improvement in the customer journey.Drive innovation in customer engagement, leveraging new technologies and methodologies, and establish KPIs to measure the effectiveness of initiatives.Champion a customer-centric culture throughout the organization by promoting best practices.
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Vice President, Experience (Balance Innovations Division)Brink’S Inc Oct 2019 - Sep 2024Lenexa, Kansas, United StatesLed customer and user experience strategy and execution and UI implementation for enterprise Cash Management Software as a Service (SaaS) platform.Established UX/UI practices and leads a department of designers and developers, enhancing stakeholder collaboration.Owned and elevated end-to-end customer experience, driving consistent product UX vision and scalable improvements.Crafted and executeed CX strategies that align with business objectives, measured by customer success metrics.Led conversion of legacy desktop application to a cloud platform with multiple applications.
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Director Of Experience (Balance Innovations Division)Brink’S Inc Aug 2019 - Oct 2019Lenexa, Kansas, United States
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Director Of Customer Experience Marketing (Balance Innovations Division)Brink’S Inc Sep 2018 - Aug 2019Lenexa, Kansas, United StatesDeveloped and implemented new processes to optimize delivery practices, ensuring the customer experience at every "moment that matters"Facilitated collaboration among cross-functional teams to identify efficiency opportunities and define leaner, flexible delivery models, improving value delivery to clientsEstablished a common vocabulary and end-to-end delivery framework for teams, minimizing ramp-up time for new talent and building efficiencies across the organizationGuided execution of growth plans, aligned ongoing and planned initiatives with the growth strategy, and led through change while ensuring sustainable results
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Head Of User ExperienceSmg - Service Management Group Sep 2015 - Aug 2018Kansas City, Missouri, United StatesOversaw user experience strategy and execution for enterprise Experience Management Software with a Service (SwaS) platform.Established a foundational UX practice.Created and validated high-fidelity prototypes and set UI design standards.Directed development teams and managed vendor relationships to enhance user experience efforts.Spearheaded usability research and strategy development, aligning platform applications with user needs. -
Associate Director, User ExperienceVml Mar 2013 - Aug 2015Kansas City, MissouriDirected client user experience strategy for an award-winning global digital ad agency.Oversaw UX from strategy to delivery, including creating industry-leading experiences and persuasive presentations for multiple clients.Fostered collaboration and growth, mentoring junior UX members and partnering with experience architects and front-end developers.Utilized research and user-centered design principles to develop and refine UX deliverables, aligning with stakeholder objectives. -
Director, Product / User Experience / CreativeFront Flip Nov 2011 - Mar 2013Leawood, KsLed creative and product initiatives for an early-stage mobile startup focused on restaurant and retail loyalty.Established and led Product, UX, and Crea3ve practices for a startup, overseeing the entire design lifecycle and market strategy.Conducted market research and harnessed customer feedback to inform product requirements and go-to-market plans, and strengthened partner relationships.Maintained design excellence and consistency, engaging closely with investors and stakeholders to communicate and iterate on design ideas efficiently. -
User Experience Team LeadPerceptive Software - A Lexmark Company Sep 2007 - Nov 2011Shawnee, KsLed user experience strategy for enterprise document imaging and workflow management software.Instilled UX practice where there was noneConceived, designed and produced graphics and usability for full-client, web, and mobile applications.Led the User Experience team with a focus on user-centered design.Innovated product design and experiences using new and emerging technologies as part of the Advanced User Experiences team. -
Co-Founder, Creative And Chief Experience OfficerTricycle Design May 2005 - May 2008Kansas City, MissouriCo-founder of a small, boutique creative services company that specialized in brand identity and web design.Managed creative projects from concept to completion, ensuring the overall quality of work produced by the creative department.Translated marketing objectives into creative strategies, working closely with stakeholders to deliver effective advertising and marketing collateral.Directed the creative team in the production of various advertising and marketing materials, providing guidance and feedback to ensure high-quality output.Provided digital strategy and best user experience practices for onlinemarkeing efforts. -
Art DirectorThe Sunflower Group 2003 - 2005Overland Park, KsProvided art direction for an in-store sampling and event management company.Created promotional media for Fortune 500 consumer package goods clients, including designing point-of-sale materials, event props, and newspaper projects, as well as trade advertising and sales literature.Collaborated with internal clients and copywriters to develop projects from concept through design to timely, on-budget completion.Mentored and managed junior designers and interns, providing guidance and support to ensure high-quality output and professional development. -
Creative DirectorIcon Marketing Communications 2000 - 2003Fairway, KsProvided creative direction for a small marketing communication company specializing in brand identity and traditional and digital marketing campaigns.Translated product and business expectations into relevant terms that were meaningful and motivating.Utilized a superior sense of design and aesthetic judgment.Ensured successful customer campaign outputs through collaboration with copywriters and art directors.
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Senior Graphic DesignerRecycled Paper Greetings / Dci Studios 1998 - 2000Leawood, KsLed graphic design efforts for a small company that provided creative services for various greeting card and paper ware customers.Conceived, designed, and produced greeting cards, party-ware, and educational material.Oversaw production of printed pieces with multiple vendors.Created digital content for the burgeoning field of e-greetings.
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Petty Officer Third ClassU.S. Navy 1990 - 1994San Diego, Ca & Yokosuka, JapanMaintained aircraft combat readiness by procuring critical materials and managing inventory effectivelyTracked thousands of aircraft parts from multiple fulfillment facilities across the globeParticipated in several operations including Desert Storm, Southern Watch, Fiery Vigil, and Restore Hope
Paul Castro Skills
User Experience
Wireframes
Graphic Design
Usability
Mobile Applications
User Interface Design
User Experience Design
Creative Direction
Illustrator
User Research
Indesign
Graphics
Flash
Web Design
Art Direction
Brand Development
Experience Design
User Interface
Persona
Axure
Adobe Creative Suite
Creative Strategy
Photoshop
Leadership
User Scenarios
Branding And Identity
Corporate Branding
Information Architecture
Team Leadership
Enterprise Software
Creative Management
Illustration
Task Analysis
Wire Framing
Usability Engineering
Technical Leadership
Heuristic Evaluation
Design Strategy
Content Strategy
Brand Developement
Confluence
Cross Functional Team Leadership
Situational Leadership
Organizational Development
Style Guides
Product Documentation
Prototype
Mentoring
Strategic Vision
Responsive Design
Paul Castro Education Details
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Design -
Graphic Design
Frequently Asked Questions about Paul Castro
What company does Paul Castro work for?
Paul Castro works for Brink’s Inc
What is Paul Castro's role at the current company?
Paul Castro's current role is VP, Global Experience @ Brink's | Seasoned Executive | Transformational Leader | Customer Focused | USN Veteran.
What is Paul Castro's email address?
Paul Castro's email address is pc****@****ons.com
What is Paul Castro's direct phone number?
Paul Castro's direct phone number is +181644*****
What schools did Paul Castro attend?
Paul Castro attended University Of Kansas, Johnson County Community College.
What are some of Paul Castro's interests?
Paul Castro has interest in Canon Cameras, Graphic Design, Adobe Photoshop, Star Wars, Reese's, Steve Jobs, Kansas Jayhawks, Five Guys (Restaurant Chain), Paul Rudd, Iron Man (Marvel Comics Character).
What skills is Paul Castro known for?
Paul Castro has skills like User Experience, Wireframes, Graphic Design, Usability, Mobile Applications, User Interface Design, User Experience Design, Creative Direction, Illustrator, User Research, Indesign, Graphics.
Who are Paul Castro's colleagues?
Paul Castro's colleagues are Carlos Wagner Bautista Nouel, Heather Chadbourne Lozito, Yaneth Heredia Montenegro, Cesar Peña, Salai Karthikeyan, Jordan Kempa, Tal Mizrahi.
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Keynote Speaker, Influencer, Media Professional (Wga), Film, Television, Screenwriting X.Com/PaulcastroliveBeverly Hills, Ca2gmail.com, zdnetmail.com -
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